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A Meta-Analysis of Online Impulsive Buying and the Moderating Effect of Economic Development Level. (2022). Li, Yixuan ; Zhao, Yang ; Luo, Xin ; Zhou, Ruoxin ; Wang, Ning.
In: Information Systems Frontiers.
RePEc:spr:infosf:v:24:y:2022:i:5:d:10.1007_s10796-021-10170-4.

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  4. Modeling the significance of advertising values on online impulse buying behavior. (2023). Feng, Zhitan ; Yang, Qing ; Masukujjaman, Mohammad ; al Mamun, Abdullah.
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  29. When hedonic products help regulate my mood. (2012). de Maya, Salvador Ruiz ; Lopez, Ines Lopez .
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  30. Emotional expressions in online user reviews: How they influence consumers product evaluations. (2012). Gupta, Pranjal ; Kim, Jun Yong.
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  31. The effects of advertisement picture likeability on information search and brand choice. (2011). Obermiller, Carl ; Sawyer, Alan.
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  32. Emotional advertising: Revisiting the role of product category. (2011). Geuens, Maggie ; Faseur, Tine ; de Pelsmacker, Patrick.
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  34. Customer Experience Management in Retailing: Understanding the Buying Process. (2009). Goodstein, Ronald C ; Price, Robert ; Raghubir, Priya ; Puccinelli, Nancy M ; Grewal, Dhruv ; Stewart, David.
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  36. Capitalizing TM : optimization of the strategic and tactical choices that characterizes the launch of a key product - Gillettes M3Power case. (2006). de Ponthaud, Damien ; Jourdan, Philippe.
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  37. Neural correlates of the affect heuristic during brand choice. (2005). Plassmann, Hilke ; Kenning, Peter ; Schwindt, Wolfram ; Deppe, Michael ; Kugel, Harald.
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  38. Leaving pleasure : Positive emotions and goal-directed behavior. (2005). Louro, M. J. S., .
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  39. Relationship marketing and consumer switching behavior. (2005). Li, Yu-Chuan ; Hsieh, Yi-Ching ; Lee, Monle ; Chiu, Hung-Chang.
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