Using ArcGIS Server in the Amazon Cloud: Votos y Cifras
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The document outlines the development and implementation of a web map for local election results using ArcGIS server in the cloud. It highlights the challenges faced during high traffic periods, the enhancements made based on user feedback, and the successful public outreach achieved through the application. Key outcomes included significant public awareness and brand visibility, as well as positive feedback from users and the sales team.
Using ArcGIS Server in the Amazon Cloud: Votos y Cifras
- 2. Votos y Cifras – A real use case of ArcGIS Server in the Cloud Javier Abadía – ESRI España
- 3. Tens of users Labs Hundreds of users GIS Practitioners Thousands of users GIS Users Millions of users Society
- 4. The Idea
- 5. A Web Map for Local Elections Campaign results of elections a map that says something social media other “interesting” data showcase our technology, maps and content
- 6. Ask for help! - The amazing VGI template Share button Geo-search Public Information Map VGI Template v2.0 Javascript based Social Media out of the box Easily customizable
- 8. 5 week calendar 22-M 22- 4 wks before 3 wks before 2 wks before last week week after first version more improvements improvements more based on limited improvements feedback communicati massive on communicati massive add maps to all customers on accesses keep employees attention contact with and selected featured on mass media customers mass media social media social media social media social media
- 9. The App
- 10. Our application Income Census data Results from (immigration) previous elections, by Life Style municipality Indicators Base Maps
- 11. Data rich www.votosycifras.com Thematic Maps and Popups
- 12. Mass Media
- 13. Mass Media
- 14. Mass Media
- 15. Unexpected Earthquake 4 wks before 3 wks before 2 wks before last week week after first version more improvements improvements • Earthquake at 6.00pm on limited communicati based on feedback massive more improvements add maps to Wednesday on all customers communicati on massive keep attention employees accesses contact with - 5,1 Richter and selected customers mass media featured on mass media - 10 people killed • An application ready by Thursday noon - based on votosycifras code - public data: epicenter, magnitude, faults, seismic risk, aftershocks
- 16. Unexpected Earthquake impr 4 wks before ove 3 wks before 2 wks before last week week after men ts base d on first version more feed improvements • Earthquake at 6.00pm on limited communicati back massive more improvements add maps to all Wednesday on cust ome communicati on massive keep attention employees accesses rs - 5,1 richter and selected customers featured on mass media cont act - 10 people killed with mass medi a • Anapplication ready by Thursday noon - based on votosycifras code - public data: epicenter, magnitude, fault, seismic risk
- 19. Unexpected Earthquake – Unexpected Traffic • At first, severe performance problems - high latency (20-30 sec), unavailability - dynamic maps - dependency with external server not sized for heavy traffic
- 20. Unexpected Earthquake – Unexpected Traffic • At first, severe performance problems - high latency (20-30 sec), unavailability - dynamic maps - dependency with external server not sized for heavy traffic • Amazon infrastructure = truly Amazing - 15 min later, 6x hardware capacity
- 21. Unexpected Earthquake – Unexpected Traffic • At first, severe performance problems - high latency (20-30 sec), unavailability - dynamic maps - dependency with external server not sized for heavy traffic • Amazon infrastructure = truly Amazing - 15 min later, 6x hardware capacity • Lessons learned - cache everything - beware of dependencies with external systems - load test in advance, if you can!
- 22. Last week’s final rehearsal Elections Map featured in El Mundo’s home page
- 23. Premiere Night • 4 people team - Download data - Import into FGDB - Configure Map - Generate Cache - Move to Production - Turn Around 30-60 min
- 24. Premiere Night and Next Day - Traffic Sunday Monday featured on Tuesday home page voting 4.000.000 hours end requests per hour people go to sleep people go to sleep morning after elections
- 25. Was it worth it?
- 26. Results – Public Awareness Public Awareness 5K 5K 5K 5K 5K 5K 5K 5K 5K 5K • 2 day traffic exceeded all previous accumulated traffic since the foundation of ESRI Spain 5K 5K 5K 5K 5K 5K 5K 5K 5K 5K • roughly 1 million impressions of ESRI brand 5K 330K 5K - online +5K 5K 5K 5K 5K 5K 5K 5K paper 110K • public awareness clearly perceived by sales force 5K - “Great app!” 5K - 5K 5K four weeks one day 5K 5K “I’d love to put my data there!” 5K 5K 5K 5K 5K - “I’d love5Khave my data in an app5K that!” 5K to 5K 5K 5K like 5K 5K 5K 4 min avg time 5K 5K 5K 5K 5K 5K 5K 5K 5K 5K 5K 5K 5K 5K 5K 5K 5K 5K 5K 5K
- 27. Results – Social Media Social Media visibility
- 28. Results – Team Morale Team Morale
- 29. Party
- 30. Thank You