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Building brand credibility: The role of involvement, identification, reputation and attachment. (2022). Ekinci, Yuksel ; Molinillo, Sebastian ; Japutra, Arnold.
In: Journal of Retailing and Consumer Services.
RePEc:eee:joreco:v:64:y:2022:i:c:s0969698921003854.

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  9. Sustaining brand loyalty: The moderating role of green consumption values. (2021). Konstantoulaki, Kleopatra ; Rizomyliotis, Ioannis ; Poulis, Athanasios ; Giovanis, Apostolos.
    In: Business Strategy and the Environment.
    RePEc:bla:bstrat:v:30:y:2021:i:7:p:3025-3039.

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  10. Connecting the Dots of Customer-Based Brand Equity to Brand Engagement: Using the Disjoint Two Stage Approach of PLS-SEM. (2020). Mohd, Sany Sanuri ; Farhat, Kashif.
    In: Tržište/Market.
    RePEc:zag:market:v:32:y:2020:i:2:p:147-168.

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  11. Corporate social responsibility and brand passion among consumers: Theory and evidence. (2020). Gilal, Rukhsana Gul ; Channa, Nisar Ahmed ; Zhang, NA ; Gong, Zhenxing.
    In: Corporate Social Responsibility and Environmental Management.
    RePEc:wly:corsem:v:27:y:2020:i:5:p:2275-2285.

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  12. Linking motivational regulation to brand passion in a moderated model of customer gender and age: an organismic integration theory perspective. (2020). Gilal, Rukhsana Gul ; Zhang, Jian.
    In: Review of Managerial Science.
    RePEc:spr:rvmgts:v:14:y:2020:i:1:d:10.1007_s11846-018-0287-y.

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  13. Role of Brand Love and Consumers€™ Demographics in Building Consumer€“Brand Relationship. (2020). Jiang, Yun ; Nawaz, Shahid ; Alam, Faizan.
    In: SAGE Open.
    RePEc:sae:sagope:v:10:y:2020:i:4:p:2158244020983005.

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  14. My brand identity lies in the brand name: personified suggestive brand names. (2020). Ross, William T ; Kara, Selcan ; Gunasti, Kunter.
    In: Journal of Brand Management.
    RePEc:pal:jobman:v:27:y:2020:i:5:d:10.1057_s41262-020-00201-x.

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  15. Nature of brand love: examining its variable effect on engagement and well-being. (2020). Junaid, Muhammad ; Hussain, Khalid ; Hou, Fujun ; Basit, Abdul.
    In: Journal of Brand Management.
    RePEc:pal:jobman:v:27:y:2020:i:3:d:10.1057_s41262-019-00179-1.

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  16. Consumer Brand Love for Luxury Brands in India. (2020). Turčínková, Jana ; Beinhauer, Rupert ; Kostritsa, Maria ; Turinkova, Jana ; Liebl, Hildegard.
    In: Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis.
    RePEc:mup:actaun:actaun_2020068010189.

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  17. Leveraging human-robot interaction in hospitality services: Incorporating the role of perceived value, empathy, and information sharing into visitors’ intentions to use social robots. (2020). Schwob, Alexandre ; de Kervenoael, Ronan ; Hasan, Rajibul ; Goh, Edwin.
    In: Post-Print.
    RePEc:hal:journl:hal-02782265.

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  18. How special rewards in loyalty programs enrich consumer–brand relationships: The role of self‐expansion. (2020). Michel, Geraldine ; Gorlier, Tiphaine.
    In: Post-Print.
    RePEc:hal:journl:hal-02494605.

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  19. Examining Luxury Restaurant Dining Experience towards Sustainable Reputation of the Michelin Restaurant Guide. (2020). Kiatkawsin, Kiattipoom ; Sutherland, Ian.
    In: Sustainability.
    RePEc:gam:jsusta:v:12:y:2020:i:5:p:2134-:d:330567.

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  20. The Role of Human–Machine Interactive Devices for Post-COVID-19 Innovative Sustainable Tourism in Ho Chi Minh City, Vietnam. (2020). Vrana, Vasiliki ; Mondal, Subhra R ; Das, Subhankar ; Dzung, Pham Tien ; Thanh, Nguyen Thi ; Duy, Nguyen Thien ; Huy, Doan Xuan.
    In: Sustainability.
    RePEc:gam:jsusta:v:12:y:2020:i:22:p:9523-:d:445682.

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  21. Influence of Brand Image of a Sports Event on the Recommendation of Its Participants. (2020). Calabuig Moreno, Ferran ; Alguacil, Mario ; Cevallos, Daniel Martinez.
    In: Sustainability.
    RePEc:gam:jsusta:v:12:y:2020:i:12:p:5040-:d:373987.

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  22. CSR and Brand Resonance: The Mediating Role of Brand Love and Involvement. (2020). Kim, Tae Wan ; Nobi, Benjamin.
    In: Sustainability.
    RePEc:gam:jsusta:v:12:y:2020:i:10:p:4159-:d:360335.

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  23. How does consumers Perception of Sports Stars Personal Brand Promote Consumers€™ brand love? A mediation model of global brand equity. (2020). Jim, Yen Chun ; Su, Qiulai ; Mou, Jian ; Zhou, Fei.
    In: Journal of Retailing and Consumer Services.
    RePEc:eee:joreco:v:54:y:2020:i:c:s0969698919309385.

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  24. Brand fidelity: Scale development and validation. (2020). Ross, Mitchell ; Grace, Debra ; King, Ceridwyn.
    In: Journal of Retailing and Consumer Services.
    RePEc:eee:joreco:v:52:y:2020:i:c:s0969698919306940.

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  25. €˜Im like you, youre like me, we make a great brand community!€™ Similarity and childrens brand community participation.. (2020). Baxter, Stacey ; Hook, Margurite ; Kulczynski, Alicia.
    In: Journal of Retailing and Consumer Services.
    RePEc:eee:joreco:v:52:y:2020:i:c:s0969698918309512.

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  26. The effects of trust and peer influence on corporate brand—Consumer relationships and consumer loyalty. (2020). Gupta, Suraksha ; Zhang, Shijie ; Ozdemir, Sena ; Bebek, Gaye.
    In: Journal of Business Research.
    RePEc:eee:jbrese:v:117:y:2020:i:c:p:791-805.

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  27. Team identification, discrete emotions, satisfaction, and event attachment: A social identity perspective. (2020). Soscia, Isabella ; Mills, Hamish ; Prayag, Girish ; Lee, Craig.
    In: Journal of Business Research.
    RePEc:eee:jbrese:v:112:y:2020:i:c:p:373-384.

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  28. The Interplay of Religious Symbols and Cultural Values Theory in Advertising. (2019). Gintar, Kriauinait-Lazauskien ; Rima, Itkien.
    In: Management of Organizations: Systematic Research.
    RePEc:vrs:morgsr:v:81:y:2019:i:1:p:119-137:n:8.

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  29. Brand Love as Mediator of the Brand Experience-Satisfaction-Loyalty Relationship in a Retail Fashion Brand. (2019). Pedro, Rodrigues ; Paula, Rodrigues.
    In: Management & Marketing.
    RePEc:vrs:manmar:v:14:y:2019:i:3:p:278-291:n:2.

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  30. Brand tribalism in technology and sport: determinants and outcomes. (2019). Sierra, Jeremy J ; Taute, Harry A.
    In: Journal of Brand Management.
    RePEc:pal:jobman:v:26:y:2019:i:2:d:10.1057_s41262-018-0121-5.

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  31. Electronic Word-of-Mouth for Online Retailers: Predictors of Volume and Valence. (2019). Dospinescu, Nicoleta ; Anastasiei, Bogdan.
    In: Sustainability.
    RePEc:gam:jsusta:v:11:y:2019:i:3:p:814-:d:203479.

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  32. Examining Customer–Brand Relationships: A Critical Approach to Empirical Models on Brand Attachment, Love, and Engagement. (2019). Gomez-Suarez, Monica.
    In: Administrative Sciences.
    RePEc:gam:jadmsc:v:9:y:2019:i:1:p:10-:d:199348.

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  33. The influence of brand experience and service quality on customer engagement. (2019). Wang, Xuequn ; Correia, Sandra Maria ; Prentice, Catherine.
    In: Journal of Retailing and Consumer Services.
    RePEc:eee:joreco:v:50:y:2019:i:c:p:50-59.

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  34. Building resistance to brand switching during disruptions in a competitive market. (2019). Ozuem, Wilson ; Howell, Kerry E ; Lancaster, Geoff ; Appiah, Dominic.
    In: Journal of Retailing and Consumer Services.
    RePEc:eee:joreco:v:50:y:2019:i:c:p:249-257.

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  35. Uncovering the roles of retail brand experience and brand love in the apparel industry: Non-linear structural equation modelling approach. (2019). Nikhashemi, SR ; Nusair, Khaldoon ; Jebarajakirthy, Charles.
    In: Journal of Retailing and Consumer Services.
    RePEc:eee:joreco:v:48:y:2019:i:c:p:122-135.

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  36. Brand gender and consumer-based brand equity on Facebook: The mediating role of consumer-brand engagement and brand love. (2019). Azar, Salim L ; Vacas-De, Leonor ; Machado, Joana Cesar ; Dos, Barbara Pires ; Andre, Ana Raquel.
    In: Journal of Business Research.
    RePEc:eee:jbrese:v:96:y:2019:i:c:p:376-385.

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  37. Brand attribute associations, emotional consumer-brand relationship and evaluation of brand extensions. (2019). Pare, Vipul ; Pourazad, Naser ; Stocchi, Lara.
    In: Australasian marketing journal.
    RePEc:eee:aumajo:v:27:y:2019:i:4:p:249-260.

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  38. Measuring Young Consumers€™ Response to Brand Scandals: A Brand Love Perspective. (2018). Kour, Paramdeep ; Nagar, Komal.
    In: FIIB Business Review.
    RePEc:sae:fbbsrw:v:7:y:2018:i:4:p:304-315.

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  39. Brand fidelity: a relationship maintenance perspective. (2018). Ross, Mitchell ; Grace, Debra ; King, Ceridwyn.
    In: Journal of Brand Management.
    RePEc:pal:jobman:v:25:y:2018:i:6:d:10.1057_s41262-018-0127-z.

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  40. The influence of perceived strength of brand origin on willingness to pay more for luxury goods. (2018). Siew, Shir-Way ; Felix, Reto ; Minor, Michael S.
    In: Journal of Brand Management.
    RePEc:pal:jobman:v:25:y:2018:i:6:d:10.1057_s41262-018-0114-4.

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  41. The Effect of Emotional Branding on Word-Of-Mouth: Evidence from Indonesia. (2018). Briliana, Vita.
    In: GATR Journals.
    RePEc:gtr:gatrjs:gjbssr521.

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  42. Effects of Brand Love and Brand Equity on Repurchase Intentions of Young Consumers. (2018). Perez, Wilson Giraldo ; Otero, Maria Cristina.
    In: International Review of Management and Marketing.
    RePEc:eco:journ3:2018-04-2.

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  43. Marka Guveni, Farkindaligi ve Benlik Imaj Uyumunun Marka Bagliligina Etkisinde Marka Askinin Aracilik Rolu. (2017). Aydin, Hatice.
    In: Ege Academic Review.
    RePEc:ege:journl:v:17:y:2017:i:2:p:281-294.

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  44. LINKING ENTREPRENEURIAL ORIENTATION TO KNOWLEDGE’S EXPLOITATION. (2017). Frana, Alexandra.
    In: The International Journal of Economic Behavior - IJEB.
    RePEc:but:ijebfa:v:7:y:2017:i:1:p:25-38.

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  45. A Systematic Literature Review of Brand Commitment: Definitions, Perspectives and Dimensions. (2017). Osuna, Sergio Andres ; Veloutsou, Cleopatra ; Morgan-Thomas, Anna.
    In: Athens Journal of Business & Economics.
    RePEc:ate:journl:ajbev3i3-5.

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  46. A lovable personality: The effect of brand personality on brand love. (2016). Roy, Pinaki ; Motiani, Manoj ; Khandeparkar, Kapil.
    In: Journal of Brand Management.
    RePEc:pal:jobman:v:23:y:2016:i:5:d:10.1057_s41262-016-0005-5.

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  47. The Brand Through the Prism of a Model €“ An Interdisciplinary Concept. (2016). Bureov, Jana.
    In: Modern Applied Science.
    RePEc:ibn:masjnl:v:10:y:2016:i:7:p:188.

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  48. The Role of Consumer-Brand Experiences and Relationship in Contributing to Brand Equity for Services. (2016). Leung, Lai-Cheung.
    In: Athens Journal of Business & Economics.
    RePEc:ate:journl:ajbev2i2-6.

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  49. Young Consumers and their Brand Love. (2015). Riivits-Arkonsuo, Iivi ; Leppiman, Anu.
    In: International Journal of Business and Social Research.
    RePEc:lrc:larijb:v:5:y:2015:i:10:p:33-44.

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  50. My brand identity lies in the brand name: personified suggestive brand names. (). Ross, William T ; Kara, Selcan ; Gunasti, Kunter.
    In: Journal of Brand Management.
    RePEc:pal:jobman:v::y::i::d:10.1057_s41262-020-00201-x.

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