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A neural network-based predictive decision model for customer retention in the telecommunication sector. (2024). Majhi, Ritanjali ; Thangeda, Rahul ; Kumar, Niraj.
In: Technological Forecasting and Social Change.
RePEc:eee:tefoso:v:202:y:2024:i:c:s0040162524000465.

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  1. .

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  2. Assessing the effectiveness of OTT services, branded apps, and gamified loyalty giveaways on mobile customer churn in the telecom industry: A machine-learning approach. (2024). Cagliyor, Sendi ; Kirgiz, Omer Bugra ; Kiygi-Calli, Meltem ; el Oraiby, Maryam.
    In: Telecommunications Policy.
    RePEc:eee:telpol:v:48:y:2024:i:8:s0308596124001137.

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