The document discusses different patterns for modeling data in Sitecore applications, including active record, data mapper, and wrapper patterns. It notes pros and cons of each pattern, such as active record being simple to use but difficult to test. Common problems with domain models like anemic, bloated, skinny, and indiscreet models are also covered. The document concludes with an overview of techniques like interface models, template models, rendering models, and MVC/MVP patterns.