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The 80 20 
Rule for Data in the Cloud
Does the 80-20 rule apply to data 
uploaded to the cloud? 
80 20 
It turns out the effect is actually 
much stronger than that…
The 80-20 Rule for Data in the Cloud
1. Box 23% 
Box offers a file sharing and collaboration 
platform, used by enterprises like GE and Procter 
& Gamble, with robust management tools and 
integration to enterprise cloud services.
2. Dropbox 11% 
Dropbox is used by employees at 97% of the 
Fortune 500 to sync files across devices. Dropbox 
for Business provides additional control 
capabilities such as audit logs and remote wipe.
3. YouTube 9% 
Brands increasingly leverage video sites like 
YouTube to connect with customers, and, given the 
large file sizes of HD videos, it’s no surprise that 
YouTube accounts for a lot of data in the cloud.
4. Microsoft Office 365 7% 
With Office 365 you can edit and store Word, 
Excel, and PowerPoint documents in the cloud 
from a web interface or mobile app. Team 
members can even collaborate in real-time.
5. Jive 5% 
Jive offers a social collaboration platform for 
employees with blogs, groups, and discussions. 
With Jive, companies improve productivity while 
reducing email and meetings.
6. Cisco WebEx 5% 
Cisco WebEx allows employees to share their 
screen while delivering a presentation online, and 
to conduct a video conference with meeting 
participants.
7. Facebook 5% 
There’s a legitimate business purpose for some 
employees to use Facebook to promote the 
company’s brand and engage with customers, 
although its usage at work is largely personal.
8. Salesforce 4% 
Salesforce is the #1 CRM provider, but it also offers 
leading solutions for marketing automation, 
customer support, enterprise social networks, and 
the Force.com platform for building custom apps.
9. Gmail 4% 
Enterprises, such as Genentech, use Gmail as 
their corporate-wide email solution, but 
employees also use personal Gmail accounts to 
send large files to co-workers and partners.
10. Apple iCloud 4% 
Companies backup Apple computers and devices 
to iCloud and also sync files and passwords. Given 
recent high-profile breaches, iCloud may not meet 
the security needs of some enterprises.
11. Google Drive 3% 
With Google Drive, companies can sync and share 
files. Google Apps stores documents, 
spreadsheets, and presentations in Google Drive, 
allowing users to collaborate in real-time.
The 80-20 Rule for Data in the Cloud

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The 80-20 Rule for Data in the Cloud

  • 1. The 80 20 Rule for Data in the Cloud
  • 2. Does the 80-20 rule apply to data uploaded to the cloud? 80 20 It turns out the effect is actually much stronger than that…
  • 4. 1. Box 23% Box offers a file sharing and collaboration platform, used by enterprises like GE and Procter & Gamble, with robust management tools and integration to enterprise cloud services.
  • 5. 2. Dropbox 11% Dropbox is used by employees at 97% of the Fortune 500 to sync files across devices. Dropbox for Business provides additional control capabilities such as audit logs and remote wipe.
  • 6. 3. YouTube 9% Brands increasingly leverage video sites like YouTube to connect with customers, and, given the large file sizes of HD videos, it’s no surprise that YouTube accounts for a lot of data in the cloud.
  • 7. 4. Microsoft Office 365 7% With Office 365 you can edit and store Word, Excel, and PowerPoint documents in the cloud from a web interface or mobile app. Team members can even collaborate in real-time.
  • 8. 5. Jive 5% Jive offers a social collaboration platform for employees with blogs, groups, and discussions. With Jive, companies improve productivity while reducing email and meetings.
  • 9. 6. Cisco WebEx 5% Cisco WebEx allows employees to share their screen while delivering a presentation online, and to conduct a video conference with meeting participants.
  • 10. 7. Facebook 5% There’s a legitimate business purpose for some employees to use Facebook to promote the company’s brand and engage with customers, although its usage at work is largely personal.
  • 11. 8. Salesforce 4% Salesforce is the #1 CRM provider, but it also offers leading solutions for marketing automation, customer support, enterprise social networks, and the Force.com platform for building custom apps.
  • 12. 9. Gmail 4% Enterprises, such as Genentech, use Gmail as their corporate-wide email solution, but employees also use personal Gmail accounts to send large files to co-workers and partners.
  • 13. 10. Apple iCloud 4% Companies backup Apple computers and devices to iCloud and also sync files and passwords. Given recent high-profile breaches, iCloud may not meet the security needs of some enterprises.
  • 14. 11. Google Drive 3% With Google Drive, companies can sync and share files. Google Apps stores documents, spreadsheets, and presentations in Google Drive, allowing users to collaborate in real-time.