VmWare - 14oct2010
- 1. VMware – Enabling IT as a ServiceCristian RADUTerritory System Engineer Ro, Bg, Mdcradu@vmware.com
- 2. AgendaCompany OverviewOur MissionThe Goal: Enabling IT as a Service through Cloud ComputingThe Journey: Pragmatic Path to ValueVMware Solutions
- 3. VMware is the Customer Proven Market LeaderCompany Overview$2 billion in 2009 revenueOver $2 billion in cash25%+ operating margins~7,000 employees worldwide5th largest infrastructure software company in the worldProven in the Trenches170,000+ VMware customers100% of Fortune 100100% of Fortune Global 10096% of Fortune 100096% of Fortune Global 500
- 4. VMware is the Customer Proven Market LeaderCompany Overview~$1.9 billion in 2008 revenueOver $2 billion in cash20%+ operating margins~7,000 employees worldwide5th largest infrastructure software company in the worldProven in the Trenches150,000+ VMware customers100% of Fortune 100100% of Fortune Global 10096% of Fortune 100096% of Fortune Global 50084% of all virtualized applications in the world run on VMware. Gartner, December 2009
- 5. Extensive Global Partner Ecosystem1,300+ Technology and Consulting Partners1700+ vCloud Service Provider Partners~24,000 Channel PartnersTop Distributors, Resellers, System Vendors and Integrators21,000+ channel partnersTop distributors, resellers, system vendors and integrators42,000 VMware Certified Professionals
- 6. Our Mission
- 7. Today’s IT – Complex, Inefficient, InflexibleCauseOverwhelming complexity
- 8. Reliance on brittle infrastructureEffect>70% of IT budgets just “maintaining” status quo
- 9. <30% of IT budgets goes to innovation and competitive advantageWhere IT Energy Is Spent5%Infrastructure Investment23%Application Investment42%Infrastructure Maintenance30%Application MaintenanceBusiness Agility Depends on IT Agility Source: VMware Fortune 100 Customers
- 10. Our Mission is Your MissionSimplify the ComplexityDramatically Lower CostsEnable Flexible, Agile IT Service Delivery
- 11. The Rise of a New Era in ITCloudWebPC / Client-ServerMainframeCloud Computing will transform the delivery of IT services
- 12. VirtualizationVirtualizationVirtualizationVirtualizationVirtual InfrastructureVirtual InfrastructureTraditional ViewFile/PrintExchangeOSOSOperating SystemOperating SystemCPUPoolMemoryPoolOracle CRMSAP ERPStoragePoolOSOSOperating SystemOperating SystemInterconnectPoolAbstraction + Pooling = Simplified Complexity
- 13. CPUPoolMemoryPoolStoragePoolVirtual InfrastructureInterconnectPoolDistributed Resource Scheduler (DRS)
- 14. Distributed Power Management (DPM)
- 15. VM and Storage vMotion
- 17. vShield ZonesAbstraction + Pooling = Simplified ComplexityFile/PrintExchangeOperating SystemOperating SystemOracle CRMSAP ERPOperating SystemOperating System
- 18. Virtualization + Automation = Lower CostsCost per VM hour(2GB instance)20¢18¢16¢114¢Increase utilization12¢10¢8¢6¢Increase automation4¢22¢0¢30%35%40%45%50%55%60%65%70%75%80%Utilization
- 19. Financial EnergyHuman EnergyEarth’s EnergyCapital and datacenter costsAverage power,cooling and realestate needsTime spent on routine admin tasksThe Results are TransformationalOrganizations are looking at ways to cut costs, betterutilize assets, and reduce implementation and management time and complexity. Virtualization addresses all of these concerns.Gartner Source: Gartner Dataquest Insight: Virtualization Market Size Driven by Cost Reduction, Resource Utilization, and Management Advantages, Jan09
- 20. Financial EnergyHuman EnergyEarth’s EnergyCapital and datacenter costsAverage power,cooling and realestate needsTime spent on routine admin tasksThe Results are Transformational
- 21. Financial EnergyHuman EnergyEarth’s EnergyCapital and datacenter costsAverage power,cooling and realestate needsTime spent on routine admin tasksThe Results are TransformationalOptimize Financial EnergyGet more done with lessCapital costs reduced by 50% - 60%Delayed datacenter expansionOperational costs reduced by 25%+
- 22. Financial EnergyEarth’s EnergyHuman EnergyCapital and datacenter costsAverage power,cooling and realestate needsTime spent on routine admin tasksShift Human EnergyShift from serving hardware to serving the businessCapital costs reduced by 50% - 60%Delayed datacenter expansionOperational costs reduced by 25%+ The Results are TransformationalAverage of 33% reduction in routine admin timeE.g. provision a server in minutes
- 23. Financial EnergyHuman EnergyEarth’s EnergyCapital and datacenter costsAverage power,cooling and realestate needsTime spent on routine admin tasksCapital costs reduced by 50% - 60%Delayed datacenter expansionOperational costs reduced by 25%+ Average of 33% reduction in routine admin timeE.g. provision a server in minutesThe Results are TransformationalSave Earth’s EnergyUse less, and use it more wiselyUp to 80% reduction in data center energy costs
- 24. Capital costs reduced by 50% - 60%Delayed datacenter expansionOperational costs reduced by 25%+ The Results are TransformationalFinancial EnergyHuman EnergyEarth’s EnergyThe draw is saving money, but after ayear or so, surveys show that adopters believe the key is agility.Tom Bittman, GartnerAverage of 33% reduction in routine admin timeE.g. provision a server in minutesUp to 80% reduction in data center energy costs
- 25. Cloud Architecture + Self-Service = Agile Service DeliveryWeb = Self-Service, Instant AccessBusiness IT = Delayed Delivery
- 26. Cloud Architecture + Self-Service = Agile Service DeliverySelf-ServiceService CatalogResource Pools
- 27. Result = New Business Model for Enterprise ITEfficient pooling of on-demand, self-managed virtual infrastructure
- 29. Consumed as a service
- 31. In an evolutionary way…Energize Business Through ITSimplify IT, Lower Costs, Increase Agility
- 32. Real Customer Results – Energizing the BusinessGoal: On-demand capacity for improved customer responsivenessResults: IT can support business promotions with minimal notice, by doubling capacity of customer facing systems within days.Goal: IT agility with increased resiliencyResults: New service delivery reduced from weeks to days, with 99.99% uptime, and 70% reduction in capital expenditures.
- 33. The Goal:Enabling IT-as-a-Service through Cloud Computing
- 34. Virtualization & Cloud = Top Priorities for CIOsSource: Gartner CIO study, Q4 2009
- 35. Cloud Computing CharacteristicsCloud Computing is an approach to computing that leverages the efficient pooling of on-demand, self-managed virtual infrastructure, consumed as a service. Efficiency thru Utilization and AutomationAgility with ControlFreedom of ChoicePooling From machines to on-demand, highly elastic resource poolsZero-touch InfrastructurePolicy-driven automation of provisioning, deployment and managementSelf-ServiceEasy access with policy-based provisioning and deploymentControlApplication-aware infrastructure with built-in availability, scalability, security and performance guaranteesOpen & InteroperableApplication mobility between clouds, based on open standards Leverage Existing InvestmentsBenefits of cloud computing to existing applications and datacenters
- 36. Flexible Cloud Deployment Models = ChoiceBridgingCloud ServiceProvidersEnterprisesPrivate CloudOperated solely for an organization, typically within the firewallPublic CloudAccessible over the Internet for general consumptionHybrid CloudComposition of 2 or more interoperable clouds, enabling data and application portabilityLow total cost of ownership
- 37. Greater control over security, compliance, QoS
- 43. Limited offeringsVMware focusto deliver the best of both worlds
- 44. VMware’s Commitment to Open & InteroperablevCloudAPI: First Cloud API Submitted to Open Industry StandardsAPIs: Programmatic Access to ResourcesOVFPrivateCloudPublicCloudsOVF: First Industry Standard Cloud Workload
- 45. Cloud Brings Benefits to Both Sides IT: Deliver IT as a ServiceUsers: Access IT as a ServiceEfficientGreater automation thru software with lower admin:server ratiosElasticFlexibility to acquire or release capacity on demandResponsiveGreater visibility into costs and control over service levelsControlMaintain control of IT environment SimplicityEasy, self-service accessPay-for-UseEliminate upfront investmentsAgilityFaster time-to-market without long approval cyclesUser-centricA feeling of being in control of their business
- 46. VMware Cloud Infrastructure & ServicesCore IT Services via Virtual AppliancesSaaSFile/PrintZimbraDirectorySpringSource: Programming Model for the CloudPaaSRedwood: Common Service Model for Infrastructure CloudsvCenter :Policy-based Management & AutomationvCloudPartnersProprietaryCloudsIaaSView :Desktop Computing via CloudvSphere:Platform for Cloud InfrastructureEnterpriseVMware Virtualized Public CloudPrivate CloudPublic Cloud
- 47. Open PaaS – VMforce Announcementhttp://www.vmforce.com
- 48. Open PaaS – Google AppEngine / VMware AnnouncementVMware and Google join forces to ensure cloud portability
- 49. Datacenter to Desktop – All Part of the Cloud StrategyDeliver Desktops as a Managed ServiceIT Management/ControlDesktops and data are secure in datacenter
- 51. Reduced costs
- 52. Improved levels of service and availabilityPCoIPActiveSynchEnd-User FreedomDesktops tied to end user identity, not devices
- 53. Applications and data available 24/7
- 55. Access without boundariesWindows 7 PCMobileMacOffline PC
- 56. VMware View & ThinApp – Desktops as a Managed ServiceBusiness Continuity / Disaster RecoveryHigh availability at low cost, recover quickly, meet SLAsMigrationView / ThinAppSeamless move to Windows 7vSphereCloud: Flexible, efficient, scalableMobilityApplication VirtualizationFollow me desktopVirtualize, centralize, and stream applicationsCall CenterRemoteCorporate End user experienceBest experience with PCoIP display protocol
- 57. The Journey:Pragmatic Path to Value
- 58. COST EFFICIENCYQUALITY OF SERVICEBUSINESS AGILITYIT ProductionBusiness ProductionIT as a Service85%AutomationDesktop70%Advanced Management and Business ContinuityApplication Development Quality and Efficiency30%Core Platform + Management15%Business-Value ApproachHow Do You Get There from Here?How?
- 59. COST EFFICIENCYThe Transformation JourneyPhaseIT ProductionOwnership/ SponsorshipITVirtualize Test & Dev and IT-owned assets to create shared resource pools =CAPEX SavingsCAPEXOPEXBusiness ValueShared resource pools
- 60. Elastic capacityKey CapabilitiesAttitude/ConfidenceReactiveStages of Adoption and Maturity
- 61. COST EFFICIENCYQUALITY OF SERVICEThe Transformation JourneyPhaseIT ProductionBusiness ProductionOwnership/ SponsorshipITIT / LOBExpand to business applications, databases & desktops while Increasing automation = OPEX Savings + Increased Quality of ServiceCAPEXOPEXAvailabilityResponsivenessCAPEXOPEXBusiness ValueZero-touch infrastructure
- 62. Increased control + service assurance
- 64. Elastic capacityKey CapabilitiesSelectiveAttitude/ConfidenceReactiveStages of Adoption and Maturity
- 65. COST EFFICIENCYQUALITY OF SERVICEBUSINESS AGILITYThe Transformation JourneyPhaseIT as a ServiceIT ProductionBusiness ProductionOwnership/ SponsorshipCIOITIT / LOBCAPEXOPEXAvailabilityResponsivenessComplianceCAPEXOPEXAvailabilityResponsivenessEnable policy-driven provisioning, management and delivery of services =AgilityCAPEXOPEXBusiness ValueZero-touch infrastructure
- 66. Increased control + service assurance
- 68. Self-service
- 69. Chargeback
- 71. Elastic capacityKey CapabilitiesProactiveSelectiveAttitude/ConfidenceReactiveStages of Adoption and Maturity
- 72. COST EFFICIENCYQUALITY OF SERVICEBUSINESS AGILITYThe Transformation JourneyPhaseIT as a ServiceIT ProductionBusiness ProductionOwnership/ SponsorshipCIOITIT / LOBCAPEXOPEXAvailabilityResponsivenessComplianceCAPEXOPEXAvailabilityResponsivenessCAPEXOPEXBusiness ValueZero-touch infrastructure
- 73. Increased control + service assurance
- 75. Self-service
- 76. Chargeback
- 79. Only VMware …is the world’s most trusted virtualization platformvirtualizes the entire fabric of the datacenter, delivering ultimate flexibilitypaves the path to cloud computing, with a common platform from desktop through the datacenter out to public cloudsbrings the broadest set of ecosystem partners, extending the value of existing investments
- 80. Thank You
- 81. Don’t take OUR word for it…“VMware is clearly ahead in”: Understanding the marketProduct strategyBusiness modelTechnology innovation, Product capabilities Sales execution“VMware Strengths”:Far-reaching virtualization strategy enabling cloud computing, new application architectures and broader management Technology leadership and innovation High customer satisfaction Large installed base (especially Global 2000), and rapid growth of service providers planning to use VMware (vCloud)“VMware stands alone as a leader in this Magic Quadrant” – Gartner