This document discusses how to make ideas happen by overcoming common obstacles. It notes that most ideas never happen because people lose energy and interest after the initial excitement, and then move on to a new idea without following through. To succeed, it recommends seeking constraints to maintain focus, breaking projects into small increments to avoid plateaus, short-circuiting rewards to sustain long-term motivation, fostering competition to promote engagement, and establishing accountability by sharing ideas. It also describes different personality types - dreamers, doers, and incrementalists - and how to balance their strengths and weaknesses to organize, execute on, and lead ideas to completion through communal effort.