The document discusses the need for standardized formats for 3D synthetic content to improve interoperability across diverse multimedia platforms, likening it to existing standards for audio and video. It highlights the complexity of 3D data representation, including various geometry types, compression technologies, and encoding techniques necessary for efficient representation and transmission. The text also outlines the evolution of MPEG standards and technologies designed to support 3D graphics applications, focusing on compression strategies, quality of service, and encoding interoperability.