Task 1 unit 8
- 1. Task 1 Hannah McDonagh and Laura Hodgson
- 2. Funding- BBC BBC’s largest donor in 2015-16 was the UK’s Department for International Development (DFID). It supports them through a five-year ‘Global Grant’ to produce media and communication outputs that contribute to better governance, healthier populations and an increased ability to cope with humanitarian crises. Their programmes funded by the Global Grant in 2015-16 reached an estimated 143.8 million people (78.5 million in governance, 11.4 million in resilience and humanitarian response, and 53.9 million in health). Other significant donors were the UK Foreign and Commonwealth Office, several UN agencies, the Bill and Melinda Gates Foundation, and US government funding through USAID, OFDA and the Department of State among others. Hannah
- 3. Funding - Disney Laura The funders of Disney are, shareholders as they are the people that own at least one share o a companies stock and as they are the owners of the company they get any benefit of the company’s successes in the form of more stock validation. An example of a shareholder is Robert.A. Iger. Another fund are the merchandise for example if a new disney princess is released merchandise like toys, magazines, lunch boxes etc will also be released for promotion of the new character and also include disney as well to credit them. One more fund that will make Disney’s company the most money is tv programmes and channels for example ‘Disney Channel’ and from all the views and depending on how successful the shows are Disney will receive money from this.
- 4. Synergy - BBC One example of synergy that BBC uses is spins-off because they had a popular tv show called doctor who. Torchwood, The Sarah Jane adventures and the doctor who extra. Synergy can bring more audience and therefore bring in more money. One of the most popular brands is Doctor Who. Doctor Who started as a television programme and during the TV show a comic book was released and a movie was also released shortly after. Once these became popular the BBC decided to sell products like Tshirts, lunchboxes and toys to become more popular and become worldwide, this would then boost the amount of money the BBC were making. Hannah
- 5. Synergy- Disney Laura This is the release of brands across different platforms. Synergy is used to increase brand image and also to expand their target audience. Media institutions use synergistic techniques for example Walt Disney created Steam-Boat-Willy (which later became Mickey Mouse) in 1932. In order to make money from his creation he gave a license for other companies to make lunch boxes and t-shirts making it popular and making Disney money. Walt Disney was the first person to use synergy to our knowledge.
- 6. Subsidiaries - BBC Subsidiaries are smaller companies that are controlled by a larger one. BBC have many different ones, these include BBC News, CBBC, CBeebies and many more. BBC is a worldwide well known company, the reason this is worldwide is in order for them to make more money and make them more well known. The more branches they make e.g. CBeebies and BBc news, the more well known they will be, the BBC are there for everyone rather than one type of people. They get many views from across the whole world which maximise their profits largely. Hannah
- 7. Subsidiaries- Disney Laura A subsidiary is a company that’s controlled by a bigger company. The subsidiaries of Disney are Pixar, Walt Disney animation films and Marvel. Pixar began in 1979 as a graphics groups that was part of Lucasfilm's computer division before it became a corporation in 1986, with funding from Apple inc. co-founder Steve Jobs. Disney purchased Pixar in 2006 at validation for $7,4 billion which made Jobs became Disney’s largest shareholder at that time. Marvel is a company wholly owned subsidiary of Walt Disney’s company and is mainly known for it’s Marvel comics, animations and television units. In 2009 The Walt Disney Company go the Marvel Entertainment for $4 billion and since then it has been a limited liability company. For financial reporting purposes Marvel is said to be a part of Disney’s primary consumer products segment.
- 8. Products and services - BBC The product is what the audience consume and services are the platform is used to deliver the product. Services The BBC offers twenty-five public services in the UK. There are eight television channels, sixteen radio stations and an online/red button interactive service. The Trust governs each UK public service using a published service licence. The Trust is required to assess the performance of services and to consider any proposals from the BBC Executive for new services or changes to services. A published protocol sets out our duties and how we carry these out. We publish a summary of our work each year in the Annual Report. The Trust must review each of the public services every five years and it publishes its findings and the evidence used to reach these. All BBC programmes and services are required to comply with BBC editorial guideline. The Executive is responsible for operating the BBC’s services and for making day to day decisions regarding their schedules and programmes. Each year the Executive publishes a statement of programme policy for each service setting out the plans for the year ahead. Hannah
- 9. Products and Service- Disney Laura Disney has a range of products and services for its company. For example Media Networks include the services of broadcast television network for example ‘Hannah Montana’ and television stations like ‘Disney channel’. Another example of their services are Parks and Resorts which include Walt Disney World Resort and even their own Disney Cruise Line which will both include places to stay and food etc. Finally the Consumer Products include souvenirs such as Character merchandise and Books and magazines for the public to keep and this will make the company more money.