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Web Accessibility for
Municipalities
How to meet compliance requirements and
better engage all your citizens
July 2013
www.intelliware.com
Overview
It’s all about municipal website accessibility
• Part 1: Why make your municipal website accessible?
• Part 2: When do you have to make it accessible?
• Part 3: What makes it accessible?
• Part 4: How to make it accessible?
2
Part 1: Why make your municipal website accessible?
3
www.intelliware.com
Accessible websites needed for people with disabilities
• 15% of the world's population, or
1 billion people, live with a
disability1
• They are the world's largest
minority2
• Individuals spend on average 8
years living with a disability2
4
1 World Health Organization, World report on disability,
http://whqlibdoc.who.int/hq/2011/WHO_NMH_VIP_11.01_eng.pdf
2 United Nations Factsheet on Persons with Disabilities: http://www.un.org/disabilities/default.asp?id=18
Note on 2: applies to countries with life expectancies over 70 years, such as Canada
www.intelliware.com
Canada’s disabled population: increasing with age
• 56% of seniors over
75 have a disability1
• Today 1 in 7
Ontarians have a
disability
5
1 Public Health Agency of Canada, The Senior Audience: Large, Growing and Diverse http://www.phac-
aspc.gc.ca/seniors-aines/publications/public/various-varies/afcomm-commavecaines/3-eng.php
Source: 2006 Participation and Activity Limitation Survey
www.intelliware.com
Reach a growing and affluent group
• By 2031, 6+ million Ontarians
either be living with a disability or
will be over age 55, accounting for
40% of all income1
6
1 Government of Ontario, Why Accessibility is good for Ontario
http://www.mcss.gov.on.ca/documents/en/mcss/accessibility/Ont_InfoGraph-EN.pdf
www.intelliware.com
Why change? The case for accessibility
Save money
• Lower cost to serve through better access
to information and services
• Comply with Ontario government legislation
to avoid fines of upwards of $100,000 per
day1
• Savings from improved server performance
and decreased site maintenance2
7
1 9th Sphere, Ontario Website Owners Must Know – Make Your Website AODA Compliant
http://www.9thsphere.com/blog/aoda-compliance/
2 Developing a Web Accessibility Business Case for Your Organization: Overview
http://www.w3.org/WAI/bcase/Overview.html
www.intelliware.com
Why change? The case for accessibility
Engage your citizens
• Enable persons with disabilities and older users to interact with you
online instead of more costly ways (offline)
Provide better information
• Accessible websites have better search results1
• Make it easier to inform your citizens of community events and issues
8
1 Government of Ontario, Making your website more accessible
http://www.mcss.gov.on.ca/en/mcss/publications/accessON/accessible_websites/make.aspx
www.intelliware.com
Legislation
Accessibility for Ontarians with
Disabilities Act (AODA)
• AODA – Ontario Regulation
429/07 Accessibility for Ontarians
with Disabilities Act
• Customer Service Standard came into
effect January 1, 2012
• Applies to municipal websites
9
Part 2: When do you have to make it accessible?
10
www.intelliware.com
Legislation timeline – when you need to comply
11
1 Ontario MEDTE, Make your website accessible,
http://www.mcss.gov.on.ca/en/mcss/programs/accessibility/info_sheets/info_comm/website.aspx
• Applies to public sector organizations, businesses and non-profit
organizations with 50+ staff1
Type of Content Compliance Requirements Deadline
New public websites and
web content
WCAG 2.0 Level A 2014
All public websites and
web content posted after
January 1, 2012
WCAG 2.0 Level AA
Excludes captions and pre-recorded
audio descriptions
2021
www.intelliware.com
What is a “new” website?
12
1 Ontario MEDTE, Making your website accessible,
http://www.mcss.gov.on.ca/documents/en/mcss/accessibility/iasr_guides/website_en.pdf
• A “new” website is1:
o A website with a new domain name (e.g. www.newbusiness.ca)
o A website undergoing a “significant refresh”:
• Changing more than 50% of the content, design or technology of the website
Content Design Technology
Creating, rewriting or
reorganizing more than 50%
of the site’s content, such as
graphics, text, widgets, etc.
Changing more than
50% of the design
elements, such as
layout, navigation,
placement and style.
Changing more than 50% of the web
publishing platform/model such as the
content management system (CMS),
Cascading Style Sheet (CSS) or HTML
structure.
Part 3: What makes it accessible?
13
www.intelliware.com
What is an accessible website?
A website that is designed based on 4
principles1
1. Perceivable: Information and user interface
components must be presented to users in a way that
are easy to perceive
2. Operable: User interface components and navigation
must be functional and useful
3. Understandable: Information and the operation of
the user interface must be easy to comprehend
4. Robust: Content must be robust enough that it can
be interpreted reliably by a wide variety of user
agents, including assistive technologies
14
1 W3C Web Accessibility Initiative
http://www.w3.org/WAI/mobile/experiences
www.intelliware.com
Principle #1: Perceivable
Information and user interface components must be presented to users in a
way that is easy to perceive.1
• Barriers common to mobile device users and people with disabilities:
o Information conveyed solely with color
o Large pages or large images
o Multimedia with no captions
o Audio-only prompts (beeps) for important information (warnings, errors)
o Non-text objects (images, sound, video) with no text alternative
o Text entry
o Content formatted using tables or CSS, and reading order not correct when linearized
(for example when CSS or tables not rendered)
o Information conveyed only using CSS (visual formatting)
15
1 W3C Web Accessibility Initiative
http://www.w3.org/WAI/mobile/experiences
www.intelliware.com
Principle #2: Operable
User interface components and navigation must be functional and useful.1
• Barriers common to mobile device users and people with disabilities:
o Mouse required for interaction and navigation
o Scripting required to operate content
o Special plug-in required
o Missing or inappropriate page title
o Inconsistency between focus (tab) order and logical document content
sequence
o Non descriptive link label
16
1 W3C Web Accessibility Initiative
http://www.w3.org/WAI/mobile/experiences
www.intelliware.com
Principle #3: Understandable
Information and the operation of the user interface must be easy to
comprehend. 1
• Barriers common to mobile device users and people with disabilities:
o Long words, long and complex sentences, jargon
o Content spawning new windows without warning user
o Blinking, moving, scrolling or auto-updating content
17
1 W3C Web Accessibility Initiative
http://www.w3.org/WAI/mobile/experiences
www.intelliware.com
Principle #4: Robust
Content must be robust enough that it can be interpreted reliably by a wide
variety of user agents, including assistive technologies.1
• Barriers common to mobile device users and people with disabilities:
o Invalid or unsupported markup
o Scripting required to generate content
18
1 W3C Web Accessibility Initiative
http://www.w3.org/WAI/mobile/experiences
www.intelliware.com
Examples of conformance
• A school board has posted a video on its website
to explain their adult learning programs; the video
is captioned for people with hearing loss1
• Textual equivalents provided for images – used
for screen readers
• Label, underline or differentiate hyperlinks for
those who are colour-blind
19
1 Government of Ontario, The Accessibility Standard for Information and Communications
http://www.mcss.gov.on.ca/en/mcss/programs/accessibility/info_comm/index.aspx
www.intelliware.com
Examples of conformance
• Larger text and images, or the ability to enlarge
text and images (screen magnification)
• Clickable areas made larger to assist those
who cannot maneuver a mouse easily
• For content pages with time limits, users should
be able to turn off, adjust or extend the time
limit unless the limit is essential and would
invalidate the activity
20
1 Government of Ontario, The Accessibility Standard for Information and Communications
http://www.mcss.gov.on.ca/en/mcss/programs/accessibility/info_comm/index.aspx
www.intelliware.com
Examples of conformance
• Include a mechanism to allow users to identify
definitions of idioms, jargon and abbreviations
• Use consistent navigational mechanisms on web
pages – content appears and operates in
predictable ways
• Website content should be “conversion ready” –
content must be readily convertible into an
accessible format
More information can be found here: WCAG 2.0
21
Part 4: How to make it accessible
22
www.intelliware.com
AODA Compliance Wizard
• This Government of Ontario tool
helps you determine your
municipality’s compliance
requirements
• Free to use
• Takes less than 5 minutes to
complete
• AODA Compliance Wizard
23
AODA Compliance Wizard
www.intelliware.com
Accessibility compliance tips
24
1 Government of Ontario, Make your website accessible
http://www.mcss.gov.on.ca/en/mcss/programs/accessibility/info_sheets/info_comm/website.aspx
Tips from the Ontario Ministry of Economic Development, Trade And
Employment (MEDTE), the ministry responsible for the implementation
of AODA1:
• Talk to your organization’s web developer about complying with the
requirements
• Use MEDTE’s Making your website more accessible guide to help
you work with web developers, whether they are in-house staff or
external contractors
www.intelliware.com
Accessibility compliance tips
• Review the software used to support accessibility on your website
• You may need to repair the software to meet the WCAG 2.0 requirements
• Make your web content accessible at Level AA now
• Reduces the amount of changes you’ll have to make to your website down the
road
• May reduce requests you receive for accessible formats or communications
supports
25
1 Government of Ontario, Make your website accessible
http://www.mcss.gov.on.ca/en/mcss/programs/accessibility/info_sheets/info_comm/website.aspx
www.intelliware.com
Resources to help you comply
• The Government of Ontario:
o Accessibility Standard for Customer
Service: employer handbook
o A Guide to the Integrated Accessibility
Standards Regulation, Section 14,
Accessible Websites and Web Content
• W3C’s Web Content Accessibility
Guidelines (WCAG) 2.0:
o 12 guidelines that are organized
under 4 principles: perceivable,
operable, understandable, and robust
• Free Tools:
o Achecker: checks single HTML pages
for conformance with accessibility
standards
o ChromaNope: simulates how a website
looks to one with a form of colour-
blindness
o WC3’s markup validator: checks
Cascading Style Sheets (CSS) and
(X)HTML documents
o Juicy Studio: tests the readability of a
website
o Complete list of web accessibility
evaluation tools from WC3
26
www.intelliware.com
Want to learn how the City
of Kingston improved its
municipal website with the
help of Intelliware?
27
Check out:
www.intelliware.com
/intelliware-
launches-hosted-
portal-solution-for-
municipalities/

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Web accessibility for municipalities - How to meet compliance requirements and better engage all your citizens

  • 1. Web Accessibility for Municipalities How to meet compliance requirements and better engage all your citizens July 2013
  • 2. www.intelliware.com Overview It’s all about municipal website accessibility • Part 1: Why make your municipal website accessible? • Part 2: When do you have to make it accessible? • Part 3: What makes it accessible? • Part 4: How to make it accessible? 2
  • 3. Part 1: Why make your municipal website accessible? 3
  • 4. www.intelliware.com Accessible websites needed for people with disabilities • 15% of the world's population, or 1 billion people, live with a disability1 • They are the world's largest minority2 • Individuals spend on average 8 years living with a disability2 4 1 World Health Organization, World report on disability, http://whqlibdoc.who.int/hq/2011/WHO_NMH_VIP_11.01_eng.pdf 2 United Nations Factsheet on Persons with Disabilities: http://www.un.org/disabilities/default.asp?id=18 Note on 2: applies to countries with life expectancies over 70 years, such as Canada
  • 5. www.intelliware.com Canada’s disabled population: increasing with age • 56% of seniors over 75 have a disability1 • Today 1 in 7 Ontarians have a disability 5 1 Public Health Agency of Canada, The Senior Audience: Large, Growing and Diverse http://www.phac- aspc.gc.ca/seniors-aines/publications/public/various-varies/afcomm-commavecaines/3-eng.php Source: 2006 Participation and Activity Limitation Survey
  • 6. www.intelliware.com Reach a growing and affluent group • By 2031, 6+ million Ontarians either be living with a disability or will be over age 55, accounting for 40% of all income1 6 1 Government of Ontario, Why Accessibility is good for Ontario http://www.mcss.gov.on.ca/documents/en/mcss/accessibility/Ont_InfoGraph-EN.pdf
  • 7. www.intelliware.com Why change? The case for accessibility Save money • Lower cost to serve through better access to information and services • Comply with Ontario government legislation to avoid fines of upwards of $100,000 per day1 • Savings from improved server performance and decreased site maintenance2 7 1 9th Sphere, Ontario Website Owners Must Know – Make Your Website AODA Compliant http://www.9thsphere.com/blog/aoda-compliance/ 2 Developing a Web Accessibility Business Case for Your Organization: Overview http://www.w3.org/WAI/bcase/Overview.html
  • 8. www.intelliware.com Why change? The case for accessibility Engage your citizens • Enable persons with disabilities and older users to interact with you online instead of more costly ways (offline) Provide better information • Accessible websites have better search results1 • Make it easier to inform your citizens of community events and issues 8 1 Government of Ontario, Making your website more accessible http://www.mcss.gov.on.ca/en/mcss/publications/accessON/accessible_websites/make.aspx
  • 9. www.intelliware.com Legislation Accessibility for Ontarians with Disabilities Act (AODA) • AODA – Ontario Regulation 429/07 Accessibility for Ontarians with Disabilities Act • Customer Service Standard came into effect January 1, 2012 • Applies to municipal websites 9
  • 10. Part 2: When do you have to make it accessible? 10
  • 11. www.intelliware.com Legislation timeline – when you need to comply 11 1 Ontario MEDTE, Make your website accessible, http://www.mcss.gov.on.ca/en/mcss/programs/accessibility/info_sheets/info_comm/website.aspx • Applies to public sector organizations, businesses and non-profit organizations with 50+ staff1 Type of Content Compliance Requirements Deadline New public websites and web content WCAG 2.0 Level A 2014 All public websites and web content posted after January 1, 2012 WCAG 2.0 Level AA Excludes captions and pre-recorded audio descriptions 2021
  • 12. www.intelliware.com What is a “new” website? 12 1 Ontario MEDTE, Making your website accessible, http://www.mcss.gov.on.ca/documents/en/mcss/accessibility/iasr_guides/website_en.pdf • A “new” website is1: o A website with a new domain name (e.g. www.newbusiness.ca) o A website undergoing a “significant refresh”: • Changing more than 50% of the content, design or technology of the website Content Design Technology Creating, rewriting or reorganizing more than 50% of the site’s content, such as graphics, text, widgets, etc. Changing more than 50% of the design elements, such as layout, navigation, placement and style. Changing more than 50% of the web publishing platform/model such as the content management system (CMS), Cascading Style Sheet (CSS) or HTML structure.
  • 13. Part 3: What makes it accessible? 13
  • 14. www.intelliware.com What is an accessible website? A website that is designed based on 4 principles1 1. Perceivable: Information and user interface components must be presented to users in a way that are easy to perceive 2. Operable: User interface components and navigation must be functional and useful 3. Understandable: Information and the operation of the user interface must be easy to comprehend 4. Robust: Content must be robust enough that it can be interpreted reliably by a wide variety of user agents, including assistive technologies 14 1 W3C Web Accessibility Initiative http://www.w3.org/WAI/mobile/experiences
  • 15. www.intelliware.com Principle #1: Perceivable Information and user interface components must be presented to users in a way that is easy to perceive.1 • Barriers common to mobile device users and people with disabilities: o Information conveyed solely with color o Large pages or large images o Multimedia with no captions o Audio-only prompts (beeps) for important information (warnings, errors) o Non-text objects (images, sound, video) with no text alternative o Text entry o Content formatted using tables or CSS, and reading order not correct when linearized (for example when CSS or tables not rendered) o Information conveyed only using CSS (visual formatting) 15 1 W3C Web Accessibility Initiative http://www.w3.org/WAI/mobile/experiences
  • 16. www.intelliware.com Principle #2: Operable User interface components and navigation must be functional and useful.1 • Barriers common to mobile device users and people with disabilities: o Mouse required for interaction and navigation o Scripting required to operate content o Special plug-in required o Missing or inappropriate page title o Inconsistency between focus (tab) order and logical document content sequence o Non descriptive link label 16 1 W3C Web Accessibility Initiative http://www.w3.org/WAI/mobile/experiences
  • 17. www.intelliware.com Principle #3: Understandable Information and the operation of the user interface must be easy to comprehend. 1 • Barriers common to mobile device users and people with disabilities: o Long words, long and complex sentences, jargon o Content spawning new windows without warning user o Blinking, moving, scrolling or auto-updating content 17 1 W3C Web Accessibility Initiative http://www.w3.org/WAI/mobile/experiences
  • 18. www.intelliware.com Principle #4: Robust Content must be robust enough that it can be interpreted reliably by a wide variety of user agents, including assistive technologies.1 • Barriers common to mobile device users and people with disabilities: o Invalid or unsupported markup o Scripting required to generate content 18 1 W3C Web Accessibility Initiative http://www.w3.org/WAI/mobile/experiences
  • 19. www.intelliware.com Examples of conformance • A school board has posted a video on its website to explain their adult learning programs; the video is captioned for people with hearing loss1 • Textual equivalents provided for images – used for screen readers • Label, underline or differentiate hyperlinks for those who are colour-blind 19 1 Government of Ontario, The Accessibility Standard for Information and Communications http://www.mcss.gov.on.ca/en/mcss/programs/accessibility/info_comm/index.aspx
  • 20. www.intelliware.com Examples of conformance • Larger text and images, or the ability to enlarge text and images (screen magnification) • Clickable areas made larger to assist those who cannot maneuver a mouse easily • For content pages with time limits, users should be able to turn off, adjust or extend the time limit unless the limit is essential and would invalidate the activity 20 1 Government of Ontario, The Accessibility Standard for Information and Communications http://www.mcss.gov.on.ca/en/mcss/programs/accessibility/info_comm/index.aspx
  • 21. www.intelliware.com Examples of conformance • Include a mechanism to allow users to identify definitions of idioms, jargon and abbreviations • Use consistent navigational mechanisms on web pages – content appears and operates in predictable ways • Website content should be “conversion ready” – content must be readily convertible into an accessible format More information can be found here: WCAG 2.0 21
  • 22. Part 4: How to make it accessible 22
  • 23. www.intelliware.com AODA Compliance Wizard • This Government of Ontario tool helps you determine your municipality’s compliance requirements • Free to use • Takes less than 5 minutes to complete • AODA Compliance Wizard 23 AODA Compliance Wizard
  • 24. www.intelliware.com Accessibility compliance tips 24 1 Government of Ontario, Make your website accessible http://www.mcss.gov.on.ca/en/mcss/programs/accessibility/info_sheets/info_comm/website.aspx Tips from the Ontario Ministry of Economic Development, Trade And Employment (MEDTE), the ministry responsible for the implementation of AODA1: • Talk to your organization’s web developer about complying with the requirements • Use MEDTE’s Making your website more accessible guide to help you work with web developers, whether they are in-house staff or external contractors
  • 25. www.intelliware.com Accessibility compliance tips • Review the software used to support accessibility on your website • You may need to repair the software to meet the WCAG 2.0 requirements • Make your web content accessible at Level AA now • Reduces the amount of changes you’ll have to make to your website down the road • May reduce requests you receive for accessible formats or communications supports 25 1 Government of Ontario, Make your website accessible http://www.mcss.gov.on.ca/en/mcss/programs/accessibility/info_sheets/info_comm/website.aspx
  • 26. www.intelliware.com Resources to help you comply • The Government of Ontario: o Accessibility Standard for Customer Service: employer handbook o A Guide to the Integrated Accessibility Standards Regulation, Section 14, Accessible Websites and Web Content • W3C’s Web Content Accessibility Guidelines (WCAG) 2.0: o 12 guidelines that are organized under 4 principles: perceivable, operable, understandable, and robust • Free Tools: o Achecker: checks single HTML pages for conformance with accessibility standards o ChromaNope: simulates how a website looks to one with a form of colour- blindness o WC3’s markup validator: checks Cascading Style Sheets (CSS) and (X)HTML documents o Juicy Studio: tests the readability of a website o Complete list of web accessibility evaluation tools from WC3 26
  • 27. www.intelliware.com Want to learn how the City of Kingston improved its municipal website with the help of Intelliware? 27 Check out: www.intelliware.com /intelliware- launches-hosted- portal-solution-for- municipalities/