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Support & Guidance #6


Research Conclusions

It is important now for you to reflect upon your research.

Videos:

   1.   What have the four videos got in common in establishing genre?
   2.   What are the genre characteristics?
   3.   How is the attitude / reputation of the artists expressed by the video?
   4.   How is the brand of the artist represented?

Digipack:

   1.   What are the key features across the digipacks (what have they got in common)?
   2.   How is the genre expressed?
   3.   How is the attitude / reputation of the artist expressed?
   4.   How is the brand of the artist represented?

Adverts:

   1. What are the key features across the adverts?
   2. How is the brand of the artist represented?
   3. How does the advert present genre?




KEYWORDS:
DENOTE
CONNOTE
BRANDING

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Support and guidance 6

  • 1. Support & Guidance #6 Research Conclusions It is important now for you to reflect upon your research. Videos: 1. What have the four videos got in common in establishing genre? 2. What are the genre characteristics? 3. How is the attitude / reputation of the artists expressed by the video? 4. How is the brand of the artist represented? Digipack: 1. What are the key features across the digipacks (what have they got in common)? 2. How is the genre expressed? 3. How is the attitude / reputation of the artist expressed? 4. How is the brand of the artist represented? Adverts: 1. What are the key features across the adverts? 2. How is the brand of the artist represented? 3. How does the advert present genre? KEYWORDS: DENOTE CONNOTE BRANDING