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TYPES OF
MEASUREMENT SCALE
DR. VIKRAMJIT SINGH
MEASURING SCALES IN RESEARCH
NOMINAL SCALES OF MEASUREMENT
1 A nominal scale is a type of measurement scale
used in statistics and research. It is the most
basic of the four widely used measurement
scales and is primarily concerned with labeling
or categorizing data without any inherent order
or ranking.
NOMINAL SCALES OF MEASUREMENT
1 Description:
Nominal Scale simply classifies data into distinct
categories or groups. It doesn't imply any order,
magnitude, or distance between categories.
- Data on a nominal scale are typically in the form of labels
or names, and they represent different, unrelated, and
mutually exclusive categories.
- Common use cases for nominal scales include categorical
data like colors, gender, marital status, types of animals,
and so on.
NOMINAL SCALES OF MEASUREMENT
1 Comparison with Other Scales:
1. Nominal vs. Ordinal Scale: While nominal data only
categorizes, ordinal data allows you to order the
categories. For example, in an ordinal scale, you could
represent "Satisfaction Levels" as "Very Dissatisfied,"
"Dissatisfied," "Neutral," "Satisfied," and "Very Satisfied,"
where there's a meaningful order.
NOMINAL SCALES OF MEASUREMENT
1 Comparison with Other Scales:
2. Nominal vs. Interval Scale: An interval scale not only
categorizes data but also measures the intervals between
categories in a meaningful way. For instance, the
Fahrenheit temperature scale has equal intervals, but it
lacks a true zero point, making it an interval scale. In
contrast, nominal data doesn't possess these interval
properties.
NOMINAL SCALES OF MEASUREMENT
1 Comparison with Other Scales:
3. Nominal vs. Ratio Scale: A ratio scale is the most
advanced, as it has all the properties of an interval scale,
plus a true zero point. This allows for meaningful ratios
between data points. Common examples include age,
weight, and income. Nominal data, as mentioned, lacks
these properties.
ORDINAL SCALES OF MEASUREMENT
2
An ordinal scale is a type of measurement
scale used in statistics and research. It is a step
above the nominal scale and provides a way to
rank or order categories, but the intervals
between the categories are not necessarily
uniform or meaningful.
ORDINAL SCALES OF MEASUREMENT
2
Description:
- Ordinal Scale allows data to be categorized and ordered,
but it doesn't establish the exact difference between the
categories. The order signifies a relative ranking of values.
- While the order is important, the intervals between
categories are not standardized, meaning you can't measure
the exact difference or distance between them.
- Ordinal scales are often used for subjective measures like
satisfaction, preference, or performance ratings.
ORDINAL SCALES OF MEASUREMENT
2
Example:
- A common example of an ordinal scale is "Education
Level," where you can order categories like "High School
Diploma," "Associate's Degree," "Bachelor's Degree,"
"Master's Degree," and "Doctorate." You know that a
Doctorate comes after a Bachelor's, but you can't
quantify the difference between them in a meaningful
way.
ORDINAL SCALES OF MEASUREMENT
2 Comparison with Other Scales:
1. Ordinal vs. Nominal Scale: Unlike nominal
data, ordinal data introduces an order or ranking
among categories. Nominal data merely
categorizes without any inherent order.
ORDINAL SCALES OF MEASUREMENT
2 Comparison with Other Scales:
2. Ordinal vs. Interval Scale: An interval scale not
only orders data but also has equal intervals
between the categories. For instance, on an interval
scale, the temperature difference between 20°C and
30°C is the same as the difference between 30°C and
40°C. In contrast, ordinal data doesn't have
uniformly meaningful intervals.
ORDINAL SCALES OF MEASUREMENT
2 Comparison with Other Scales:
3. Ordinal vs. Ratio Scale: A ratio scale is the most
advanced, as it has all the properties of an interval scale,
plus a true zero point. This allows for meaningful ratios
between data points. For example, you can say that one
person with a weight of 80 kg is twice as heavy as another
with a weight of 40 kg. Ordinal data doesn't possess these
properties, as the differences between categories are not
quantitatively meaningful.
INTERVAL SCALES OF MEASUREMENT
3
An interval scale is a type of measurement
scale used in statistics and research. It builds
upon the properties of nominal and ordinal
scales and introduces the concept of equal
intervals between values, but it lacks a true
zero point.
INTERVAL SCALES OF MEASUREMENT
3 Description:
- An Interval Scale categorizes and orders data, like the ordinal
scale, but with an important addition: it has equal intervals
between categories that represent meaningful differences.
- However, there is no true zero point in an interval scale. This
means you can measure the difference between values, but you
can't make meaningful statements about ratios or proportions.
- Interval scales are used for measurements like temperature on
the Fahrenheit or Celsius scales, where the differences between
degrees are consistent but a "zero" point is arbitrary.
INTERVAL SCALES OF MEASUREMENT
3 Example:
The Celsius temperature scale is an example of an
interval scale. It orders temperatures and has equal
intervals between degrees. For example, the
difference between 10°C and 20°C is the same as the
difference between 20°C and 30°C. However, 0°C
doesn't represent an absence of temperature; it's just
an arbitrary point.
INTERVAL SCALES OF MEASUREMENT
3 Comparison with Other Scales:
1. Interval vs. Ordinal Scale: Ordinal data ranks
categories but doesn't have uniform intervals
between them. Interval data not only ranks but also
has consistent intervals, making it more informative
for making quantitative comparisons.
INTERVAL SCALES OF MEASUREMENT
3 Comparison with Other Scales:
2. Interval vs. Ratio Scale: A ratio scale has all the
properties of an interval scale (categorization, order,
equal intervals), but it adds a true zero point, allowing
for meaningful ratios and proportions. In contrast, an
interval scale lacks a true zero point, making it
unsuitable for making statements about ratios or
proportions.
INTERVAL SCALES OF MEASUREMENT
3 Comparison with Other Scales:
3. Interval vs. Nominal Scale: Nominal data only
categorizes without any order or interval information.
Interval data introduces order and equal intervals,
making it a more informative scale for many types of
measurements.
.
RATIO SCALES OF MEASUREMENT
4
A ratio scale is a type of measurement scale
used in statistics and research that is the
most advanced among the four measurement
scales. It has several key characteristics that
distinguish it from nominal, ordinal, and
interval scales.
.
RATIO SCALES OF MEASUREMENT
4 Description:
-A Ratio Scale possesses all the properties of other scales (nominal,
ordinal, and interval) and goes a step further by having a true zero
point.
- The true zero point signifies the complete absence of the attribute
being measured, allowing for meaningful ratios and proportions. You
can say one value is "twice as much" as another on a ratio scale.
- It's used for measurements where the differences between values are
meaningful, and you can make statements about ratios and
proportions. Common examples include height, weight, age, income,
and many scientific measurements.
.
RATIO SCALES OF MEASUREMENT
4 Example:
- Weight measured in kilograms is an example of a ratio
scale. A person weighing 60 kilograms is indeed twice as
heavy as a person weighing 30 kilograms because there
is a true zero point (0 kg) representing the absence of
weight.
.
RATIO SCALES OF MEASUREMENT
4 Comparison with Other Scales:
1. Ratio vs. Interval Scale: An interval scale has
ordered categories and equal intervals between
them but lacks a true zero point. In contrast, a ratio
scale has all these properties plus a true zero point,
making it suitable for expressing meaningful ratios
and proportions.
RATIO SCALES OF MEASUREMENT
4 Comparison with Other Scales:
2. Ratio vs. Ordinal and Nominal Scales: Ordinal and
nominal scales do not provide information about
the magnitude of differences or allow for
meaningful ratios. Ratio scales are more
informative and precise, making them suitable for
quantitative analysis.
RATIO SCALES OF MEASUREMENT
4 Examples for Clarity: To distinguish between
these scales, consider the measurement of
temperature. Celsius and Fahrenheit scales are
interval scales because they have ordered
values and equal intervals, but their zero points
are arbitrary. On the other hand, the Kelvin
scale, which measures temperature from
absolute zero, is a ratio scale.
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Scales of Measurement by Dr. Vikramjit Singh

  • 3. NOMINAL SCALES OF MEASUREMENT 1 A nominal scale is a type of measurement scale used in statistics and research. It is the most basic of the four widely used measurement scales and is primarily concerned with labeling or categorizing data without any inherent order or ranking.
  • 4. NOMINAL SCALES OF MEASUREMENT 1 Description: Nominal Scale simply classifies data into distinct categories or groups. It doesn't imply any order, magnitude, or distance between categories. - Data on a nominal scale are typically in the form of labels or names, and they represent different, unrelated, and mutually exclusive categories. - Common use cases for nominal scales include categorical data like colors, gender, marital status, types of animals, and so on.
  • 5. NOMINAL SCALES OF MEASUREMENT 1 Comparison with Other Scales: 1. Nominal vs. Ordinal Scale: While nominal data only categorizes, ordinal data allows you to order the categories. For example, in an ordinal scale, you could represent "Satisfaction Levels" as "Very Dissatisfied," "Dissatisfied," "Neutral," "Satisfied," and "Very Satisfied," where there's a meaningful order.
  • 6. NOMINAL SCALES OF MEASUREMENT 1 Comparison with Other Scales: 2. Nominal vs. Interval Scale: An interval scale not only categorizes data but also measures the intervals between categories in a meaningful way. For instance, the Fahrenheit temperature scale has equal intervals, but it lacks a true zero point, making it an interval scale. In contrast, nominal data doesn't possess these interval properties.
  • 7. NOMINAL SCALES OF MEASUREMENT 1 Comparison with Other Scales: 3. Nominal vs. Ratio Scale: A ratio scale is the most advanced, as it has all the properties of an interval scale, plus a true zero point. This allows for meaningful ratios between data points. Common examples include age, weight, and income. Nominal data, as mentioned, lacks these properties.
  • 8. ORDINAL SCALES OF MEASUREMENT 2 An ordinal scale is a type of measurement scale used in statistics and research. It is a step above the nominal scale and provides a way to rank or order categories, but the intervals between the categories are not necessarily uniform or meaningful.
  • 9. ORDINAL SCALES OF MEASUREMENT 2 Description: - Ordinal Scale allows data to be categorized and ordered, but it doesn't establish the exact difference between the categories. The order signifies a relative ranking of values. - While the order is important, the intervals between categories are not standardized, meaning you can't measure the exact difference or distance between them. - Ordinal scales are often used for subjective measures like satisfaction, preference, or performance ratings.
  • 10. ORDINAL SCALES OF MEASUREMENT 2 Example: - A common example of an ordinal scale is "Education Level," where you can order categories like "High School Diploma," "Associate's Degree," "Bachelor's Degree," "Master's Degree," and "Doctorate." You know that a Doctorate comes after a Bachelor's, but you can't quantify the difference between them in a meaningful way.
  • 11. ORDINAL SCALES OF MEASUREMENT 2 Comparison with Other Scales: 1. Ordinal vs. Nominal Scale: Unlike nominal data, ordinal data introduces an order or ranking among categories. Nominal data merely categorizes without any inherent order.
  • 12. ORDINAL SCALES OF MEASUREMENT 2 Comparison with Other Scales: 2. Ordinal vs. Interval Scale: An interval scale not only orders data but also has equal intervals between the categories. For instance, on an interval scale, the temperature difference between 20°C and 30°C is the same as the difference between 30°C and 40°C. In contrast, ordinal data doesn't have uniformly meaningful intervals.
  • 13. ORDINAL SCALES OF MEASUREMENT 2 Comparison with Other Scales: 3. Ordinal vs. Ratio Scale: A ratio scale is the most advanced, as it has all the properties of an interval scale, plus a true zero point. This allows for meaningful ratios between data points. For example, you can say that one person with a weight of 80 kg is twice as heavy as another with a weight of 40 kg. Ordinal data doesn't possess these properties, as the differences between categories are not quantitatively meaningful.
  • 14. INTERVAL SCALES OF MEASUREMENT 3 An interval scale is a type of measurement scale used in statistics and research. It builds upon the properties of nominal and ordinal scales and introduces the concept of equal intervals between values, but it lacks a true zero point.
  • 15. INTERVAL SCALES OF MEASUREMENT 3 Description: - An Interval Scale categorizes and orders data, like the ordinal scale, but with an important addition: it has equal intervals between categories that represent meaningful differences. - However, there is no true zero point in an interval scale. This means you can measure the difference between values, but you can't make meaningful statements about ratios or proportions. - Interval scales are used for measurements like temperature on the Fahrenheit or Celsius scales, where the differences between degrees are consistent but a "zero" point is arbitrary.
  • 16. INTERVAL SCALES OF MEASUREMENT 3 Example: The Celsius temperature scale is an example of an interval scale. It orders temperatures and has equal intervals between degrees. For example, the difference between 10°C and 20°C is the same as the difference between 20°C and 30°C. However, 0°C doesn't represent an absence of temperature; it's just an arbitrary point.
  • 17. INTERVAL SCALES OF MEASUREMENT 3 Comparison with Other Scales: 1. Interval vs. Ordinal Scale: Ordinal data ranks categories but doesn't have uniform intervals between them. Interval data not only ranks but also has consistent intervals, making it more informative for making quantitative comparisons.
  • 18. INTERVAL SCALES OF MEASUREMENT 3 Comparison with Other Scales: 2. Interval vs. Ratio Scale: A ratio scale has all the properties of an interval scale (categorization, order, equal intervals), but it adds a true zero point, allowing for meaningful ratios and proportions. In contrast, an interval scale lacks a true zero point, making it unsuitable for making statements about ratios or proportions.
  • 19. INTERVAL SCALES OF MEASUREMENT 3 Comparison with Other Scales: 3. Interval vs. Nominal Scale: Nominal data only categorizes without any order or interval information. Interval data introduces order and equal intervals, making it a more informative scale for many types of measurements. .
  • 20. RATIO SCALES OF MEASUREMENT 4 A ratio scale is a type of measurement scale used in statistics and research that is the most advanced among the four measurement scales. It has several key characteristics that distinguish it from nominal, ordinal, and interval scales. .
  • 21. RATIO SCALES OF MEASUREMENT 4 Description: -A Ratio Scale possesses all the properties of other scales (nominal, ordinal, and interval) and goes a step further by having a true zero point. - The true zero point signifies the complete absence of the attribute being measured, allowing for meaningful ratios and proportions. You can say one value is "twice as much" as another on a ratio scale. - It's used for measurements where the differences between values are meaningful, and you can make statements about ratios and proportions. Common examples include height, weight, age, income, and many scientific measurements. .
  • 22. RATIO SCALES OF MEASUREMENT 4 Example: - Weight measured in kilograms is an example of a ratio scale. A person weighing 60 kilograms is indeed twice as heavy as a person weighing 30 kilograms because there is a true zero point (0 kg) representing the absence of weight. .
  • 23. RATIO SCALES OF MEASUREMENT 4 Comparison with Other Scales: 1. Ratio vs. Interval Scale: An interval scale has ordered categories and equal intervals between them but lacks a true zero point. In contrast, a ratio scale has all these properties plus a true zero point, making it suitable for expressing meaningful ratios and proportions.
  • 24. RATIO SCALES OF MEASUREMENT 4 Comparison with Other Scales: 2. Ratio vs. Ordinal and Nominal Scales: Ordinal and nominal scales do not provide information about the magnitude of differences or allow for meaningful ratios. Ratio scales are more informative and precise, making them suitable for quantitative analysis.
  • 25. RATIO SCALES OF MEASUREMENT 4 Examples for Clarity: To distinguish between these scales, consider the measurement of temperature. Celsius and Fahrenheit scales are interval scales because they have ordered values and equal intervals, but their zero points are arbitrary. On the other hand, the Kelvin scale, which measures temperature from absolute zero, is a ratio scale.