This complaint was filed by Bellwether, Inc. against Playfish, Inc. for Playfish's unauthorized use of the phrase "FarmVille" in connection with an online game accessible on its website. Bellwether alleges that Playfish's use is likely to cause confusion regarding the affiliation or sponsorship between Bellwether and Playfish and unjustly enrich Playfish. Bellwether asserts claims of trademark infringement, unfair competition, and dilution under the Lanham Act and related Illinois state laws. The complaint seeks injunctive and monetary relief for the alleged injuries.