Help! I need a website!
Download as PPT, PDF0 likes295 views
The document provides guidance on creating a website, addressing common questions about costs and the types of websites needed, as well as options for hiring help from freelancers or agencies. It outlines the website creation process, including steps from information gathering to post-launch support, and emphasizes the importance of knowing your business, target market, and message. Additionally, it offers advice on hiring professionals, with recommendations on questions to ask and factors to consider when choosing a web development path.
Help! I need a website!
- 1. Help! I need a website! Presented by Purple Pen Productions
- 3. Common Questions First How much does it cost?
- 4. Common Questions First Ask a real estate agent “How much does a house cost?”
- 5. Common Questions First Can you make me a website just like this one?
- 6. Internet and Marketing Basics
- 7. Internet and Marketing Basics Browsers and operating systems
- 8. Internet and Marketing Basics Many computers, many screens, many browsers
- 9. Internet and Marketing Basics Finding things on the web
- 10. Internet and Marketing Basics Search Engine Optimization (SEO) White hat or Black hat
- 11. Internet and Marketing Basics Don’t underestimate the power of branding
- 12. Internet and Marketing Basics Consistency Don’t underestimate the power of branding
- 13. Internet and Marketing Basics Usability Counts!
- 14. Internet and Marketing Basics Accessibility is more important than you think
- 15. Internet and Marketing Basics Make it easy for people to contact you
- 16. Internet and Marketing Basics Writing for the web is different
- 17. Know Yourself, Know Your Business Answer some questions first…
- 18. Know Yourself, Know Your Business Who is your target market? Answer some questions first…
- 19. Know Yourself, Know Your Business What’s your message? Answer some questions first…
- 20. Know Yourself, Know Your Business Why do you want a web site? Answer some questions first…
- 21. Know Yourself, Know Your Business What technology are you comfortable using? Answer some questions first…
- 22. Know Yourself, Know Your Business What kind of web site do you need? Answer some questions first…
- 23. Can I do it myself? It depends…
- 24. Brochureware Can I do it myself?
- 25. Blog or content-managed Can I do it myself?
- 26. Community or social networking Can I do it myself?
- 27. eCommerce Can I do it myself?
- 28. News or Informational Can I do it myself?
- 29. Can I do it myself? Web Application
- 30. Things to Consider Can I do it myself?
- 31. Hiring Some Help What kind of help and where do I find them?
- 32. You have a few options Hiring Some Help
- 33. Hiring Some Help Pros Affordable Good deed Cons Unprofessional Unaccountable Where to find them: Word of mouth Hourly rate: $0-$15 per hour Neighbor’s Nephew’s Best Friend’s Cousin
- 34. Hiring Some Help Pros Affordable Cons Communication issues Legal issues Unprofessional product Where to find them: getafreelancer.com eLance.com craigslist.com odesk.com Hourly rate $10-$20 per hour Offshore
- 35. Hiring Some Help Pros Professional Affordable Cons Jack of all trades Where to find them: Word of mouth Other business web sites Local meetups and networking events Hourly rate $25 - $75 per hour Freelancer
- 36. Hiring Some Help Pros Professional Specialists Cons Higher prices Overlook small projects Where to find them: Search engines Magazines & competitions Chamber of Commerce Other business web sites Hourly rate $150 - $250 per hour Creative/Interactive Agency
- 37. Hiring Some Help Pros Professional Specialists Affordable Cons Put together a team Where to find them: Purple Pen Productions Hourly rate $30 - $90 per hour Virtual Agency/Team of Freelancers
- 38. Hiring Some Help Pros As-needed Help when stuck Cons You’re still doing a lot Where to find them: Many freelancers and virtual agencies would be willing to offer this service Hourly rate $25 - $90 per hour Consultant
- 39. Hiring Some Help Brochureware 24-60 hours+ Blog 30-60 hours+ Community 36-80 hours+ eCommerce 40-200 hours+ News/Informational 30-60 hours+ Web Application 200-800 hours+ How long does it take?
- 40. How to Hire Someone Questions to ask and things to prepare
- 41. How to Hire Someone May I review your portfolio? What is your process? Things to Ask
- 42. How to Hire Someone What recommendations do you have? What’s included in the price? Things to Ask
- 43. How to Hire Someone Will I be able to update the site myself? What and when are the milestones? Things to Ask
- 44. How to Hire Someone Is Search Engine Optimization included? Will Accessibility Guidelines be met? Is usability testing feasible within my budget? Things to Ask
- 45. How to Hire Someone What browsers will the site support? May I speak to your current/past clients? Things to Ask
- 46. How to Hire Someone Know what you want Things to Prepare
- 47. How to Hire Someone Know your budget Things to Prepare
- 48. How to Hire Someone Gather information about your business Things to Prepare
- 49. How to Hire Someone Plan for multimedia Things to Prepare
- 50. How to Hire Someone Keep an open mind Things to Prepare
- 51. The Creation Process What to expect after you hire someone
- 52. The Creation Process Information architect User experience expert Backend engineer Frontend engineer Graphic designer Copy writer Quality Assurance Photographer Community manager Project manager Database administrator Server administrator Who Might Be Involved?
- 53. The Creation Process A web site is not an over-the-fence project Step 1: Information Gathering
- 54. The Creation Process Step 2: Estimate
- 55. The Creation Process Step 3: Contract and deposit
- 56. The Creation Process Step 4: Share your assets
- 57. The Creation Process Step 5: Statement of Work
- 58. The Creation Process Step 6: Design
- 59. The Creation Process Step 7: Development
- 60. The Creation Process Step 8: Testing
- 61. The Creation Process Step 9: Launch
- 62. The Creation Process Step 10: Post Launch