Media meets Communication - Cooliris CTO speaks at China Bang 2013
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Austin Shoemaker, co-founder and CTO of Cooliris, presents a company overview emphasizing their team and investment partners. The timeline highlights their innovative media experiences on mobile and web, including popular apps and a unique approach to organizing social media around shared experiences rather than individual identities. The goal is to blend media sharing with relevant social groups to enhance intimacy and context in social interactions.
Media meets Communication - Cooliris CTO speaks at China Bang 2013
- 1. Media Meets Communication Austin Shoemaker Co-Founder & CTO
- 2. Company Introduction • Team of 14 – Palo Alto, Singapore, Malaysia & Taiwan • Investment partners from KPCB, Westly Group, DAG Ventures, T-Venture and DOCOMO
- 3. Company Timeline Redefining media experiences on mobile and web platforms Cooliris Wall Gallery for Android AdJitsu • 50M+ installs on desktop • 150K+ activations/day • Immersive 3D ads for mobile • 3D Wall for media • Default photo & video app • Acquired by SingTel in 2012
- 4. Media and Chat • Media apps are either individualistic or exhibitionistic • Chat apps are transactional, one topic at a time • Media apps help capture and preserve experiences, yet the big picture is composed of multiple perspectives All slides confidential
- 5. Context and Intimacy • Real-world social groups have a unique context • Flattening these groups into one forgoes intimacy • Social networks organize around individuals rather than experiences • Natural to organize media around experience (when, where, and whom you were with). All slides confidential
- 6. Best of both worlds • Share media with the relevant social groups • Shared media becomes a part of your media library • Browse your media library by context All slides confidential 6
- 7. 谢谢！ Find out more at cooliris.com All slides confidential