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Unblocking Access

Developing a web 2.0 usage policy
About Me (Carl Haggerty)
• Local Government background
• DCC for 13 years, last 6 involved around web, IT
  and (new)social media
• Instrumental in driving forward social media /
  social networking in DCC
  (Phil Norrey (CEO) Officer Champion for Social Networking/Social Media)



                     @carlhaggerty
          http://carlhaggerty.wordpress.com
My focus
• getting people engaged
• developing support and buy-in
• Usage policy (what’s missing?)
what happens if…
Unlocking Access and Developing a Web 2.0 Usage Policy
Either way

develop a policy
where to start
“keen” service               Head of HR
         areas
                                                       CEO

                               Head of
                               Finance
Head of               Driver
Comms                 “You”?                   AUDIT



                                Head of ICT




getting the right people involved
…what are their fears and concerns?
Common responses

   “We should ban access to such sites”

                   “What value does it offer the business”

   “It is just a waste of my time”

          “Excessive use, distracts from ‘proper’ work”


   “It’s just a ‘social’ thing”
“Social networking is arguably
   as old as humanity, not something
       that has been invented for
        so-called digital natives”

Julia Lin – Gartner
Building your case…

  • Modern public service delivery
  • The trend of consumerisation of technology
  • Could support mobile/flexible working
  • It isn’t just about facebook, twitter and youtube….
  • If you Ban – do you stop it – homeworking, mobile
    phones etc
  • It is a management issue and NOT a technology issue
My experience

Time between first conversation to draft
              policy = ?

             4 months
    Plus consultation and review

       Total time = 10 months
raising awareness in your organisation
Rinse and repeat




…repeat, repeat, repeat.
Don’t be afraid to talk to your
       Chief Executive.
Developing a Policy
• Any challenges?
• Any concerns?
• What’s missing (for you)
Unlocking Access and Developing a Web 2.0 Usage Policy

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Unlocking Access and Developing a Web 2.0 Usage Policy

  • 1. Unblocking Access Developing a web 2.0 usage policy
  • 2. About Me (Carl Haggerty) • Local Government background • DCC for 13 years, last 6 involved around web, IT and (new)social media • Instrumental in driving forward social media / social networking in DCC (Phil Norrey (CEO) Officer Champion for Social Networking/Social Media) @carlhaggerty http://carlhaggerty.wordpress.com
  • 4. • getting people engaged • developing support and buy-in • Usage policy (what’s missing?)
  • 9. “keen” service Head of HR areas CEO Head of Finance Head of Driver Comms “You”? AUDIT Head of ICT getting the right people involved
  • 10. …what are their fears and concerns?
  • 11. Common responses “We should ban access to such sites” “What value does it offer the business” “It is just a waste of my time” “Excessive use, distracts from ‘proper’ work” “It’s just a ‘social’ thing”
  • 12. “Social networking is arguably as old as humanity, not something that has been invented for so-called digital natives” Julia Lin – Gartner
  • 13. Building your case… • Modern public service delivery • The trend of consumerisation of technology • Could support mobile/flexible working • It isn’t just about facebook, twitter and youtube…. • If you Ban – do you stop it – homeworking, mobile phones etc • It is a management issue and NOT a technology issue
  • 14. My experience Time between first conversation to draft policy = ? 4 months Plus consultation and review Total time = 10 months
  • 15. raising awareness in your organisation
  • 16. Rinse and repeat …repeat, repeat, repeat.
  • 17. Don’t be afraid to talk to your Chief Executive.
  • 18. Developing a Policy • Any challenges? • Any concerns? • What’s missing (for you)