Re-Platforming: How to Plan Your Next Multi-Site Digital Platform
- 1. 1 ©2016 Acquia Inc. — Confidential and Proprietary Re-Platforming: How to Plan Your Next Multisite Digital Platform Will Eisner, Sr. Dir. Product Management David P. Butler, Platform Exec
- 2. 2 ©2016 Acquia Inc. — Confidential and Proprietary Agenda – Why Re-platforming – Evaluating Multisite Platforms – Organizing for Multisite Platforms – Demonstration of Acquia Cloud Site Factory – Q & A
- 3. 3 ©2016 Acquia Inc. — Confidential and Proprietary Large Media Communications Company Business Situation – Increasing Costs – Not able to move fast – Business units go rogue Organization Situation – IT seen as cost center – Limiting innovation – Difficult to recruit talent – Transitioning to innovation hub Re-platforming brings digital marketing and IT together: – IT delivered on marketing's timelines – Showing reduction in costs – IT able to focus on innovative projects that enhanced marketing campaigns
- 4. 4 ©2016 Acquia Inc. — Confidential and Proprietary Large CPG Company Business Situation: – Cohesive customer journey across brands – Consolidating and reducing costs Organization Situation: – Security - cyberattacks – Speed – predictability to support marketing – Scalability - cost for management of all sites Re-platforming brings digital marketing and IT together: – IT helped tell the cohesive brand story and enable personalization – Able to reduce cost of maintenance – Ability to spin up new sites as brands are acquired / divested
- 5. 5 ©2016 Acquia Inc. — Confidential and Proprietary Develop Deep Understanding of Costs Metrics: reduce site costs Radically shift spending from maintenance to innovation
- 6. 6 ©2016 Acquia Inc. — Confidential and Proprietary Assess Current and Future Digital Skills Metrics: close skills gaps Fastest path to creativity
- 7. 7 ©2016 Acquia Inc. — Confidential and Proprietary Define Digital Services Metrics: increase service performance Align services to business outcomes
- 8. 8 ©2016 Acquia Inc. — Confidential and Proprietary Platform Success Takes Teamwork Digital Business • Digital Marketing • Digital Strategy • Content Editors • Content Managers • Content Developers IT Digital • Digital Platforms • Digital Architects • Site Builders • Site Managers • Site Engineers A common platform and approach
- 9. 9 ©2016 Acquia Inc. — Confidential and Proprietary 1 Select a template 2 Configure your site settings 3 Add design and content DONE ! 0 Build your site templates and do it again… Evaluating the Next Digital Platform
- 10. 10 ©2016 Acquia Inc. — Confidential and Proprietary Evaluating the Next Digital Platform •Curation •Contextual Interactions •Analytics Content •Functionality and Configurations •Themes •Security •Analytics Sites •Multisite scalability •Management interfaces •APIs •Infrastructure Platform
- 11. 11 ©2016 Acquia Inc. — Confidential and Proprietary Requirements for the next Site Platform RequirementAssessment Platform Spec Agile & scalable resources Scalable infrastructure services Availability issues (Service impact) Increase control of Secure & reliable Multisite platform services Security issues (Risk, Cost) Reuse & Extensible Sites Multisite platform Duplication, not consistent (Costly) Easier Delivery & Mgmt. Experience Multisite delivery and governance Diverse, hard to manage (Skills gap)
- 12. 12 ©2016 Acquia Inc. — Confidential and Proprietary Framework for Platform and Site Teams Assembly Reuse BuildCreate Delivery Standards ProvisioningProcess • Site Builders • Platform Engineers • Platform Architects Governance Trust ControlVisibilityGovernance Model • Site Operations • Platform Operations • Business Owners • Platform Owners • Platform Architects • Business Owners
- 13. 13 ©2016 Acquia Inc. — Confidential and Proprietary Governance Trust ControlVisibility Governance-ready Goals: consistency, lower costs/complexity, security – Architecture team for approving / publishing content and platform changes and on- boarding new consumers – Content – Site – Published model for governing multiple sites – On-going tracking of site access, changes, and operations consumer provider • Platform Owners • Platform Architects • Business Owners
- 14. 14 ©2016 Acquia Inc. — Confidential and Proprietary Governance-ready Spec Governing Visibility Trust Control Users Site Model Content Privacy
- 15. 15 ©2016 Acquia Inc. — Confidential and Proprietary Assembly Reuse BuildCreate Assembly-ready Goals: creativity, speed, repeatability – Flexible content creativity with platform components – Agile site building and testing environment – Formalizing site reuse and component consistency consumer provider • Site Builders • Platform Engineers • Platform Architects
- 16. 16 ©2016 Acquia Inc. — Confidential and Proprietary Assembly-ready Spec Assembly Create Reuse Build Templates Modules Configuration Stacks
- 17. 17 ©2016 Acquia Inc. — Confidential and Proprietary Delivery-ready Goals: efficiency, reliability, services – Self-service publishing / consuming using site components – Simplified, site-level deployments and updating – Efficient delivery processes with roles and guiding principles consumer provider Delivery Standards ProvisioningProcess • Site Operations • Platform Operations • Business Owners
- 18. 18 ©2016 Acquia Inc. — Confidential and Proprietary Delivery Delivery Process Standards Provisioning Users Sites Content Updates Additions
- 19. 19 ©2016 Acquia Inc. — Confidential and Proprietary Demo: Acquia Cloud Site Factory Factory Stack Factory Stack Factory Stack Management Console Factory Stacks enables dedicated flexibility and control New
- 20. 20 ©2016 Acquia Inc. — Confidential and Proprietary Unified Site Management and Control Factory Stack Factory Stack Factory Stack Management Console Factory Stacks enables dedicated flexibility and control New
- 21. 21 ©2016 Acquia Inc. — Confidential and Proprietary Summary – Why re-platform – Evaluating the next platform – Introduction to Acquia Cloud Site Factory Stacks – Q &A
- 22. 22 ©2016 Acquia Inc. — Confidential and Proprietary Some next steps – Interested in Free Interaction Discovery Session with a Solution Architect: contact Acquia – Watch: 5 Steps Recorded Webinar to learn about Governance on acquia.com
- 23. 23 ©2016 Acquia Inc. — Confidential and Proprietary Thank You Questions: @david_p_butler
- 24. 24 ©2016 Acquia Inc. — Confidential and Proprietary Demo 1. Ease of Use: gaining Visibility, Trust, Control 2. Ease of: How to Provision Sites 3. Ease of: How to Scale using Stacks – Relates to governance (V/T/C) – Relates to provisioning sites
- 25. 25 ©2016 Acquia Inc. — Confidential and Proprietary Management Console
- 26. 26 ©2016 Acquia Inc. — Confidential and Proprietary Digital Business / App Grouping
- 27. 27 ©2016 Acquia Inc. — Confidential and Proprietary Role Management
- 28. 28 ©2016 Acquia Inc. — Confidential and Proprietary Permissions Management
- 29. 29 ©2016 Acquia Inc. — Confidential and Proprietary Profile Management
- 30. 30 ©2016 Acquia Inc. — Confidential and Proprietary Change Management
- 31. 31 ©2016 Acquia Inc. — Confidential and Proprietary Standards Stacks and Site Building
- 32. 32 ©2016 Acquia Inc. — Confidential and Proprietary Provisioning