Kyzenn Visual Analytics Turning Data Into Insights
- 1. THE KYZENN ORGANIZATION Patrick Chin www.kyzenn.org patrick_chin@kyzenn.org
- 2. COPYRIGHT This document contains proprietary research, copyrighted materials, and literary property of The Kyzenn Organization. It is for the guidance of your company only and is not to be copied, quoted, published, or divulged to others outside of your organization. This document is of great value to both your organization and The Kyzenn Organization. Accordingly, international and domestic laws and penalties guaranteeing patent, copyright, trademark, and trade secret protection protect the ideas, concepts, and recommendations related within this document. No changes may be made to this document without the express written permission of The Kyzenn Organization.
- 3. BUSINESS PAIN POINTS Where ? What ? Which ? When ? Who ? How ? TO GROW SALES / PROFITS
- 4. SOME OBSERVATIONS Too Much Data Too Little Information With little Information Not Enough Insights With Little Insights No Evidence-Based Strategies No Evidence-Based Strategies Go for Gut Feel Strategies Execute Gut Feel Strategies Measure the Strategies Repeat All Over Again
- 5. DISPARATE UNBALANCED DISTINCT ENTITIES (DUDE) Information Information Measure Experience Strategies Information Insights Information Evidence- Based Information Strategies Insights Information Data Insights Information
- 6. KYZENN CONCEPTUAL FRAMEWORK Evidence- Measure Based + Experience Strategies Insights Information Information Information Data Information Information Information Information
- 7. FUTURE OBSERVATIONS Convert Data into Enough Useful Information Enough Useful Information into Deep Insights With Deep Insights comes with Evidence-Based + Experience Strategies Leads to Higher Probability of Success and Measure Repeat Success Internally
- 8. FUTURE OBSERVATIONS Convert Data into Enough Useful Information Analytics Enough Useful Information into Deep Insights Research With Deep Insights comes with Evidence-Based + Experience Synthesize Strategies and Strategize Leads to Higher Probability of Success and Measure Measure Repeat Success Internally KM through Training
- 9. Kyzenn Business Core Competencies “Competencies are the successful application of experience, skills, knowledge and thought leadership to meet customer requirements” Analytics Research + Measurement Training
- 10. Kyzenn Business Survey Research “Kyzenn has a group of very competent and experienced professionals in the area of research, analytics and training” Research Analytics Training + Measurement
- 15. Key Competitive Features Fully integrate Kyzenn 11-steps rigourous research process on-line Advanced analytics to shed deep insights to business / research problems Data privacy intact PTE LTD IDC SERVICES (Server wholly owned and managed by Kyzenn locally) FLOOR SPACE
- 16. Kyzenn Business Core Competencies “Competencies are the successful application of experience, skills, knowledge and thought leadership to meet customer requirements” Analytics Research + Measurement Training
- 17. Kyzenn Business Analytics and Measurement “For our kind of business, keeping ahead of the curve is a must to bring the latest and most insightful analytical techniques to our customers” Analytics + Measurement Research Training
- 18. Kyzenn Business Analytics Harnessing researcher “mindset” to apply analytics to extract useful information and insights
- 19. Kyzenn Analytics Information ‘moving with time’ for insightful interpretation
- 20. Kyzenn Analytics A Case in Point Singaporeans getting older faster as compared to Australia Question: How does it impact your product and services sales in these countries?
- 21. Kyzenn Business DashBoard Measure Monitor Action Interactive dashboard demo at www.kyzenn.org
- 22. Kyzenn Business Core Competencies “Competencies are the successful application of experience, skills, knowledge and thought leadership to meet customer requirements” Analytics Research + Measurement Training
- 23. Kyzenn Business Core Competencies “To teach is to learn continuously” Training Analytics Research + Measurement
- 24. Kyzenn Visual Analytics Training Using Award Winning Visual Analytics Softwares
- 25. Course Outline Visual Analytics 101 - Exploring Visual Analytics 201 - Learning Visual Analytics 301 - Developing Visual Analytics 401 - Expert / Customised
- 26. Course Details Visual Analytics 101 This course is for anyone who wish to have a basic introduction to the world of visual analytics - digital or non-digital. During the course, participants would be introduced to simple statistical concepts visually through charts and graphs. Case studies from both online digital and offline medium would be used to teach foundational concept for simple analysis. Duration - 1 day (1/2 day concepts and 1/2 day hands on practical using an award winning visual analytics software) Visual Analytics 201 This course builds on Visual Analytics 101 to cover concepts such as 2 dimensional view and analysis, 'peeling the onion analysis ' visual methods using cross correlation analysis would be taught using case studies. Duration - 1 day (1/2 day concepts and 1/2 day practical using an award winning visual analytics software)
- 27. Course Details Visual Analytics 301 This course is for anyone who has intermediate foundation in visual analytics - both online and offline medium. During the course, participants will be introduced to advanced statistical concepts visually through charts and graphs. Topics such as customer segmentation, profiling, cross-sell and up-sell model and other advanced techniques such as cluster analysis and logistic regression would be covered. But, all in the context of visual analytics. Case studies from both online digital and offline medium would be used to teach advanced concept for advanced analysis. Duration - 1.5 -2 days (1 day concepts and 1/2 -1 day practical using an award winning visual analytics software)
- 28. Course Details Visual Analytics 401++ Want more, we are developing courses in Gegraphical Information System (Customer segments by geographic regions) and econometric modeling (mixed channel modeling) and other multivariate analysis... All using our visual eye to analyze the data. However, we would like to work with you to tell us what do you wish to learn and we will put together a customized course for your company. Duration - to be discussed further
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