Work needs a rethink
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The document discusses the evolution of work, contrasting past routines with modern challenges in work environments. It proposes the idea of a unified digital workspace to enhance productivity and improve communication. The text ultimately emphasizes the importance of adapting to new technologies and collaboration solutions to meet current business needs.
Work needs a rethink
- 2. Every now and then you’ll meet someone who will say...
- 3. “I remember when working life was so much easier.”
- 4. “We went to the same place everyday. We worked 9–5. We went home again.”
- 5. “Doing business was about pressing the flesh...
- 8. And if someone wasn’t in you found out like this.
- 9. “You see, life was a little slower back then but you knew exactly where you stood.” Then they’ll say:
- 10. “No, no, no. Working life is surely much better since the advent of…” And you might say:
- 11. ...this
- 12. ...and these
- 13. ...then this
- 14. ...and this
- 15. ...and these
- 16. ...and these
- 17. ...and these
- 18. ...and these
- 20. “I mean we’ve got so many more ways to get the job done now.” You might add:
- 23. The constant battle with this… ...the constant battle with this
- 24. The many times you’ve had to ask “where’sDavetoday?”
- 25. All the time trying to remember which one the document’s stored on…
- 26. When it really shouldn’t be saved on any of them.
- 27. Because this is still your official work computer.
- 28. All the customers who expect you to deliver a service as good as this.
- 29. When you’re actually delivering a service like this.
- 30. And then maybe just maybe, you start to agree that...
- 31. work just isn’t working as well as it could do.
- 32. “What if we could rethink work as we know it?” So you say:
- 33. “What, like making work easier, more productive and a better experience for all?” And they say:
- 34. “Yes. Something like that.” To which you say:
- 35. “What if you had everything you needed to get the job done, there when you need it, wherever you go?” So they say:
- 36. “Like a single, digital workspace in the Cloud so I can work effectively wherever I choose?” And you say:
- 37. “Yes, just what I was thinking.” Despite not knowing what the Cloud is, they say:
- 44. “Wow, that sounds like a truly unified communication solution.” And then someone says:
- 45. “We have no idea what that is, but if you want to call it that you’re welcome to.” To which you both reply:
- 46. “Just imagine what would be possible with such a thing.” Then that gets you thinking:
- 47. “People working the way they prefer, coming together in an instant to get to the job done?”
- 48. “Yes.” “People working the way they prefer, coming together in an instant to get to the job done?”
- 49. “Giving customers real choice in the way they interact with us?”
- 50. “Yes, that too.” “Giving customers real choice in the way they interact with us?”
- 51. “Predictable, per user pricing, and no need for a large capital outlay?”
- 52. “Precisely.” “Predictable, per user pricing, and no need for a large capital outlay?”
- 53. “The ability to think differently about how we use our physical workspace?”
- 54. “Righto.” “The ability to think differently about how we use our physical workspace?”
- 55. “Tapping into new talent and attracting the next generation of employees?”
- 56. “Spot on.” “Tapping into new talent and attracting the next generation of employees?”
- 58. “Oh dear, we’re forgetting we’ve already got a mish mash of different technology and contracts.”
- 59. “If only there was a partner who could help, wherever we’re starting from – at a pace that suits our business.” To which you reply:
- 60. “I know just the people.” Only for someone to add:
- 62. They call it Unified Communications and Collaboration. Youcancall it whatever you want. “They call it Unified Communications.” “You can call it whatever you want.”
- 63. Let’s make every business ready for anything