The twitter case study 2014 dimensions of strategy
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Twitter began in 2006 with just six users but grew rapidly to over 250 million users by 2009. While critics doubted Twitter's ability to generate revenue, it has increased average revenue per user and total revenues, projecting $2 billion in revenues by 2016. With a current market cap of over $20 billion, Twitter has proven it can successfully monetize its large user base despite early doubts about generating sustainable profits.
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The twitter case study 2014 dimensions of strategy
- 2. In 2006
- 3. Jack Dorsey sent the first ever Tweet …
- 4. Jack Dorsey sent the first ever Tweet … … Twitter had six users.
- 5. Twitter had 48,000 users At the beginning of 2009
- 6. By the end of the year… 685,000
- 7. And so it began …
- 8. Now Twitter has over 250 million users Million
- 9. Rivalling LinkedIn amongst the big four!
- 10. But could Twitter generate revenue?
- 11. But could Twitter generate revenue? The critics had their doubts !
- 12. Now the ARPU is increasing
- 13. And total revenue is increasing too!
- 14. And total revenue is increasing too! We are projecting revenues of $2 billion by 2016
- 15. Can Twitter actually make money? But with a market cap of over $20 billion!
- 16. The Case study .com Check out
- 17. The Case study .com The Dimensions of Strategy Series From John Ashcroft and Company Experience worth sharing © 2014 John Ashcroft Check out