WeChat operation
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This document discusses how to set up and operate a WeChat corporate account. It explains that a PRC company business registration and PRC identity cards are required to register an account that can be seen by readers in China. It provides details on the types of WeChat accounts (subscribed and corporate), how to post different types of content, and how to build WeChat groups. It also discusses using WeChat for promotions, payments and connecting to other applications and websites.
WeChat operation
- 1. WeChat operation By Alan Siu 21/2/16
- 2. WeChat account • In order to registered a WeChat corporate account for PRC readers. • We need to have PRC company BR and an officer with PRC identity card to registered. • If we registered a WeChat account by using HK company BR. • The WeChat account can only be seen by Hong Kong readers and the Free Travelers from PRC in Hong Kong region. • Once the Free Travelers go back to China. They cannot receive the news.
- 3. • Usually, the large company should register the WeChat subscribed account and WeChat corporate account. • The subscribed account can be sent 1 news per day. It is used as sending the greeting message towards the readers. • The corporate account can be sent 4 news per month. The usage of a corporate account is to verify as reference check by WeChat company. • If you would like to open an official account in Hong Kong. You need to provide Hong Kong company BR. If you would like to open an official account in China. You need to provide PRC company BR. • The location of the official account can be viewed by that local readers.
- 4. In China, quite a lot of QR code promotion is used through WeChat. Download the QR code can receive a coupon from the show girl.
- 5. Official account can be linked up with backend app. The text message can be displayed on large screen broadcast.
- 6. How to build up a WeChat group Click build up a face to face group
- 8. Input random 4 digital figures.
- 9. The rest of the friends input the same figure.
- 10. VS • Sina: interactive with a known and unknown people. • The fans can click follow to obtain the news. • WeChat: Add friend on mobile version. Both sides are agreed. • The conversation will be keen on personal greeting.
- 12. Official account version • mp.weixin.qq.com
- 13. Luck draw and discount coupon can be used in the official account.
- 14. Ewallet can be used for sales transaction
- 15. Official WeChat account over 200,000 fans will become large official WeChat account.
- 16. • Once write up an article via official account. • The article can be shared through the WeChat group within the similar category. • If the WeChat group have the max figure 5000, the group admin share the article, there will be 5000 fans can receive it. • The WeChat group is separated into different categories.
- 17. WeChat official account benefits • Bottle message to send message to the public. • The fans can share the message to their group. • Generate the QR code for the public to join the account. • LBS feature. • Share the message to other social media channels. • Share e membership card. • eWallet
- 18. How to join WeChat official account • ID card copy version ( If you would like to join PRC official web site, you need to provide PRC version. ) • Email account • Mobile number ( If you would like to join PRC official web site, you need to provide PRC version. ) • Account number • The subscribed account can be sent 1 news per day. It is used as sending the greeting message towards the readers. • The corporate account can be sent 4 news per month. The usage of a corporate account is to verify as reference check by WeChat company.
- 21. Update the official account picture
- 22. Add watermark for the pictures
- 23. Add a domain name for display of the article
- 25. Subscribed version can spread one article per day
- 26. You can select the finished article to spread.
- 27. Selection of the spread area
- 28. Create a new article.
- 29. You can write up a new article by this method.
- 30. Modify the article on this page
- 31. Add photos in the specific folder. Create specific folder with the correct names.
- 34. Add video link
- 35. Add video URL link.
- 36. Upload the video on Tencent video site. • http://v.qq.com/u/upload.html • Create an video account on Tencent video site. • Then copy the URL link of the video and paste on the section on slide 32.
- 37. Add pictures from the photo album
- 38. Upload the article from the forum page
- 39. You can add sub category article by press this button.
- 40. The outlook of WeChat articles display will be like this.
- 41. Click save
- 42. Write up the article on forum page http://weidb.com/g999
- 43. Select the correct category for the article
- 44. Drag the whole article ( text, video and photos ) and paste on the forum group.
- 45. Copy the link of the article link in the forum.
- 46. Input the URL address on this place.
- 47. Spread the article to public.
- 48. Select the article you would like to release to public.
- 49. Finally, the admin needs to scan the QR code to upload.
- 50. Alter the WeChat security setting. Then you don’t need to scan the QR code on PC screen and release the article.
- 52. Switch off this setting to turn off the scanning code for broadcast.
- 53. Write up the article and share on those forum with the QR code picture • http://weidb.com/g999 • http://www.weixin111.com • http://www.anyv.net • http://wosao.cn • http://www.juweixin.com • http://www.weixin234.com • http://vx173.com • http://www.v4.cc • http://www.weihaobang.com
- 56. Edit the admin right, add customer servicer editor ( max 4 person with WeChat account )
- 57. Set up auto reply message
- 58. Create the rules of auto reply, make sure the keywords are input separately.
- 59. • Additional reply – First login to your account and receive the greeting message. • Notice reply – Notice for the keywords reply. One time only. • Keywords reply – Input the correct keywords reply message. • http://jingyan.baidu.com/album/e75aca85a3e328142fdac659.html
- 60. Connect the official account with Tencent business circle • http://www.weifenglin.com/
- 61. Design menu
- 63. Official account 公眾號 • Connect with backend application • Create multiple QR code for tracing the sales record • Poll • Add retail address • LBS with wifi system • Customer service • VIP member group
- 64. WeChat store • Need to provide company BR. • http://jingyan.baidu.com/album/e5c39bf5811d8939d76033e9.html
- 65. WeChat mobile store • http://www.weidian.com/?utm_source=baidupz_1&wfr=qeeODi5j
- 66. • Another sales channel through mobile. • Build up brand awareness on mobile version. • Mobile buyers can download the WeChat store app to evaluate the products.
- 67. • Personal mobile account, no need to provide company BR. • Official account is needed to provide the company BR. • Official WeChat mobile store can join the WeChat of sales promotion. • All the mobile store new features can be used for official account. • http://bbs.weidian.com/thread-155512-1-1.html
- 69. Contact Detail • Alan Siu • Email: itxchas@yahoo.co.uk • http://hk.linkedin.com/in/alansiu