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21 August 2013
Step By Step
ERA-NET Transport III
Kick Stepping Stones Program
Wim Korver
2
Udo J. Becker
Lehrstuhl für
Verkehrsökologie
Jeffrey Raymond
Kenworthy
Professor in
Sustainable Cities
Jasek Malasek
Transport
researcher
Road and Bridge
Research
Institute
Helen Lindblom
Transport
researcher
Wim Korver
Head R&D
Goudappel Group
3
Content
• Background
• Research questions
• Base approach
• Research Activities
• Feedback on tendering and contracting
process
4
Background
5
Transport is a major CO2 producer
• Transport:
23% of
energy related
CO2 emissions
• Business as
usual:
transport
share
increases to
35%
6
CO2 reduction: combination of (inter)national policy
and local policy: the example Breda (medium sized
city in NL)
0
20
40
60
80
100
120
140
160
180
200
1990 2010 2044 BUA 2044 Confirmed Policy
Package
2044 Additional Policy
Package
CO2Emissions
Public Transport
Passenger Car
Trucks
-40%
A substantial extra
effort is needed to
reach CO2
reduction goals
7
Background
• Transport will become in
Europe the major producer of CO2 emissions
• Technology will help, but on a local/regional
scale more is needed: without behavioral
change no sustainable mobility system
• A lot of initiatives: e.g. CIVITAS, Better
Benutten (NL) and Forschungsprogramm
Stadtverkehr (GE)
• Which behavioral intervention, that is the
question?
8
ResearchQuestions
9
Main Objective
• Stepping Stones:
1.To understand the successful (policy) measures aimed at
making mobility patterns more sustainable and the underlying
mechanisms (the how) including social & psychological
factors.
2.The research results should be of common interest across
Europe or in several regions.
• Step By Step:
• Identifying potential successful policy measures for changing
the transport behavior of people based on structural
differences between cities and cultures
What we know
after the project is
completed
10
Research questions Step By Step
1. Framework to make a distinction between structural
and behavioral factors
2. Creating a pan-European database of mobility
patterns and the environmental effects
3. Identifying major structural factors for differences in
mobility patterns
4. Identifying major behavioral factors for influencing
mobility behavior
5. Identifying potential successful policy measures
11
Base Research Approach
A. Empirical based: the use of (urban) cases
B. Structural versus behavioral factors
Baseapproach
12
Empirical work based on approximately 30
cases _1Metropolitan region Case Code Country Type of Intervention
Car Sharing A1 NL Transport concept
Amsterdam West A2 NL Attitude
Amsterdam
Westpoort A3 NL Transport concept
Spitsscoren B1 NL DemandRotterdam
Mobility Management B2 NL Demand
Lifestyle C1 NL AttitudeBreda
Cargo Bike C2 NL Transport concept
Job Ticket D1 D Demand
Infineon D2 D Demand
Electric Busses D3 D Transport concept
Dresden
Commuter network D4 D Transport concept
Slow modes E1 D Transport conceptBerlin
Car sharing E2 D Transport concept
New residents F1 D AttitudeMunich
Increasing bicycle use F2 D Transport concept
Eco friendly license G1 D DemandFreiburg
Car free living area G2 D Attitude
Tübingen Mobility manager H1 D Demand
Congestion charges I1 S DemandStockholm
MM for Kista business park & Galleria shopping
centre
I2 S Demand
The West Swedish Solution J1 S AttitudeGothenburg
free pass for commuters J2 S Demand
No ridiculous car trips K1 S AttitudeMalmö/Lund
Lundalänken K2 S Transport concept
P+R L1 PL Transport concept
Increasing bicycle use L2 PL Attitude
Warszaw
Bus lanes L3 PL Transport concept
Cracow City Bike M1 PL Transport concept
Wroclaw Integrated Cycling Policy N1 PL Attitude
Mobility data on
metropolitan level
Behavioral
knowledge based
on cases
13
UK cases (2)
will be
chosen later
14
Empirical work based on approximately 30
cases _2
Distribution among countries
0
2
4
6
8
10
12
NL GE SW PL UK
15
Empirical work based on approximately 30
cases _ 3
Case Characteristics
0 2 4 6 8 10 12 14
Attitude
Demand
Transport concept
16
Structural versus behavioral factors _1
17
Structural versus behavioral factors _2
Cities with high densities have lower transport related
emissions
CO2-emission of passenger mobility of inhabitants
of Dutch municipalities (ton CO2 per year
Source: CO2 benchmark Goudappel Coffeng)
18
Structural versus behavioral factors _3
• Transport behavior between cities (could) differ due to:
• Density
• City size
• Demographic structure environmental taxation
• Climate
• Supply of transport
• Geographic characteristics (hilly)
• Economic welfare level
• (Environmental) taxation
• …..
19
Structural versus behavioral factors _4
• We are not starting from scratch
• Mobility data available for (international Database Kenworthy):
Berlin, Frankfurt, Hamburg, Munich, Zurich, Copenhagen,
Helsinki, Oslo, Stockholm, London, Manchester, Stuttgart,
Amsterdam, Rotterdam and Breda
• A lot of experience in the consortium with international
comparative analyses
• Ambition to create:
• Mobility indicators
• Environmental Indicators (CO2 emissions, PM10 and NOx)
20
Structural versus behavioral factors _4
Behavioral analysis can become quite complex
21
But our knowledge increases
22
Structural versus behavioral factors _5
• Behavioral Analysis:
• Framework of Caldini
• SUMO (System for
Evaluation of Mobility
Projects)
• New insights from
behavioral economics
23
SUMO Analysis
levels
24
ResearchActivities
25
26
Planning

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Step by step introduction kick off

  • 1. 21 August 2013 Step By Step ERA-NET Transport III Kick Stepping Stones Program Wim Korver
  • 2. 2 Udo J. Becker Lehrstuhl für Verkehrsökologie Jeffrey Raymond Kenworthy Professor in Sustainable Cities Jasek Malasek Transport researcher Road and Bridge Research Institute Helen Lindblom Transport researcher Wim Korver Head R&D Goudappel Group
  • 3. 3 Content • Background • Research questions • Base approach • Research Activities • Feedback on tendering and contracting process
  • 5. 5 Transport is a major CO2 producer • Transport: 23% of energy related CO2 emissions • Business as usual: transport share increases to 35%
  • 6. 6 CO2 reduction: combination of (inter)national policy and local policy: the example Breda (medium sized city in NL) 0 20 40 60 80 100 120 140 160 180 200 1990 2010 2044 BUA 2044 Confirmed Policy Package 2044 Additional Policy Package CO2Emissions Public Transport Passenger Car Trucks -40% A substantial extra effort is needed to reach CO2 reduction goals
  • 7. 7 Background • Transport will become in Europe the major producer of CO2 emissions • Technology will help, but on a local/regional scale more is needed: without behavioral change no sustainable mobility system • A lot of initiatives: e.g. CIVITAS, Better Benutten (NL) and Forschungsprogramm Stadtverkehr (GE) • Which behavioral intervention, that is the question?
  • 9. 9 Main Objective • Stepping Stones: 1.To understand the successful (policy) measures aimed at making mobility patterns more sustainable and the underlying mechanisms (the how) including social & psychological factors. 2.The research results should be of common interest across Europe or in several regions. • Step By Step: • Identifying potential successful policy measures for changing the transport behavior of people based on structural differences between cities and cultures What we know after the project is completed
  • 10. 10 Research questions Step By Step 1. Framework to make a distinction between structural and behavioral factors 2. Creating a pan-European database of mobility patterns and the environmental effects 3. Identifying major structural factors for differences in mobility patterns 4. Identifying major behavioral factors for influencing mobility behavior 5. Identifying potential successful policy measures
  • 11. 11 Base Research Approach A. Empirical based: the use of (urban) cases B. Structural versus behavioral factors Baseapproach
  • 12. 12 Empirical work based on approximately 30 cases _1Metropolitan region Case Code Country Type of Intervention Car Sharing A1 NL Transport concept Amsterdam West A2 NL Attitude Amsterdam Westpoort A3 NL Transport concept Spitsscoren B1 NL DemandRotterdam Mobility Management B2 NL Demand Lifestyle C1 NL AttitudeBreda Cargo Bike C2 NL Transport concept Job Ticket D1 D Demand Infineon D2 D Demand Electric Busses D3 D Transport concept Dresden Commuter network D4 D Transport concept Slow modes E1 D Transport conceptBerlin Car sharing E2 D Transport concept New residents F1 D AttitudeMunich Increasing bicycle use F2 D Transport concept Eco friendly license G1 D DemandFreiburg Car free living area G2 D Attitude Tübingen Mobility manager H1 D Demand Congestion charges I1 S DemandStockholm MM for Kista business park & Galleria shopping centre I2 S Demand The West Swedish Solution J1 S AttitudeGothenburg free pass for commuters J2 S Demand No ridiculous car trips K1 S AttitudeMalmö/Lund Lundalänken K2 S Transport concept P+R L1 PL Transport concept Increasing bicycle use L2 PL Attitude Warszaw Bus lanes L3 PL Transport concept Cracow City Bike M1 PL Transport concept Wroclaw Integrated Cycling Policy N1 PL Attitude Mobility data on metropolitan level Behavioral knowledge based on cases
  • 13. 13 UK cases (2) will be chosen later
  • 14. 14 Empirical work based on approximately 30 cases _2 Distribution among countries 0 2 4 6 8 10 12 NL GE SW PL UK
  • 15. 15 Empirical work based on approximately 30 cases _ 3 Case Characteristics 0 2 4 6 8 10 12 14 Attitude Demand Transport concept
  • 17. 17 Structural versus behavioral factors _2 Cities with high densities have lower transport related emissions CO2-emission of passenger mobility of inhabitants of Dutch municipalities (ton CO2 per year Source: CO2 benchmark Goudappel Coffeng)
  • 18. 18 Structural versus behavioral factors _3 • Transport behavior between cities (could) differ due to: • Density • City size • Demographic structure environmental taxation • Climate • Supply of transport • Geographic characteristics (hilly) • Economic welfare level • (Environmental) taxation • …..
  • 19. 19 Structural versus behavioral factors _4 • We are not starting from scratch • Mobility data available for (international Database Kenworthy): Berlin, Frankfurt, Hamburg, Munich, Zurich, Copenhagen, Helsinki, Oslo, Stockholm, London, Manchester, Stuttgart, Amsterdam, Rotterdam and Breda • A lot of experience in the consortium with international comparative analyses • Ambition to create: • Mobility indicators • Environmental Indicators (CO2 emissions, PM10 and NOx)
  • 20. 20 Structural versus behavioral factors _4 Behavioral analysis can become quite complex
  • 21. 21 But our knowledge increases
  • 22. 22 Structural versus behavioral factors _5 • Behavioral Analysis: • Framework of Caldini • SUMO (System for Evaluation of Mobility Projects) • New insights from behavioral economics
  • 25. 25