This document provides an overview of social networking basics. It defines popular social networking tools like Facebook, LinkedIn, Twitter, and YouTube. It also defines common terms like tagging, widgets, and RSS feeds. The benefits of social networking are organizing information, informing others, interacting, and collaborating. Potential dangers include privacy/security issues and technology overload. Effective social networking involves outlining objectives, identifying audiences, integrating with other tools, adopting best practices, and measuring results over time. Guidelines address content, promotion, maintenance, and security best practices.