YouTube Channels For Marketing and Distributing Content
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The document outlines a strategy for creating a content creator network on YouTube, emphasizing collaboration among creators to enhance audience growth and engagement. It discusses offering various integrated services such as development, production, and promotion to support both new and existing talent, alongside content solutions for marketers. The structure also highlights potential revenue-sharing opportunities from collaborative videos and details the competitive landscape of existing networks.
YouTube Channels For Marketing and Distributing Content
- 1. Why YouTube Channels A talented network of content creators
- 2. Content Acquisition • Build? • Buy? • License? • Aggregate? • Collaboration? - Combination Of the Above
- 3. The Idea • Collaboration is a key strategy for building your audience on YouTube. • We’ll help you discover other talented creators within our community for collaboration and cross-promotion opportunities. • Content creators will be offered to split revenue on collaboration videos. • We can only become a fast growing creator network on YouTube!
- 4. The top 1,000 you tube channels have a combined view count of roughly 11.3 billion views. i.e. Inr. 12,60,000/- Pm
- 5. How does it help?
- 6. The Strategy Offer comprehensive content solutions for marketers and publishers looking to attract new intent-driven audiences with high-quality, topic-focused targeted articles and videos – served directly to your site and optimized from our platform to a global audience. We'll help the consumer set up and get ready to broadcast to the world.
- 7. Business Concept • Position ourselves as a Content Creator Network • We will be the only Indian network that provides partners a full range of integrated services including development, production, promotion, etc. • We will be providing talent the support, resources and community that allows them to showcase their best creations • We will cultivate new creators, take existing creators to the next level and build lasting brands with engaged audiences. • The key lies in building high quality, sustainable programming and in reaching out to large global audiences
- 8. • WRITERS Experienced freelancers writing articles for premium publishers • FILMMAKERS Professionals producing videos for an audience of millions • COPY EDITORS Editor’s applying traditional print media standards to online articles • BLOGGERS Established bloggers getting a bigger stage to share their voice • EXPERTS A network of experts expanding their brands online • PHOTOGRAPHERS Handpicked photographers will be sent out on specific briefs Content Creators
- 9. Offerings • Viral Videos • Content for Broadcasters • Custom merchandise solutions • E-books • On-Air extension of events • Development • Production • Promotion • Distribution • Sales • Marketing • Access to royalty • Free music for content creation
- 10. Existing Competition • TGN • The Game Station • Socialblade • Buzzmyvideos • Zoomin.tv • Vexon • Yazurs • Maker Studios (36 Mln$ Funding) • Machinima • Stylehaul • DFTBA records • Fullscreen (30Mln$ Funding) • Yeousch • Vidfair • David Spate's network • Gamespot • IGN