StartupDigest @ Kellogg
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StartupDigest is a guide to the startup technology world that provides insights on high tech startup events. It is curated by Brendan McManus and Chris McCann. The document discusses the concept of a minimum viable product (MVP), which is the simplest version of a product that allows it to be deployed and tested with customers. An MVP should get early feedback, test if there is demand, and prove initial traction before further development. Examples of MVPs include email newsletters, online ads, and basic landing pages. The goal of an MVP is to test hypotheses about problems and solutions through quick, low-cost experiments.
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StartupDigest @ Kellogg
- 2. What is StartupDigestMVPMVP Examples Advice
- 3. StartupDigest is the insider’s guide to the startup technology world. Regarded as the worldwide source for high tech startup events by:"Plain and simple, [Startup Digest] seems like a pretty smart idea to me..."
- 4. CuratorsBrendan McManusCo-Founder of StartupDigest, first employee for Wildfire Interactive, Inc. and the UpDownChris McCannCo-Founder of StartupDigest, organizer for Geeks on a Plane Tokyo, founding team TEDx Silicon ValleyLocal Curators:
- 5. Growth Subscriber Growth
- 7. Minimal Viable Product = MVP
- 8. MVP = “Minimal Viable Product”The minimum viable product is that product which has just those features and no more that allows you to ship a product for early adopters
- 10. 2 years to build
- 11. Epic launch
- 12. Epic failure“Deploy first, code later”MVP’s can start off as an email, google ad words, offer, landing pageSecret: Non-development
- 13. What’s the point of an MVP?Get feedback
- 14. See if anyone wants this
- 15. Test revenue
- 16. Test and prove tractionWhat is Traction?Traction is your story of momentum
- 17. “5,000 users in 4 months”
- 18. “Revenue doubling every quarter”
- 19. “Converting 5% of new users to paid users”Startups = An ExperimentHypothesis = problem
- 20. Test = MVP
- 23. MVP Examples
- 24. Cars Direct
- 25. Foursquare
- 26. 4 Hour work week
- 27. Events
- 28. How we use MVP’s
- 29. Lasting AdviceAn MVP is not the endYou don’t need to be technical to create an MVPA startup is an experimentStartup MVP’s based on your own problems
- 30. *Advice for non-technical foundershttp://startupdigest.com/2011/04/17/non-technical-founder-code/http://learnpythonthehardway.org/http://tryruby.org/http://try-clojure.org/
- 31. <shameless plug>Sign up @ StartupDigest.com</shameless plug>