Reelgenius deck slideshare
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The document discusses the growth of online video consumption and introduces Reelgeni.us, a platform that allows users to tag, comment on, and share videos at specific points. Reelgeni.us harnesses crowd-sourcing to index videos with user-generated tags and metadata to improve video discovery. The company aims to map and index the world's digital media beyond basic metadata to surface life's most engaging moments.
Reelgenius deck slideshare
- 2. “In five years, most of Facebook will be video” - Mark Zuckerberg, FB Town Hall 11/2014 We agree, and believe that this extends well beyond facebook
- 3. Video consumption is huge and getting bigger as networks get better. We’ve created an innovative way to engage with video and to make it discoverable.
- 4. YouTube users alone watch over 6 billion hours of video watched each month – almost an hour for every person on earth. A 3rd of all online activity is spent watching video An average user is exposed to 32.2 videos a month 80% of online users watch video vs 20% read text 74% of all internet with be video by 2017 Sources: YouTube, DigitalSherpa, BrainShark
- 5. Discovering, Consuming, and Monetizing Video should be FRICTIONLESS
- 6. We’re on a mission to map and index the world’s digital media - to go beyond the meta-data and surface life's most amazing moments, and to make them discoverable.
- 7. Reelgeni.us allows users to Tag, Comment On, and Share videos at any point in time, think of it as a Wikipedia for Video
- 8. Just over 125,000 people have contributed content to wikipedia to make it the 6th most popular website in the US and Globally – this model works
- 9. Today, we support YouTube, but are expanding rapidly to include all leading video players including Vimeo, Vevo, and Twitch We are planning an SDK for publishers, web and mobile, to make their digital media, taggable
- 10. We harness the power of users to crowd source data around videos and to index specific points in a video. We imagine that someday our technology could someday power Bumblebee’s voicebox should he ever land on earth and need some help…
- 11. Our users tag their favorite videos via our chrome plug-in wherever they are already consuming them They can also search, tag, and share videos at reelgeni.us, web and mobile
- 12. The team is led by Dan Goikhman and Krish Arvapally, who co-founded leading mobile advertising companies Mojiva Inc. and Mocean Mobile. Dan and Krish have worked together for 7 years and beyond Mojiva have had a hand in scaling thumb.it (acquired by Ypulse!), Muzik Official (category Killing smart headphone, on sale now), and uncubed.com (largest startup job fair in the US).
- 13. The team includes: Akshay Arvapally, Product Management (Nomura Securities, Namrix) Maduri Doddikadi, Software Engineer (Walmart Labs, Walmart.com) Jared Vandercook, Business Development (Opera Media Works, Moolah Media, Mojiva)
- 14. Drew Berkowitz is advising the team. He has nearly 20 years of digital media experience, insight and industry perspective. He currently serves as Senior Vice President at wochit, leading efforts to help guide publishers, journalists, brands and storytellers elevate their content by creating custom Video. Drew was most recently General Manager of AOL's Goviral Division, leading the US launch with publishers and agencies, while also integrating systems within AOL’s video department. He also served as Vice President of Sales and Marketing at Vimeo where he won numerous awards for creating video partnerships between brands and Vimeo's community. Drew started in the digital landscape launching Comedy Central's website before starting his own consultancy in 1999 to help other emerging digital companies strategize and execute across sales and marketing. Drew is currently writing a book titled, "Why You Won’t Read This", covering the shift in consumption of information from written word to video.
- 15. Here’s what it looks like today we’ll be making many changes
- 16. We believe that reelgeni.us is a massive opportunity with implications in every channel from gaming to online education…
- 18. Chrome WebStore Likes Us Featured Extension a month after launch Over 200,000 impressions/day while featured
- 19. How it Works Reelgeni.us provides plugins to all major browsers to extend functionality beyond out properties A community of contributors install the plugin and tag videos as they are watching on YouTube with relevant keywords that relate to what they are viewing. The system’s learns and indexes these crowd- sourced tags to provide an enhanced search for videos.
- 20. Who Might Be Interested in this Amazon Coursera Every Media Conglomerate Facebook Google Hulu Netflix Udemy Youtube Etc..