Usability and UX
- 1. Usability & User Experience
- 2. Web usability Web usability is an approach to make web sites easy to use for an end-user, without the requirement that any specialized training be undertaken. (wikipedia)
- 3. Web usability is about making your website in such a way that your site users can find what they're looking for quickly and efficiently.
- 4. The broad goal of usability can be: Present the information to the user in a clear and concise way.
- 5. To give the correct choices to the users, in a very obvious way.
- 6. To remove any ambiguity regarding the consequences of an action e.g. clicking on delete/remove/purchase.
- 7. Put the most important thing in the right place on a web page or a web application. KISS principle : had proven to be effective in focusing end-user attention.
- 8. Usability Basics It is important to realize that usability is not a single, one-dimensional property of a user interface. Usability is a combination of factors including: Ease of learning : How fast can a user who has never seen the user interface before learn it sufficiently well to accomplish basic tasks?
- 9. Efficiency of use : Once an experienced user has learned to use the system, how fast can he or she accomplish tasks?
- 10. Error frequency and severity : How often do users make errors while using the system, how serious are these errors, and how do users recover from these errors?
- 11. Subjective satisfaction : How much does the user like using the system?
- 12. Memorability : If a user has used the system before, can he or she remember enough to use it effectively the next time or does the user have to start over again learning everything?
- 13. Facts Every $1 invested in improving your websites usability returns $10 to $100 (source: IBM)
- 14. A web usability redesign can increase the sales/conversion rate by 100% (source: Jakob Nielson )
- 15. User Experience Is about how a person feels about using a product, system or service. (wikipedia)
- 16. The level of satisfaction an average user gets form a product.
- 17. Satisfaction is related to how user:
- 18. 1- like the product
- 19. 2- understand the product
- 20. 3- use the product
- 22. Difference Between Usability and UX Usability is a subset of the overall User Experience.
- 23. Usability answers the question, “Can the user accomplish their goal?” with effectiveness, efficiency, and satisfaction about the results.
- 24. User Experience answers the question, “Did the user have as delightful an experience as possible doing so?”.
- 25. User Experience takes far more effort to do well, but the results have far better impact.
- 26. Some principles of usability Don't make me thin k !?
- 27. Consumer are lazy ..and getting lazier.
- 28. Users are usually under time pressure.
- 29. Make obvious what is clickable
- 30. People don't read web pages, they scan them
- 31. Too hard to find the Back & start again Button
- 33. F-Shaped Pattern For Reading Web Content Users first read in a horizontal movement, usually across the upper part of the content area. This initial element forms the F's top bar.
- 34. Next, users move down the page a bit and then read across in a second horizontal movement that typically covers a shorter area than the previous movement. This additional element forms the F's lower bar.
- 35. Finally, users scan the content's left side in a vertical movement. Sometimes this is a fairly slow and systematic scan that appears as a solid stripe on an eyetracking heatmap. Other times users move faster, creating a spottier heatmap. This last element forms the F's stem.
- 37. Some principles of usability Omit words!!
- 38. “get rid of half of the words on each page, then get rid of half of what is left”
- 39. Use searches as long as the results are relevant and well presented.
- 40. Make what I want available when I want it, and where I want it in the form I want it.
- 41. Break pages into clearly defined areas
- 42. Don't put unnecessary images and avoid using too much colors.
- 43. Some principles of usability Web applications should explain themselves as far as humanly possible, when I look at a web page it should be self-evident. Obvious. Self-explanatory.
- 44. Don’t waste my time
- 45. Much of our web use is motivated by the desire to save time. As a result, web users tend to act like sharks. They have to keep moving or they’ll die.
- 47. Whitespace: more screen size doesn't mean more content.
- 48. Use it to create structure.
- 51. The user should always know: What page am I on?
- 52. What are the major sections of this site?
- 53. What are my options at this level?
- 54. How can I search?
- 55. “People wont use your website if they cant find there way around it.”
- 56. Homepage should answer: What is the page about?
- 57. What do they have here?
- 58. What can I do here?
- 59. Why should I be here and not somewhere else?
- 60. Where do I start?
- 61. Eliminate confusions Why is it called ________?
- 62. I thought _______ meant something else?
- 63. Can I click on it? “should I click on it?”
- 64. If something is not a link, don't underline it.
- 65. Why is Usability and UX Important? Too difficult -> people leave
- 67. Too hard to read -> people leave
- 68. Don't understand what to do next -> people leave
- 69. To much to do -> people leave
- 70. some Common mistakes 1-a person doesn't know what your website is about within 4 seconds
- 71. some Common mistakes 2- issues of images and multimedia.
- 72. 3- forcing sign-in to browse.
- 73. 4-page element that look like advertising.
- 74. 5-bad search
- 77. Albawaba
- 78. Mineeds
- 79. yahoo