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2. Choose a mobile application or mobile website? Different effects of mobile channels on direct and indirect sales. (2024). Zhang, Xueting ; Cao, Xia ; Wang, Feng.
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3. Quantifying the short- and long-term effects of promotional incentives in a loyalty program: Evidence from birthday rewards in a large retail company. (2024). Hoshino, Takahiro ; Nishio, Kazuki.
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4. The effect of matching promotion type with purchase type on green consumption. (2024). Lei, Yunfei ; Liu, YU ; Ma, Qinhai ; Guan, Dongxiao.
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5. Boosting customers€™ impulsive buying tendency in live-streaming commerce: The role of customer engagement and deal proneness. (2024). Lim, Xin-Jean ; Luo, XI ; Hollebeek, Linda D ; Cheah, Jun-Hwa.
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6. Exploring Factors Affecting Consumer€™s Impulse Buying Behavior in Live-Streaming Shopping: An Interactive Research Based Upon SOR Model. (2023). Wang, Xiaorui ; Sadiq, Muhammad Waqas ; Pang, Ming ; Huo, Chunhui.
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7. Morning deals make me feel smart: Consumer evaluations of online sales promotions differ by time of day. (2023). Yi, Youjae ; Park, Yookyung.
   In: Journal of Retailing and Consumer Services.
   RePEc:eee:joreco:v:73:y:2023:i:c:s0969698923001285.

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8. Tourist subsequent responses to promotion framing. (2023). Ma, Jianan ; Li, Fangxuan.
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   RePEc:eee:anture:v:103:y:2023:i:c:s0160738323001317.

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9. Understanding the Online Environment for the Delivery of Food, Alcohol and Tobacco: An Exploratory Analysis of ‘Dark Kitchens’ and Rapid Grocery Delivery Services. (2022). Egan, Matt ; Daguilar, Marlene ; Rinaldi, Chiara.
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10. More expectations, more disappointments: Ego depletion in uncertain promotion. (2022). Jiao, Sijing ; Tang, Jiansheng ; Zhou, Jiamin ; Zheng, Chundong.
    In: Journal of Retailing and Consumer Services.
    RePEc:eee:joreco:v:66:y:2022:i:c:s0969698922000091.

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11. Consumer’s response to conditional promotions in retailing: An empirical inquiry. (2022). Pereira, Vijay ; Dewani, Prem ; Nigam, Achint ; Behl, Abhishek.
    In: Journal of Business Research.
    RePEc:eee:jbrese:v:144:y:2022:i:c:p:751-763.

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12. The perception of discount sales promotions €“ A utilitarian and hedonic perspective. (2021). Jee, Teck Weng.
    In: Journal of Retailing and Consumer Services.
    RePEc:eee:joreco:v:63:y:2021:i:c:s0969698921003118.

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1. Game on: curbing impulse buying and returns in apparel e-tailers. (2025). Tobon, Sandra ; Abril, Carmen.
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2. Enhancing Repurchase Intention on Digital Platforms Based on Shopping Well-Being Through Shopping Value, Trust and Impulsive Buying. (2024). Vo, Uyen ; Thi, Hoai Nguyen ; le Thi, Hien ; Chau, Khanh Nguyen ; le Tan, Trinh.
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3. The power of social media influencers: unveiling the impact on consumers’ impulse buying behaviour. (2024). Azam, Muhammad ; Shamim, Komal.
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4. Unveiling the optimal configuration of impulsive buying behavior using fuzzy set qualitative comparative analysis and multi-criteria decision approach. (2024). Muhsen, Yousif Raad ; Chew, Xinying ; Abbas, Sammar ; Khaw, Khai Wah ; Alnoor, Alhamzah.
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5. Online shopping: How can algorithm performance expectancy enhance impulse buying?. (2024). Gallin, Steffie ; Portes, Audrey.
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6. Antecedents and consequences of perceived helpfulness of extremely positive and exaggerated reviews. (2024). Romn, Sergio ; Riquelme, Isabel P ; Iacobucci, Dawn.
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7. Hospitality for prime consumers and others under the retail management. (2024). Bhattacharya, Sandipa ; Sarkar, Mitali ; Mukherjee, Arka.
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8. Understanding impulse buying in short video live E-commerce: The perspective of consumer vulnerability and product type. (2024). Zhang, Yundi ; Yan, Xiangbin.
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9. From virtual to reality: The power of augmented reality in triggering impulsive purchases. (2024). Hsu, Wen-Chin ; Lee, Mu-Heng ; Zheng, Kai-Wen.
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10. Scroll, Stop, Shop: Decoding impulsive buying in social commerce. (2024). Rahman, Syed Mahmudur ; Wyllie, Jessica ; Carlson, Jamie ; Moghddam, Hamed Azad.
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11. Toward Understanding Elderly Consumers€™ Impulse Buying in the Digital Marketing: A Conceptual Paper. (2024). Zijie, Chen ; Suxia, YU ; Zainol, Amer Shakir ; Mohd, Rosita Binti ; Yingyi, Chen.
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12. Analysis of Impulse Buying Behaviour of Consumer During COVID-19: An Empirical Study. (2023). Dagar, Vishal ; Chauhan, Shaifali ; Banerjee, Richa.
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13. Checkout button and online consumer impulse-buying behavior in social commerce: A trust transfer perspective. (2023). Han, Min Chung.
    In: Journal of Retailing and Consumer Services.
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14. Tourist subsequent responses to promotion framing. (2023). Ma, Jianan ; Li, Fangxuan.
    In: Annals of Tourism Research.
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15. Impact of Cost Reduction Strategies on Purchasing and Procurement in Mozambique. (2023). Cossa, Abelina.
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16. Amid the COVID-19 Pandemic, Social Media Usage and Food Waste Intention: The Role of Excessive Buying Behavior and Religiosity. (2022). Elshaer, Ibrahim A.
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17. The effect of COVID-19 on consumers€™ channel shopping behaviors: A segmentation study. (2022). Groening, Christopher ; Ngoh, Cheryl-Lyn.
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18. It is all about our impulsiveness €“ How consumer impulsiveness modulates neural evaluation of hedonic and utilitarian banners. (2022). Casado-Aranda, Luis-Alberto ; Snchez-Fernndez, Juan ; Ibáñez-Zapata, José-à ngel, .
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19. Consumers€™ personality and compulsive buying behavior: The role of hedonistic shopping experiences and gender in mediating-moderating relationships. (2022). Harnish, Richard J ; Tarka, Piotr ; Kukar-Kinney, Monika.
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20. Online personalized recommended product quality and e-impulse buying: A conditional mediation analysis. (2022). Ampadu, Seth ; Gyamfi, Samuel Adu ; Amoako, Richard ; Amankwa, Eric ; Debrah, Emmanuel ; Antwi, Collins Opoku ; Jiang, Yuanchun.
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21. Consumer’s response to conditional promotions in retailing: An empirical inquiry. (2022). Pereira, Vijay ; Dewani, Prem ; Nigam, Achint ; Behl, Abhishek.
    In: Journal of Business Research.
    RePEc:eee:jbrese:v:144:y:2022:i:c:p:751-763.

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22. A moderated mediation model for e-impulse buying tendency, customer satisfaction and intention to continue e-shopping. (2022). Dwivedi, Yogesh K ; Parayitam, Satyanarayana ; Goel, Pooja ; Rana, Nripendra P ; Sharma, Anuj.
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23. Examining the role of consumer impulsiveness in multiple app usage behavior among mobile shoppers. (2022). Korfiatis, Nikolaos ; Kr, Prasanta ; Lytras, Miltiadis D ; Paul, Justin.
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24. Rein it in. Nudge-based interventions to cope with online impulse buying among young adults. (2022). Mandolfo, Marco.
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25. Longitudinal analysis versus cross-sectional analysis in assessing the factors influencing shoppers€™ impulse purchase behavior €“ Do the store ambience and salesperson interactions really matter?. (2021). Bhukya, Ramulu ; Bellamkonda, Raja Shekhar ; Samala, Nagaraj ; Katakam, Bharath Shashanka.
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26. Immediate or delayed! Whether various types of consumer sales promotions drive impulse buying?: An empirical investigation. (2021). Patro, Sanjay ; Kumar, Ravi Shekhar ; Bandyopadhyay, Nirmalya ; Sivakumaran, Bharadhwaj.
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27. The impact of planned vs. unplanned purchases on subsequent purchase decision making in sequential buying situations. (2021). Sohn, Yong Seok ; Ko, Man Ting.
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28. Panic buying in the COVID-19 pandemic: A multi-country examination. (2021). Arya, Vikas ; Islam, Tahir ; Mubarik, Shujaat ; Akhtar, Naeem ; Xiaobei, Liang ; Pitafi, Abdul Hameed ; Wang, Ying.
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29. Religious influences in unrestrained consumer behaviour. (2021). Kumar, Satinder ; Singh, Jaskaran ; Mathur, Ajeet N.
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30. Investigating travelers€™ multi-impulse buying behavior in airport duty-free shopping for Chinese traveler: Intrinsic and extrinsic motivations. (2021). Ren, Tianbao ; Park, Jungkun ; Lee, Jung Ick.
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31. Corporate Social Responsibility (CSR) and the impacts on impulse buying behavior: A literature review. (2021). Hieu, Tran Thi ; Nga, Phan Thi ; Son, Nguyen Truong.
    In: HO CHI MINH CITY OPEN UNIVERSITY JOURNAL OF SCIENCE - SOCIAL SCIENCES.
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32. Impulse buying: a meta-analytic review. (2020). Xiao, Sarah Hong ; Blut, Markus ; Iyer, Gopalkrishnan R ; Grewal, Dhruv.
    In: Journal of the Academy of Marketing Science.
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33. Happiness and Consumption in Mauritius: An Exploratory Study of Socio-Economic Dimensions, Basic Needs, Luxuries and Personality Traits. (2020). Jaunky, Vishal Chandr ; Rampersad, Shreya ; Jeetoo, Jamiil.
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34. Understanding travelers’ mobility decisions in response to customer incentives. (2020). Lin, Zhenhong ; Wang, QI.
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35. Viability of Amazon€™s driven innovations targeting shoppers€™ impulsiveness. (2020). Ramadan, Zahy B ; Farah, Maya F.
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36. Visual merchandising of pastries in foodscapes: The influence of plate colours on consumers€™ flavour expectations and perceptions. (2020). Kpossa, Monydodo Rgis ; Lick, Erhard.
    In: Journal of Retailing and Consumer Services.
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37. Intuitive pricing by independent store managers: Challenging beliefs and practices. (2020). Benoit, Sabine ; Kienzler, Mario ; Kowalkowski, Christian.
    In: Journal of Business Research.
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38. Exploring the Effect of Ambient Scent on Consumer Impulsive Buying Behaviour: Theoretical Insights. (2019). Jurgita, Vaitiek ; Laimona, Liburyt.
    In: Management of Organizations: Systematic Research.
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39. Using surveytainment to counter declining survey data quality. (2019). Zhou, Wenkai ; Hyman, Michael R ; Kostyk, Alena.
    In: Journal of Business Research.
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40. The Mediation of Economic Literacy on the Effect of Self Control on Impulsive Buying Behaviour Moderated by Peers. (2019). Sukidjo, Sukidjo ; Indartono, Setyabudi ; Efendi, Riyanto.
    In: International Journal of Economics and Financial Issues.
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41. Effects of Personality on Impulsive Buying Behavior: Evidence from a Developing Country. (2018). Ali, Mazhar ; Farid, Dania Shakaib.
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42. Cognitive Emotion Theory and Emotion-Action Tendency in Online Impulsive Buying Behavior. (2018). Muhammad, Abdul Qayyum.
    In: Journal of Management Sciences.
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43. Store attributes leading customer satisfaction with unplanned purchases. (2017). Martínez-Ruiz, María Pilar ; Martinez-Ruiz, Maria Pilar ; Blazquez-Resino, Juan Jose ; Pino, Giovanni.
    In: The Service Industries Journal.
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44. Sustainable Seafood Consumption in Action: Relevant Behaviors and their Predictors. (2017). Thogersen, John ; Richter, Isabel ; Klockner, Christian A.
    In: Sustainability.
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45. Disruptions versus more disruptions: How the Amazon dash button is altering consumer buying patterns. (2017). Ramadan, Zahy B ; Farah, Maya F.
    In: Journal of Retailing and Consumer Services.
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46. Impulse Buying Behaviour of Generation Y in Fashion Retail. (2015). Chen, Tan Booi ; Khan, Nasreen ; Hui, Lai Hui ; Hoe, Hong Yong.
    In: International Journal of Business and Management.
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47. Sales promotion strategies and youth drinking in Australia. (2015). Pettigrew, Simone ; Jones, Sandra C ; Biagioni, Nicole ; Daube, Mike ; Stafford, Julia ; Kirby, Gary ; Chikritzhs, Tanya.
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48. Segmenting consumer decision-making styles (CDMS) toward marketing practice: A partial least squares (PLS) path modeling approach. (2015). Rezaei, Sajad.
    In: Journal of Retailing and Consumer Services.
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49. Innovation in retail: impact on creating a positive experience when buying fashion products. (2015). Vasiliu, Cristinel ; Cercel, Mihai Ovidiu.
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