Week 8 - Crowdsourcing
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The document outlines the agenda for week 8 of a management information systems course, focusing on a case discussion about Topcoder, its business model, and challenges in revenue growth. It includes activities on crowdsourcing, defining job roles that could be crowdsourced, and evaluating effective crowdsourcing models. The session encourages student reflections and discussions on what they would like to learn from the Topcoder case.
Week 8 - Crowdsourcing
- 1. Week 8 – Crowdsourcing MIS5001: Management Information Systems PROF. STEVEN L. JOHNSON Twitter: @StevenLJohnson http://stevenljohnson.org
- 2. Today’s Agenda Case Discussion Activity: Crowdsource This! Reading and Blog Post Discussion
- 3. Case Study Discussion Describe the basic business model of TopCoder. What makes TopCoder successful? Hughes wants to grow revenue to $200 million. Is this realistic? Use TopCoder and globalization in the same sentence. How does TopCoder manage the “Community”? Where is there room for improvement? Is TopCoder Direct and the use of CoPilots effective?
- 4. 90-Second Reflection 1. What would you like to remember at the end of the semester about the TopCoder case? 3. What would you like to know more about? 5. Any other comments?
- 5. Activity: Crowdsource This! Form Groups of 2-3 ... 1, 2, 3, 4, 5 ... Pick a job or major job role one of you does: Identify at least one major component of that job that could be crowdsourced. Of the crowdsourcing models we’ve read about, what would work best for the target job task? Do you think it is a good idea? Why or why not?
- 6. When is crowdsourcing effective? What is crowdsourcing? The rise of crowdsourcing Crowdsourcing data not without pitfalls
- 7. For More Information PROF. STEVEN L. JOHNSON EMAIL: STEVEN@TEMPLE.EDU Twitter: @StevenLJohnson http://stevenljohnson.org