Visual aids to_communication
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This document discusses various visual aids that can be used for business communication presentations. It notes that visual aids can help engage audiences by supplementing what is heard with what is seen. Flip charts, overhead projectors, videos, and slides are some commonly used visual aids. For each type of visual aid, the document provides brief details on how to effectively use them, such as keeping flip chart text concise and leaving space, using color deliberately in overheads, choosing relevant videos, and arranging slides to present customized programs. The overall message is that visual aids can enhance presentations by making messages clearer and connecting better with audiences when used appropriately.
Visual aids to_communication
- 1. SUJITH BHASKAR R VISUAL AIDS FOR BUSINESS COMMUNICATION 1
- 2. VISUAL AIDS Add much to a presentation Passive event is changed to active engaging experience. Memorize only 20% of what hear, but 50% of what hear AND see. Help to connect with the audience and make the message clear. 2
- 3. Number of ways to communicate your information visually. from low-tech flip charts to high-tech projection systems. Choose the method that best fits the audience and setting. Visual aids should be visuals. Use fewer words and more pictures, symbols and graphic representations. 3
- 4. FLIP CHARTS Flip charts are best used with a smaller audience. They are simple to set up and use. Inexpensive and require no cords or outlets. Prepared ahead of time and revealed during the presentation. 4
- 5. Vehicle to capture ideas on the spot. Most effective when they highlight key words and concepts. Condensed the information to the fewest words necessary to convey the thought. Don't clutter pages so leave plenty of white space on each sheet. 5
- 6. A maximum of eight lines of text per page will enable the people in the back of the room to read it. Plan on leaving the bottom third of each page empty since it's difficult to write legibly so far down on the page. Color can add emphasis and continuity but use no more than three colors per page. Dark colors are best for words, use bright only for accents. 6
- 7. OVERHEAD PROJECTORS Overheads are a good choice for larger audiences because they can be projected onto a screen. can be prepared in advance or used as an interactive tool. Support presentation, not to duplicate it. The use of color is also important in this medium. Computer in PowerPoint, or use photographs, illustrations, 7
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- 9. VIDEO Active medium that can involve the audience. Add impact to the program. Used as an integral part of the content or merely to set the mood as the audience enters the room. Hundreds of training videos are available to purchase off-the- shelf . Segment of a well-known film can also be used. Screen should be large enough so that the entire audience can see it. E.g.: Advertisements 9
- 10. SLIDES Easy to use. Colorful. Selected and arranged to present customized programs. Provide sharp images. Convey professionalism to the audience 10
- 11. BIBLIOGRAPHY www.bremercommunications.com www.exslides.com www.google .images.c0m Elements of Business Communication 11