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RANGAMATI SCIENCE & TECHNOLOGY
UNIVERSITY
ESTD: 15 JULY, 2015
Prepared By
AHMAD ABRAR (ROBI)
SAJIB PAUL
FIROZ AHMED BHUIYAN
ATIQUR RAHMAN NIZAMI
SHOAIBUL ISLAM
RAJA NATH
ISRAT SULTANA RAHI
RUMI DAS
HASANUL KARIM
JAHIRUL ISLAM TONMOY
MD OMAR FARUQ
RepresentTo
PRESENTATION
ON
Represent By
“A successful Entrepreneur:
SHEIKH AKIJ UDDIN”
SHJJAD
MAHMOD
Lecturer, Department of Management
Youth
Entrepreneur
BBA, 3rd Year, 1st Semester
Department of Management
SHEIKH AKIJ UDDIN by Hasanul Karim
Personal Profile
Name: Sheikh AkijUddin
Birth Year: 1929
Birth Place: Madhyadanga, Fultala- Khulna
Nationality: Bangladeshi
Religion: Islam
Occupation: Founder of Akij Group
Award: Gold Award as Best Exporter (8 Times)
Worth: 70 Million
From the beginning of his business life
 Akij was admitted into a school, but used to remain away from the school, as he was
required to give time in his father's business. The economic distress of the family led
Akij to earn for the family.
 During the Great Famine of 1942-43, Akij left home and reached Calcutta in search
of a job or business.
 Akij made the Shialdah Railway Station his shelter. He used to search some kind of
work all through the day and at night would return to the platform of the station to
sleep using bricks as pillow under his head.
 He got a cleaning job at Zakariya Hotel and that became the point of his rise in
fortune.
 After a few days started trading groceries business and living on his own.
 As trading groceries was very popular and profitable in Calcutta, Akij opened a shop
named Nilamwala Chhay Ana where every item kept for sale was six ana only.
At the time police arrested him, the court sentenced him 3 days jail and penalisedRs five
 Akij was introduced to a Peshawari businessman and with him he went to
Peshawar where he stayed about two years. He returned to Calcutta with a modest
capital to start any small business.
 From this business he made a small fortune of about ten thousand Rupee and
returned home to meet his parents, but they did not survive long.
 Akij met BidhuBhushan, friend of his father, who was then famous for his patent
BidhuBidi.
 With his help, Akij started his Bidi (cigarette) production in the year 1952.
 Alongside, he also established a grocery shop near Bezerdanga rail station.
 He branded his bidi as Aakij Bidi. From 1954, he printed label for his bidi. His
brand got popularity rapidly.
The bidi business flourished unabated. By 1960-62, the manpower of his bidi factory
rose to 250 workers. Akijuddin expanded his enterprise to more areas, such as rice,
jute, paddy etc. By 1972, Akij made a substantial capital for greater investment. He'
formed an industrial group called Akij Group, as of now
SHEIKH AKIJ UDDIN by Hasanul Karim
Achievements:
In 1972, Akij made a substantial capital for greater investment. He' formed an
industrial group called Akij Group, Now they have so many factory such us:
 AkijBidi Factory Limited (1950)
 SAF Industries Limited (1960)
 Dhaka Tobacco Industries Limited (1966)
 Akij Printing and Packaging Limited (1974)
 Akij Transport Agencies Limited (1980)
 Akij Transport Agencies Limited (1980)
 Navaron Printing and Packaging Limited (1980)
 Jess Pharmaceutical Limited (1986)
 Akij Match Factory Limited (1992)
 Akij Jute Mills Limited (1994)
 Akij Cement Company Limited (1995)
 Akij Textiles Mills Limited (1995)
 Akij' Particle Board Limited (1996)
 Akij Housing Limited (1997)
 Savar Industries Limited (1998)
 Akij Foods and Beverage Limited (2000)
 Akij Online Limited (2000)
 Akij Corporation Limited (2001)
 Akij Computer Limited (2001)
 Akij Institute of Technology Limited (2001)
 Afil Agro Limited (2004), and Afil Paper Mills Limited
(2005) etc.
About thirty two thousand people work in the Akij business
empire.
SWOT analysis of Akij Group:
Strength:
 Quality Product
 Strong Management
 Proper Coordination
 Financial Strength
 Brand Value
 Group of Company
 Skilled Manpower SR, DSR, Product Stock,
Van pooler, Stock Keeper.
 Many Vehicles
Weakness:
 Low Control & Monitoring over Distribution
 Old Model Packaging (Bidi )
 High Price ( Speed Drinks )
 Low TV& Electronic Media advertisement
 Low Motivation of Employee
 Low Research & Development
 No Stretch Card or Coupon for Consumer
Productions
Opportunity:
 Product Development
 Finding New Customer & New Market
 Offering Promotional Programs
 Competitive Price
 Product Quality Improvement
 Large Scale Production
 Innovation Distribution Channel
Threats:
 Competitors Innovative Products
 Competitors Price Reduction
 Competitors Innovative Distribution Channel
 Competitors Consumer Promotional Tools
 Competitors Trade Offer
 Competitors Brand Image.
SOCIALACTIVITIES:
Akij group is actively involved in various socio-cultural
activities the group has been operating a sizeable orphanage free
of charge in district town. The group has also acquired a
modern mother and children hospital previously owned by save
the Children (UK).The hospital is being operated as a non-profit
concern by AD-DIN WELFARE CENTRE and Ad-Din
Foundation, which Akij uddin founded with the inspiration and
collaboration of another social activist Professor Mohammad
Sharif Husain. The great entrepreneur and philanthropist died
on 10 October 2006 at the age of 77.
THANK YOU

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SHEIKH AKIJ UDDIN by Hasanul Karim

  • 1. RANGAMATI SCIENCE & TECHNOLOGY UNIVERSITY ESTD: 15 JULY, 2015
  • 2. Prepared By AHMAD ABRAR (ROBI) SAJIB PAUL FIROZ AHMED BHUIYAN ATIQUR RAHMAN NIZAMI SHOAIBUL ISLAM RAJA NATH ISRAT SULTANA RAHI RUMI DAS HASANUL KARIM JAHIRUL ISLAM TONMOY MD OMAR FARUQ
  • 3. RepresentTo PRESENTATION ON Represent By “A successful Entrepreneur: SHEIKH AKIJ UDDIN” SHJJAD MAHMOD Lecturer, Department of Management Youth Entrepreneur BBA, 3rd Year, 1st Semester Department of Management
  • 5. Personal Profile Name: Sheikh AkijUddin Birth Year: 1929 Birth Place: Madhyadanga, Fultala- Khulna Nationality: Bangladeshi Religion: Islam Occupation: Founder of Akij Group Award: Gold Award as Best Exporter (8 Times) Worth: 70 Million
  • 6. From the beginning of his business life
  • 7.  Akij was admitted into a school, but used to remain away from the school, as he was required to give time in his father's business. The economic distress of the family led Akij to earn for the family.  During the Great Famine of 1942-43, Akij left home and reached Calcutta in search of a job or business.  Akij made the Shialdah Railway Station his shelter. He used to search some kind of work all through the day and at night would return to the platform of the station to sleep using bricks as pillow under his head.  He got a cleaning job at Zakariya Hotel and that became the point of his rise in fortune.  After a few days started trading groceries business and living on his own.  As trading groceries was very popular and profitable in Calcutta, Akij opened a shop named Nilamwala Chhay Ana where every item kept for sale was six ana only. At the time police arrested him, the court sentenced him 3 days jail and penalisedRs five
  • 8.  Akij was introduced to a Peshawari businessman and with him he went to Peshawar where he stayed about two years. He returned to Calcutta with a modest capital to start any small business.  From this business he made a small fortune of about ten thousand Rupee and returned home to meet his parents, but they did not survive long.  Akij met BidhuBhushan, friend of his father, who was then famous for his patent BidhuBidi.  With his help, Akij started his Bidi (cigarette) production in the year 1952.  Alongside, he also established a grocery shop near Bezerdanga rail station.  He branded his bidi as Aakij Bidi. From 1954, he printed label for his bidi. His brand got popularity rapidly. The bidi business flourished unabated. By 1960-62, the manpower of his bidi factory rose to 250 workers. Akijuddin expanded his enterprise to more areas, such as rice, jute, paddy etc. By 1972, Akij made a substantial capital for greater investment. He' formed an industrial group called Akij Group, as of now
  • 10. Achievements: In 1972, Akij made a substantial capital for greater investment. He' formed an industrial group called Akij Group, Now they have so many factory such us:  AkijBidi Factory Limited (1950)  SAF Industries Limited (1960)  Dhaka Tobacco Industries Limited (1966)  Akij Printing and Packaging Limited (1974)  Akij Transport Agencies Limited (1980)  Akij Transport Agencies Limited (1980)  Navaron Printing and Packaging Limited (1980)  Jess Pharmaceutical Limited (1986)  Akij Match Factory Limited (1992)  Akij Jute Mills Limited (1994)
  • 11.  Akij Cement Company Limited (1995)  Akij Textiles Mills Limited (1995)  Akij' Particle Board Limited (1996)  Akij Housing Limited (1997)  Savar Industries Limited (1998)  Akij Foods and Beverage Limited (2000)  Akij Online Limited (2000)  Akij Corporation Limited (2001)  Akij Computer Limited (2001)  Akij Institute of Technology Limited (2001)  Afil Agro Limited (2004), and Afil Paper Mills Limited (2005) etc. About thirty two thousand people work in the Akij business empire.
  • 12. SWOT analysis of Akij Group:
  • 13. Strength:  Quality Product  Strong Management  Proper Coordination  Financial Strength  Brand Value  Group of Company  Skilled Manpower SR, DSR, Product Stock, Van pooler, Stock Keeper.  Many Vehicles
  • 14. Weakness:  Low Control & Monitoring over Distribution  Old Model Packaging (Bidi )  High Price ( Speed Drinks )  Low TV& Electronic Media advertisement  Low Motivation of Employee  Low Research & Development  No Stretch Card or Coupon for Consumer Productions
  • 15. Opportunity:  Product Development  Finding New Customer & New Market  Offering Promotional Programs  Competitive Price  Product Quality Improvement  Large Scale Production  Innovation Distribution Channel
  • 16. Threats:  Competitors Innovative Products  Competitors Price Reduction  Competitors Innovative Distribution Channel  Competitors Consumer Promotional Tools  Competitors Trade Offer  Competitors Brand Image.
  • 17. SOCIALACTIVITIES: Akij group is actively involved in various socio-cultural activities the group has been operating a sizeable orphanage free of charge in district town. The group has also acquired a modern mother and children hospital previously owned by save the Children (UK).The hospital is being operated as a non-profit concern by AD-DIN WELFARE CENTRE and Ad-Din Foundation, which Akij uddin founded with the inspiration and collaboration of another social activist Professor Mohammad Sharif Husain. The great entrepreneur and philanthropist died on 10 October 2006 at the age of 77.