Text Messaging is Replacing Email for Workforce Development Webinar
- 1. Workforce Development Goes Mobile 1
- 2. Ann Harrison Communications Director 2 Guest speakers
- 3. Mellisa Leaming Director of Operations 3 Guest speakers Indiana
- 4. ● Providing mobile solutions for ten years ● Combines mobile technology with engagement and education strategies ● Deep workforce experience 4 About Us
- 5. ● Communication channels are broken ● Content is not accessible ● Email - open rates are low and not always accessible ● Voicemail not popular ● Valuable content you provide limited to a desktop 5 Problems Mobile Can Solve
- 6. Text messages can be 8x more effective at engaging workforce. (Cellit) 91% of U.S. citizens carry their phone within reach 24/7. (Morgan Stanley) An estimated 98% of all SMS messages are opened, but only 20% of emails are looked at. (Digital Marketing Magazine) 6 Statistics
- 7. Who’s Using Engage by Cell?
- 8. 1 2 SMS Mobile Web Two Cloud-Based Offerings
- 9. BENEFITS ● SMS has ~98% readability (email at ~20%) ● Reach remote and traveling employees more easily / instantly ● Schedule texts based on time & group ● Schedule sequenced texts based on answers 9 What We Offer - SMS
- 10. 10 External Communications ● Job fair notifications ● Schedule change notifications to workforce ● Alerts about events or Workforce related news ● Send relevant content to clients or applicants
- 11. 11 General Internal Employee Communications ● Emergency alerts and other important internal communications ● Stay in touch ● Event/activity/meeting reminders via text ● Notification
- 12. 12 BENEFITS ● Store all training material in one mobile location, 24/7 available ● Change content on the fly ● No apps to download / update ● Password protection capability for sensitive data What We Offer - Mobile Web
- 13. 13 Onboarding ● Text reminders for events, classes, job fairs ● Mobile site with intro to organization & team and other info/HR handbook ● Checklists for onboarding ● Text link to HR guidelines and forms - 24/7 access to sensitive docs Versatile Web Authoring PlatformVersatile Web Authoring Platform
- 14. Middlesex County Use Cases
- 15. 15 Try a Demo
- 16. 16 Train by Cell Time for our guests