Week 5 - Toward A Better Design - 1
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The document discusses observing and critiquing existing websites before designing a new one. It provides guidance on focusing analysis of sample sites on how information is displayed, navigation through the site, choosing and finding information, communicating identity, and feedback/interaction. The objectives are to understand good design concepts, apply guidelines, and incorporate tools like color, balance and alignment. The process prepares students to sketch, prototype and test their own website design.
Week 5 - Toward A Better Design - 1
- 1. Observing and Critiquing Existing sitesToward a Better Design
- 2. Lecture ConceptsFocus on designing a web siteObserve and critique existing sitesDevelop key design concepts and guidelinesProvide important details on designing readable textSketching and prototyping a site design
- 3. Lecture ObjectivesUnderstand how existing sites incorporate key design conceptsLearn how to apply guidelines for good site designLearn to use the following tools to create eye appeal:ColorBalanceAlignmentOther toolsBecome aware of the process of sketching, prototyping and testing your design
- 4. Observing and Critiquing Existing SitesBefore designing a site – look at othersAnalyze how they achieve the objectives we’ve discussedWhat could they do better?Analyze many sites in order to be better informed
- 5. Observing and Critiquing Existing SitesSites to analyze:An existing site from the organization (the one you’re designing for)A site from a competitorSite from a parallel organization (if you manufacture boats, look at autos)
- 6. Observing and Critiquing Existing SitesAnalysis of each site should focus:Display of informationHow does the site display text, images and video? How does it incorporate sound?How does it display lists and tables?
- 7. Observing and Critiquing Existing SitesAnalysis of each site should focus:Navigation through the site:Whose site am I looking at?Where am I in the site?What else is available?Where should I go next?How do I find what I am looking for?
- 8. Observing and Critiquing Existing SitesAnalysis of each site should focus:Choosing and finding:How do I select items to view?How do I search the contents of the site?What kind of site map is provided?
- 9. Observing and Critiquing Existing SitesAnalysis of each site should focus:Communicating the organization’s identity:How does the site use color?What kind of distinguishing font is used?How is the company logo displayed?What design features are included?
- 10. Observing and Critiquing Existing SitesAnalysis of each site should focus on:Feedback and interaction:How are forms used?Are discussion forums provided?Are chats available?Are there other forms of feedback and interaction?
- 11. Observing and Critiquing Existing SitesAfter you’ve answered these questions for sample sites, use them to determine how you will handle these issues in your site.