Q4 draft
- 1. Q4) how did you use media technologies in the construction and research, planning and evaluation stages? For my advancedportfolio,mytaskwasto create a musicvideoalongwithancillarytasksthat involve creatingadigipakforthe artist’salbumanda magazine posteradvertisingthe album.In orderto complete these tasks,the use of mediatechnologyand software playedasignificantrole in bothmy constructionandresearch,planningandevaluationstages.There isavarietyof media technologiesthatIhad usedto create the three tasksand have all beenusedindifferentways. For creatingmymusic videoIhadto capture footage sothat I coulduse itto demonstrate tomy audience adeepermeaningtothe songthatis usedinthe videobydoingsovisually.Togain effectivefootage,Idecidedtouse aCanon 550D DSLR cameraas part of constructionstage of creatingthe musicvideo.Because of the wide range of settingsthatcanbe usedonthiscamera, I thoughtit wouldbe mostappropriate touse as I wasable to control how I wantedthe frame and shotto looklike.Iborrowedone of these camerasfromthe mediadepartmentatmyschool and was advisedbymyteachersto use the camera ina manual settingsothatI couldhave more control on the aestheticof the footage.Usingmanual settingsallowedme tosetthe shutterspeedto1/50 that made the camera go on to a wide shallow focus.Thisresultedinblurringoutthe backgroundof the locationthatI usedto shoot.It wasmore effective whenIusedthe cameraoutside inthe field because the locationcausedtoomuchdistractionwithtreesmovingandpeople playingfootballin the background.Notonlydoeschangingthe shutterspeedto1/50 blurout the backgroundwell,but it alsomakesthe focuson the mainsubjectinthe frame clearerfor the audience whichisjustwhatI wantedtoachieve.Itgave the appearance of Natalie (the actorin the video) lookmore 3Dand of more highdefinitionbecauseshe wasclearerandsothe audience wouldhave more focusonher. Beingable tochange the shutterspeedwasof a furtheradvantage because changingitto1/50 lead the camera to automaticallychange the ISOlowerwhichhelpedtomake the footage lookless grainy. I alsochangedthe aperture settingsto1.8 whenItook footage inthe partyroom because the lightingof the roomwhichI had no control of was toodark. Changingthe aperture setting,made it lookbrighterandwasable to make the subjectof the scene lookmore visible. Notonlyhad I followedtheiradvice andusedmanual settingonthe camera,butI also decidedto use differentlensesforthe differentlocationswhere Itookfootage because Iwasadvisedthat differentlensesworkbetterfordifferentsettings.Itookthisadvice onand useda 50mm 1.8 prime lensinthe blackbox room. Thislensdidnotallow me to zoomin whichwasthe onlyweakness of usingthis,althoughthe lensisspecificallyusedtoallow more lighttocome inwhichenablesthe camera to focuson one specificthingwhichwasthe Zoe inthe frame.Thismade my footage look more professional because the lenshadmanagedtocapture Zoe dancingaroundthe room very clearlyandpreciselywiththe lighthittingontoherwhichgave averydramatic looktoit. This however,contrastedwiththe cameralensthatIhad usedforthe footage takenoutdoors.Instead,I was advisedtouse an18-55mm to 300m lensthatwas able tozoom in.Thiswas greatto use for outdoorsbecause itrequiredmore movement,therefore everytime Natalie movedaround,Iwould have beenable tozoomintoher. The advancesof usinga digital cameralike thatone whichIhad used(the Canon550D DSLR) rather than an analogue camera,meantthatI couldreview the footage straightaway.Thissavedme time and made my footage lookmore effectivebecause Iwasable tolookback at the footage,andif I decidedthatI was not contentwithit,thenI wouldhave beenable tore-shootitagainstraightaway whichisdifficulttoaccomplishwithananalogue version.
- 2. For my planningandresearchstagesof myadvancedportfolio,Iusedmore mediatechnology includingsocial mediathroughthe internet.Forexample,social mediawasusedaspart of a researchtask involvingaudience feedbackwhere the aimof the taskwas to see whatpeople had thoughtaboutmy musicvideo.Inorderto complete this,Idecidedtofirstlyuploadmy musicvideo ontoYouTube,because itisone of the mostpopularvideosharingwebsitesonthe internet. UploadingthisvideoontoYouTube enabledme toembedorcopyand paste the videoontosocial medianetworkingsitessuchasTwitterandFacebookwhere peopleare able tosee it.I receiveda fewcommentsaboutthe videothroughpeopletweetingorcommentingonmyposts.This effectivelyhelpedme asIwas able tosee otherpeople’sideaswhichleadme tosee whatIcould have improvedoninmymusicvideo. Otherspecificsoftware suchasAdobe Premiere ProCS6was usedformy constructionstage of creatingmy musicvideo.Ifirstlywentontotothe mediaresourcesfolderthatourteachersprovided us with,thatincludedvideosonhowtoset upa new project.Thiswasuseful asthe tutorial guided me withhowto set itup correctly,suchas how to importvideosandhow toadd effects.Premiere Pro wasan appropriate software touse to create mymusicvideobecause itincludedmanyfeatures includingthe multicamwhichhelpedtosee whatfootage Iwantto use and easilycropthemoutto drag on to mytimeline. The layersfeature alsohelpedbecause wheneverIwasindecisive about whethertouse a certainshot or not,I was able tolayerthat up and compare itto the otherfootage.