Task 1 HA6
- 1. Task 1- Defining Audiences for Products Quantitative Research In sociology, quantitative study mentions to the systematic empirical investigation of communalphenomena by statistical, mathematical or computational methods. The objective of quantitativestudy is to evolve and provide work mathematical forms, ideas and/or hypotheses pertaining to phenomena. The process of estimation is cantered to quantitative research because it provides the basic attachment between empirical observation and mathematical sign of quantitativeconnections. Quantitative facts and figures are any facts and figures that are in numerical patternsuch as statistics, percentages, etc. In layman's periods, this means that the quantitative researcher inquires an exact, narrow question and collects an experiment of numerical facts and figures from participants to answer the inquiry. The investigator investigates the data with the help of statistics. The investigator wants the numbers will yield an unbiased outcome that can be generalized to some larger population.Qualitative research, on the other hand, inquiresvery wide questions and assembles phrase facts and figures from participants. The investigatorexamines for topics and recounts the data in topics and patterns exclusive to that set of participants. More generally, quantitative study is widely utilised in social sciences such as psychology, economics, sociology, marketing, health & human development andpolitical science, and lessoften in anthropology and annals. Study in mathematical sciences such as physics is furthermore'quantitative' by delineation, though this use of the period disagrees in context. In the social sciences, the period concerns the empirical procedures, originating in both
- 2. philosophical, positivism and the history of statistics, which compare with qualitative study methods. http://en.wikipedia.org/wiki/Quantitative_research Qualitative Research Qualitative research is a procedure of investigation employed in many different learned disciplines, conventionally in the communal sciences, but also in market research and farther contexts. Qualitative investigators aim to gather an in-depth understanding of human demeanour and the causes that govern such behaviour. The qualitative procedure investigates the why and how of decision making, not just what, where, when. Hence, lesser but concentrated trials are more often utilised than large trials. In the accepted view, qualitative procedures make data only on the specific situations revised, and any more general deductions are only propositions (informed assertions). Quantitative procedures can then be used to request empirical support for such study hypotheses. http://en.wikipedia.org/wiki/Qualitative_research Audience Profiling Audience profiling involves finding out the profile of your assembly beforehand so that you can put over your message to the right persons in the most effective way to produce the best outcome. It might encompass minutia like age, sex, informative requirement, work experience, economic background, field of work, interests, feeling, orientation, bias, food habits, religious backdrop, physique, health condition etc.