V mware view 5 customer presentation

© 2009 VMware Inc. All rights reserved
A Vision for User Centric Computing

2
The New IT Stack
Cloud Infrastructure and Management
Cloud Application Platform
End-User Computing

3
The Cloud is Changing Computing Environments
Public Cloud
Private Cloud
Devices
Computing
Apps
Data
Computing
Apps
Data
Interaction
Apps
Data

4
Under Pressure From Every Direction
We need to break out before the next big wave of investment
Budget
High operational costs
Resource-intensive projects
No marginal returns
Compliance
Too many vulnerabilities
Too hard to audit
“new = risk”
Business
Not driving growth
Inhibits change
No productivity gains
Spend
less
Standardize
and
lock-down
Rationalize and
reduce
Escape
from
controls
Stuck in
a vicious
spiral

5
Accelerating the Evolution to a User Centric Model
PC Centric User-Centric

6
Breaking the Spiral – How to Make Things Better
Phase 1
Use the next wave of
upgrade and migration to
repackage and relocate
end-user computing assets
Phase 2
Extend your enterprise
policy to the cloud, begin to
move your applications
Phase 3
Erode the long tail of legacy
applications and complete the
escape to your cloud
Exploit
increasing
marginal returns
to accelerate
Rationalize and
re-invest savings

7
Data
Apps
OS
Data
Persona
Desktop Apps
Phase 1: Virtualize Windows Desktops and Applications
Private Cloud
Data
Desktop Apps
Persona
VMware
VMware View and ThinApp

8
Persona
Desktop Apps
Phase 1: Virtualize Windows Desktops and Applications
OS
Data
Apps
OS
Data
Apps
OS
Data
Apps
Data
Private CloudVMware
VMware View and ThinApp

VMware View Overview
Your Cloud, Your Desktop, Just Got Better

10
Introducing VMware View 5
Industry leading desktop virtualization
solution delivers:
• The best end-user experience across the
LAN and WAN
• The easiest solution to deploy and manage
desktops
• The lowest desktop total cost of ownership

11
VMware View Solution Components
ReduceCosts
End User Freedom
My cloud on the go
Cloud Infrastructure
Always on, always
responsive business
IT Control
Secure and control
your cloud
IncreaseAgility

12
• Increase security and ensure compliance
• Reduce desktop costs up to 50%
• Desktop management efficiency
• Simplify and automate IT tasks
• Zero downtime infrastructure
• Responsive and agile infrastructure
• On-demand resources
VMware View Delivers Benefits
• Reduce end-user downtime
• Increase access flexibility
• Better desktop availability
• Desktop DR and backup
End User Freedom
My cloud on the go
Always on, always
responsive business
IT Control
Secure and control
your cloud

13
VMware View Architecture Overview
End User Freedom
PCoIP, View Client,
Local Mode
Optimization Controls
Continuity Services
Media Services
IT Control
View Manager
View Composer
View Persona Management
VMware ThinApp
vShield Endpoint
vSphere Desktop
vCenter Desktop

14
Always on, always responsive business

15
Delivering Business Agility
Revolutionize desktops and enable
cloud computing
 Dynamic allocation of optimized
compute resources on-demand
 Elastic resources quickly scale up
and down to respond to changing
business requirements
 Simplify business infrastructure and
standardize on a single easy to
deploy platform

16
Ensure Cloud Service Levels
 Scalability
• Optimized for desktop delivery
• Deliver 10’s to 1,000’s of desktops
 Availability
• Ensure zero downtime
• Protect against unplanned downtime
• Quick recovery from unplanned downtime
 Reliability
• Ensure optimal desktop performance
• Protection from planned downtime
Private Cloud

17
IT Control
Secure and control your cloud

18
Simplify Management through a Single Console
 Centralize Desktop Management
 Streamline IT tasks from hours
to a few clicks
 Dashboards for a unified view
across desktop infrastructure
 Enable Role Based access to
distribute IT responsibility

19
Integrate Application Management
Centrally Deliver Apps
Entitle to pools or individual desktops
Locally executed or streamed
Integrated App Dashboard
Centrally manage app inventory
Easily monitor progress and status of
entitlements
Optimize entitlement process for
application groups

20
Template
Flexible Provisioning
Quickly respond to changing needs
 Automate provisioning from templates
 On-demand provisioning
 Quickly entitle/disable users or groups
 Multiple types of desktops
• Floating, Dedicated, Individual
• Centrally hosted or offline desktops
 Flexible Pools:
• Automated, Linked-Clone, Physical Desktops,
Blade PCs, Terminal Services
View
Manager
vCenter

21
Efficiently Preserve User Settings and Data
delivers personalization and lower
desktop costs
Reduce desktop TCO by enabling more
use cases for stateless floating desktops
Maintain user persona between sessions
Faster login times
Centralized and simple IT administration
NEW

22
Streamline Image and Application Management
Easily manage thousands of users with
View Composer and ThinApp
 Separation of base OS image, user data
disks and applications
 Manage fewer, smaller images
 Improve performance and reduce costs with
tiered storage
 100% update/patch success rate
 Seamlessly update users without disruption

23
Operating System
Reduce Application Conflict and Support Costs
Streamline Application Packaging
and Deployment with ThinApp
Decouple applications and data from OS
Eliminate application conflicts
Enable application flexibility
Enable many versions of same app
Deployment flexibility
Zero endpoint footprint
Easily integrates into existing ESD tools
Application Application
Operating System
VOS VOS
Application
sandbox
Application
sandbox
App Files App Files

24
Ensure Security and Compliance
 Improve data protection and move data off
endpoint devices
 Secure and encrypted access from all
endpoints
 Secure, unified access to View, Terminal
Servers, Blade PCs, physical desktops
 Customize settings to enforce policy
 Two-factor authentication or security server
 Offline desktop protection
 Clipboard cut and paste NEW

25
Efficient and Scalable Desktop Protection
vShield Endpoint enables efficient
antivirus processes
 Efficiently offload AV protection
 Leverage 3rd party AV solutions
 Eliminate AV storms
 Improve desktop performance and
eliminate agents susceptible to attack
 Lower cost and complexity of desktop
malware protection
agent agent agent agent agent agent
agent agent agent agent agent agent
AV
Partner Appliance

26
Leverage and Extend Existing Management Tools
Extension Services for Integration
 PCoIP Extension Services
• Gather 20+ session stats for monitoring,
trending and efficient troubleshooting
• Support for WMI based tools
 View Extension Services
• Powershell integration
• SCOM management pack
 ThinApp Extension Services
• Software Developer Kit (SDK) for
integration to management tools
NEW

27
End User Freedom
My cloud on the go

28
A Desktop that Follows You
Desktop PC/Laptop
Repurposed PCs,
Windows, Mac
Mobile Devices
iPad and Android
Tablets
Thin Client/Zero Client
Broad Industry
Support
View client for flexible access across a broad range of devices
NEW

29
Delivering the Best End-User Experience
High Performance Experience
 Flexible and adaptive for the best
experience across LAN and WAN
 Optimized for desktop delivery
 Customize the experience by user,
use case, available conditions
 End-to-end software solution with
optional hardware
 Addressing requirements from the task
worker to power user
NEW

30
Flexible and Adaptive Experience
Configurable Experience
 Ensures responsive desktop while
rendering pages and graphics
 Build to lossless delivers best
performance and highest resolution
 Customize with Optimization Controls
• Select the right settings for the user,
use case or conditions
• Reduce bandwidth use up to 75%
• Increase user density and scalability
on the WAN
NEW

31
Seamless End-User Experience
Media Services delivers usability
 3D Graphics without specialized HW
 Print optimizations
 Clipboard copy and paste
 True multi-monitor support
 USB and Multimedia redirection
 Flash content and graphics
Media Services for Unified
Communications
 Seamless user experience with integrated
VOIP and virtual desktop
 Follow me desktop and VOIP
 Increase end user productivity
 Optimized UC and desktop performance
NEW
NEW
NEW
NEW

32
Optimize End-User Productivity
 Continuity Services reduces
downtime
• Automatically detects loss in network
and reconnects the user session
• No user intervention required
• Seamless experience on unreliable
networks
 Continuity Services streamlines
login
• Single Sign On
• Enable smart cards / proximity cards
• Enable Biometric devices
• Kiosk Mode delivers easy access
Connection
Server
NEW
X

33
Deliver a Consistent and Personalized Experience
 Maintain user personalization
between sessions
 Faster user login times
A personal and consistent
desktop experience that
follows the user
NEW

34
Delivering Offline Mobility
View Client with Local Model
enables secure offline productivity
Check out VMs to physical devices
Support mobile or offline users
Extend centralized policy
“Heartbeat” back to datacenter
• Synchronize, Update, Remote
Expiration
Support mobile users, contractors and
EOIT/BYOPC use cases View Manager

35
VMware View Use Cases
State/Local
Education
2121
Financial
Services
Federal
Gov
RetailHealthcare
Business Process Desktop
OS Migration
Application Compatibility
Always On Desktop
Follow Me Desktop
ROBO

36
Broad Technology Ecosystem
Task Workers
Servers/Storage
Software
Solutions
Client Devices
and Platforms
Protocol/
Network

37
VMware View Pricing and Packaging
vSphere
Desktop
View
Enterprise
View Premier
vSphere Desktop
vCenter Desktop
View Manager
View Composer
Persona Management
Local Mode
vShield Endpoint
ThinApp
Pricing per CCU
Powered on desktop VM
$65 $150 $250

38
PROMOTION: Save up to 25% off View Premier
Accelerate your deployment and save on VMware View
North America $93,750 (25% off discount)
500 pack View Premier Bundle
EMEA, APAC $51,250 (18% off discount)
250 pack View Premier Bundle
Timeframe August 1, 2011 – December 15, 20011
Restrictions Limit one per customer
No discount for SnS
Eligibility Worldwide via Resellers, VMware Direct, OEM
Commercial, Academic, Federal Government

39
VMware View Next Steps
Learn More
http://www.vmware.com/products/view/
Build The Business Case
http://www.vmware.com/products/view/tco.html
Explore The Capabilities
http://www.vmware.com/go/tryvmwareview
Find a partner
http://partnerlocator.vmware.com

THANK YOU

42
 Preliminary design
 Prototyping
 End-user pilots for pre-
production use
 Enterprise Class Desktop Design
for large-scale production
deployments
 Best-practices based
implementation
 Proof of Concept
 Education
Adopt Expand Standardize
VMware
View/ThinApp
Jumpstarts
Plan & Design for
VMware View
Plan and Design for
VMware ThinApp
View Upgrade Service
Desktop Service Offerings
Desktop Virtualization Assessments
VMware View Pilot
VMware ICM
Education Offerings

43
Growing Industry Momentum EUC Around Strategy
“VMware's new offering gives
the company the opportunity
to… make it seem tangible by
showing users how they can now
simply access their private and
public cloud-based data via a
single sign-on service.”
– Bruce Hoard,
Technology Columnist
“VMware has set the bar very
high for vendors purporting to
deliver mobile business computing
solutions enabled and optimized
for the cloud.”
– Charles King,
Principal Analyst
VMware has executed a remarkable
strategy to topple enterprise software
incumbents and emerge as an ecosystem
kingpin.
More recently, (it) has plunged head first
into cloud computing from infrastructure
to applications. Time and again, it seems
as though VMware is beating Microsoft
at its own game.
– Gary Orenstein,
Host/Editor

44
Growing Industry Momentum EUC Around Strategy
“VMware has been on a roll recently,
moving from its virtualization roots
to acquire software as a service
(SaaS) solutions such as SlideRocket
and Zimbra, and even going so far as
to launch an open-source platform
as a service (PaaS) offering,
CloudFoundry. This week’s
announcement of Horizon App
Manager, a dashboard to control
enterprise access to third-party SaaS
applications, is the latest addition to
VMware’s increasingly rich
portfolio.”
– Paul Miller, technology reporter

45
Reduce Desktop TCO up to 50%
VMware View
reduces desktop
TCO by up to 50%
Source: IDC White Paper, 2009
OPEX Savings
 Reduce help desk calls
 Improve desktop management efficiency
 Simplify security and compliance
 Provision users & deploy desktops in
minutes
CAPEX Savings
 Hardware CAPEX flexibility
 Reduce storage requirements
 Improve desktop consolidation ratios
 Improve backend user density
OPEX Savings
 Reduce help desk calls
 Improve desktop management efficiency
 Simplify security and compliance
 Provision users & deploy desktops in
minutes
Increase End-User Productivity
 Reduce end-user downtime
 Automate desktop and data backup
 Simplify desktop for end-users

46
For every $1 spent on hardware,
companies spend $3 to manage.
OPEXCAPEX
$1
$3$3
Source: IDC Study 2009
The Cost of PC Management Is Staggering
IncreasingITcostsIncreasingITCosts

47
Simple, Cost Effective and Complete
1/3 the
Complexity of
Competitive
Solutions
1/2 the Cost of
Competitive
Solutions
Full
End-to-End
Solution
Clear Desktop
Virtualization
Market Leader
 Lowest
solution
complexity
 Few
installation
steps
 Simple,
integrated
management
interface
 Requires half
the number of
servers for a
10K user
deployment
 Enables both
CapEx and
OpEx savings
 Only solution
optimized for
delivering
virtual
desktops
 Integrated
application
virtualization
 Industry first
Integrated
online and
offline solution
 Over 9,500+
customers
worldwide

48
VMware Is the Leader in Desktop Virtualization
 Industry first Integrated
online and offline
solution
 Most proven, mature,
deployed technology
 9,500+ customers
 View + vSphere +
Ecosystem = complete
solution
Workstation VMware
1st
ESX VMware
1st
VDI VMware
1st
PColP VMware
1st
1999
2000
2001
2004
2006
2008
2009
Client
Virtualization
VMware
1st
2010
Integrated UC VMware
1st2011

49
Task Workers
Knowledge
Workers
Power Users Mobile Users
 Well defined
desktop
 Predictable
tasks
 Controlled
environment
 Personalized
desktop
 Variety of tasks
 Variety of apps
 Multimedia
content
 High-end apps
 Maximum
performance
 Personalized
desktop
 Multimedia
content
 Device flexibility
 Disconnected
access
 Remote access
 Personalized
desktop
Addressing the Broadest Range of Users
VMware View

50
The Future is User Centric Computing
Applications
Public and Private
Cloud
VMware
User Workspace
Persona
Administration Console
Data

51
Benefits of a User Centric Model
 Flexible and dynamic
architecture
 Rapid change
management
 Increased IT Control
 Better Security &
Compliance
 Faster time to market
 Improved SLA
 Reduced Costs
IT Benefits
 Device Flexibility
 Access Flexibility
 Session Portability
 Availability & Continuity
 Increased Productivity
 End-User Freedom
End User Benefits
User-Centric

V mware view 5 customer presentation

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V mware view 5 customer presentation