Sloge, facing rising demand for eco-friendly toys, plans to stop producing oil-based toys by 2030, although this transition will be costly and require extensive research and development for new materials. A new sustainable materials center will be established at their headquarters in Denmark, with a commitment of $150 million towards these efforts and collaboration with environmental organizations. The company's profitability and productivity are predicted to depend on advancements in technology and increased human capital in sustainable toy production.