Student Digital Wellness: Know your story
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The document discusses the importance of intentional digital engagement on social media for personal branding and achieving future aspirations. It emphasizes the significance of understanding one's story, values, and online presence while encouraging self-reflection on social media use. Additionally, it warns about potential pitfalls and the impact that online behavior can have on long-term reputation.
Student Digital Wellness: Know your story
- 1. YOU YOUR Moment(s) YOUR Journey Online < - > #IRL
- 2. /matthewrduncan /melissakcech Matt Duncan Bus’92 Melissa Cech Engl’06
- 3. Digital Engagement Strategy Lead – Innovate – Impact Retention,… Colorado Creed • Online Community • Crowdfunding • Social Media Marketing • Channels • Crisis/Issue • Analytics • Ecosystem • Digital Identity/Wellness
- 4. How can intentional digital engagement (social media) provide the impact needed that helps people and organizations achieve their goals?
- 5. Inspiration
- 8. o LOL and WTF o Bloopers and highlight reels o Backstage and onstage o Intentional and spur of the moment o Whatever and oh shit! o Stress relieving and stress producing o Simple and complex o Real facts and alternative facts o Nice and mean o Understood and Misunderstood o Temporary? and Permanent o Nothing and Everything o Past, present and future Social media is a roller coaster of situations and emotions
- 9. And the consequences are increasing
- 10. How can you “be yourself” today on social media while crafting the best “Brand of Me” to use in your future aspirations? Breathe, Pause and Think
- 11. Digital Leadership Know your Story • Why you are online? • Who you are online? • What is online about you? • When to take a break? Tell your Story
- 12. Why you are online?
- 13. Notecard 1 Front Why are you on social media? Why are your student organizations, school and future employer on social media?
- 14. New Challenges + new Opportunities Relationships Information Entertainment Marketing Selling Reputation Community Customer Service Recruiting What happens here?
- 17. Notecard 1 • What are some of the things you like about social media? • What don’t you like about social media? • Who are you posting for? • What questions do you have about social media? • What can you do to improve the things you don’t like? Talk about these with your friends, mentors, etc. Back
- 18. Who are you online?
- 19. Notecard 2 Front Personal values Start a list of values that define you <your student organization(s)> values Start a list of the core values of your student organization(s) Society values Start a list of values you see in the society in which you live
- 20. Notecard 2 Back My mission statement Start a tweet sized statement on what you want to achieve in your life. Think big (or small) but think YOU.
- 22. ?
- 24. Notecard 2 Back My mission statement Start a tweet sized statement on what you want to achieve in your life. Thing big (or small) but think YOU. Moment. Journey. Results
- 25. Moment. Journey. Results When you are posting online you are creating a lasting reputation for you, your student organization(s) and even contributing to society as a whole. Look at how you comment on other channels, who you follow, how you handle things that go/don’t go your way. • Is what you are sharing for specific moments the results that will help you in your longer journey – career, school, etc? • Are you showing multiple aspects of your story or just a few? • What about the journey of your student organization(s)? Your friends? Your family?
- 26. Important NOW You Your Friends School/ EmployerStudent Org.
- 27. Important 1 year after school You Your Friends School/ EmployerStudent Org.
- 28. Reputation You Your Friends School/ EmployerStudent Org. Opportunities Pitfalls Context What happens here?
- 29. What are company recruiters watching out for? • References to illegal drugs, sexual posts • Incriminating or embarrassing photos or videos • Profanity, defamatory or racist comments • Politically charged attacks • Spelling and grammar issues • Complaining or bad-mouthing
- 31. From a recruiter: the following information can support and confirm a candidate’s resume: • Your education and experiences match the recruiter’s requirements • Your profile picture and summary is professional • Your personality and interests align with the values of the company or university • Your involvement in community or social organizations shows character • Positive, supportive comments, responses, or testimonials
- 32. “You do not have to be an incredibly sanitized or boring version of yourself online, I tell them (students). You can still show the most colorful, funny side of who you are, without embarrassing your family’s good name. But if you wouldn’t want something you posted to end up on a jumbotron in Times Square, DO NOT POST IT.”
- 34. What is online about you?
- 35. Using just my first and middle name will prevent people from finding my social media channels? True False
- 36. Notecard 3 • Write down as many as you can think of: • Accounts (social, email, web, app, services etc) • Places you have posted or commented • Places you have given your account info Front
- 37. Notecard 3 Back What do you want to come up when you Google your name?
- 39. Notecard 3 Back What do you want to come up when you Google your name? What were some of the first results?
- 40. Future employers have special tools to see my private Facebook content? True False
- 42. Resources • Your friends and peers • Your classes and professors • Student Affairs • Multiple centers, services and organizations • Center for Student Involvement • Career Services • Office of Information Technology (OIT) • Forever Buffs
- 43. Take social media breaks. Unplug and be in the moment.
- 44. Social media is complicated Benefits > Risks Breathe, pause and think YOU YOUR Moment(s) YOUR Journey Online < - > #IRL
- 46. Keep your: Leave your: Thank you!
Editor's Notes
- #8: Why do we focus on social media? Because it is taking up an increasing amount of our time. Ask how these #s relate to audience? http://blog.globalwebindex.net/chart-of-the-day/social-media-captures-30-of-online-time/
- #9: Sounds a lot like the ups and downs of life and just like IRL some of the above we can control and others we cannot. The only thing each of us definitively controls is our own story and how we decide to participate in, stay away from or navigate through all of the previous situations. We are not here to tell you what to do or not to do in social media. You are much better equipped to tell your story than we are. We are here to help you make sure your online story is the one you want to be telling for today AND tomorrow. We have some quick exercises to start the process - http://www.rightthisminute.com/video/anna-kendrick-glamour-shower-thoughts-mind-blown
- #10: https://sports.yahoo.com/little-league-removes-softball-team-world-series-social-media-post-212434926.html A girls softball team from Virginia paid a steep price for a lesson about social media:
- #11: We are only going to give you a starting place to answer this question today. We encourage you to continue working on your answer with yourself, your friends and campus resources Not here to tell you how to do social media Not here to tell you how not to do social media We are here to talk about reflection and possibly reframing how you approach social media. https://twitter.com/CUBuffsEvents/status/898619697511444480
- #14: Talk about reputation management for your house, for CU Boulder and why you may get more interest than you anticipated.
- #15: Talk about reputation management for your house, for CU Boulder and why you may get more interest than you anticipated.
- #17: https://theconversation.com/dear-students-what-you-post-can-wreck-your-life-79224
- #21: Did this for Leeds sophomores and in about 3 minutes they came up with about 150 distinct places
- #25: Did this for Leeds sophomores and in about 3 minutes they came up with about 150 distinct places
- #30: https://theconversation.com/dear-students-what-you-post-can-wreck-your-life-79224
- #31: http://www.boredpanda.com/truth-behind-instagram-photos-cropping-chompoo-baritone/
- #32: https://theconversation.com/dear-students-what-you-post-can-wreck-your-life-79224
- #33: https://www.nytimes.com/2017/06/07/opinion/how-to-keep-your-college-admission-offer-start-with-digital-literacy.html?ref=opinion
- #37: Did this for Leeds sophomores and in about 3 minutes they came up with about 150 distinct places
- #38: Did this for Leeds sophomores and in about 3 minutes they came up with about 150 distinct places
- #40: Did this for Leeds sophomores and in about 3 minutes they came up with about 150 distinct places