Werksmail
chic web-based email for small teams


         werkhaus milano /
          werksmail.com
2433 Unread Emails Is An
Opportunity For An Entrepreneur
Small businesses need to manage
        email effectively
Two Great Ideas:
• What if your highrise/basecamp
account could talk to your inbox?

• What if your inbox could talk to
your boss's inbox, so everyone
know what's going on?
current state
No data portabilty!
• There's no email service that
provides a convenient api for
external services.

• Practically impossible for your
other applications to mine your
inbox.
Your inbox is asocial!
• Bill e-mails Fred and Mary. Fred decides Bob should be in on
the conversation too, so he replies and CCs Bob.


• Mary replies to the first e-mail and Bob misses out on her
reply.


• Then Fred doesn’t want to take part anymore, but still keeps
getting everybodys’ replies and can’t opt out.


• Later there’s an argument about who said what and who got it,
and people have to trawl through badly formatted quotes at the
bottom of old e-mails to work out what actually happened.
This is where we
    come in!
How we do it
• every member of your team gets an email
account @company.werksmail.com

• add a domain name to get aliases like
@company.com

• assign/share emails with someone else in your
team

• comments/notes on an email are visible to
everyone
How we do it
• REST api that exposes your messages to
external services

• Third party apps can now mine your inbox!
Werksmail.com
   Try it! It's great!
Monthly subscriptions
  7-10 $ per user
Competition
Google apps, Mailroom, Relenta
and potentially Google wave
Strenghts
• Specifically geared towards small
businesses

• Designed to have an API => an
ecosystem would develop (difficult
to replicate by competitors)

• Easy to adopt
To-dos before launch
• Add support for external email
accounts

• Migrations from gmail/other imap
accounts

• Speak IMAP!

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Werksmail pitch

  • 1. Werksmail chic web-based email for small teams werkhaus milano / werksmail.com
  • 2. 2433 Unread Emails Is An Opportunity For An Entrepreneur
  • 3. Small businesses need to manage email effectively
  • 4. Two Great Ideas: • What if your highrise/basecamp account could talk to your inbox? • What if your inbox could talk to your boss's inbox, so everyone know what's going on?
  • 6. No data portabilty! • There's no email service that provides a convenient api for external services. • Practically impossible for your other applications to mine your inbox.
  • 7. Your inbox is asocial! • Bill e-mails Fred and Mary. Fred decides Bob should be in on the conversation too, so he replies and CCs Bob. • Mary replies to the first e-mail and Bob misses out on her reply. • Then Fred doesn’t want to take part anymore, but still keeps getting everybodys’ replies and can’t opt out. • Later there’s an argument about who said what and who got it, and people have to trawl through badly formatted quotes at the bottom of old e-mails to work out what actually happened.
  • 8. This is where we come in!
  • 9. How we do it • every member of your team gets an email account @company.werksmail.com • add a domain name to get aliases like @company.com • assign/share emails with someone else in your team • comments/notes on an email are visible to everyone
  • 10. How we do it • REST api that exposes your messages to external services • Third party apps can now mine your inbox!
  • 11. Werksmail.com Try it! It's great!
  • 12. Monthly subscriptions 7-10 $ per user
  • 13. Competition Google apps, Mailroom, Relenta and potentially Google wave
  • 14. Strenghts • Specifically geared towards small businesses • Designed to have an API => an ecosystem would develop (difficult to replicate by competitors) • Easy to adopt
  • 15. To-dos before launch • Add support for external email accounts • Migrations from gmail/other imap accounts • Speak IMAP!