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©	
  2014	
  ServiceNow	
  All	
  Rights	
  Reserved	
   1	
  
The	
  Service-­‐Oriented	
  
Enterprise	
  
Georg	
  Maureder	
  
The	
  New	
  Age	
  of	
  Service	
  is	
  Now	
  
Solu;on	
  Architect	
  EMEA	
  
©	
  2014	
  ServiceNow	
  All	
  Rights	
  Reserved	
   2	
  
2,200+	
  
Enterprise	
  Customers	
  
2,100+	
  
Employees	
  
	
  
Major	
  Sites	
  
San	
  Diego,	
  Silicon	
  Valley,	
  SeaGle,	
  Amsterdam,	
  
London,	
  Sydney	
  
	
  
ServiceNow	
  –	
  The	
  Enterprise	
  IT	
  Cloud	
  Company	
  
*Expected	
  2014	
  Revenues	
  
$13M	
  
$28M	
  
$64M	
  
$128M	
  
$244M	
  
FY12	
  FY11	
  FY10	
  FY09	
  FY08	
  
$424M	
  
FY13	
  
*$652M	
  to	
  
$657M	
  
FY14	
  
$139M	
  
Strong	
  Revenue	
  &	
  Growth	
  
PlaTorm	
  Designed	
  to	
  Manage	
  Service	
  
Rela;onships	
  in	
  the	
  Enterprise	
  
Highly	
  Secure	
  and	
  Available	
  Enterprise	
  Cloud	
  
SaaS	
  Business	
  Model	
  
Enterprise	
  IT	
  Cloud	
  NYSE:	
  NOW	
  
$478M	
  
Trailing	
  12-­‐Month	
  Revenue	
  
©	
  2014	
  ServiceNow	
  All	
  Rights	
  Reserved	
   3	
  
Service	
  InnovaOons:	
  Retail	
  
©	
  2014	
  ServiceNow	
  All	
  Rights	
  Reserved	
   4	
  
Service	
  InnovaOons:	
  Personal	
  Banking	
  
©	
  2014	
  ServiceNow	
  All	
  Rights	
  Reserved	
   5	
  
Service	
  InnovaOons:	
  EducaOon	
  
©	
  2014	
  ServiceNow	
  All	
  Rights	
  Reserved	
   6	
  
Service	
  InnovaOons:	
  Restaurant	
  
©	
  2014	
  ServiceNow	
  All	
  Rights	
  Reserved	
   7	
  
Back	
  to	
  IT…	
  
©	
  2014	
  ServiceNow	
  All	
  Rights	
  Reserved	
   8	
  
The	
  Future	
  of	
  Enterprise	
  IT	
  
IT	
  Cloud	
   Line-­‐of-­‐Business	
  
Infrastructure	
   Applica;ons	
  
?	
  
©	
  2014	
  ServiceNow	
  All	
  Rights	
  Reserved	
   9	
  
The	
  Service	
  Model	
  Defined	
  
REQUESTER	
   PROVIDER	
  
Five	
  pillars	
  of	
  enterprise	
  service	
  management	
  
Service	
  
Experience	
  
Service	
  
AnalyOcs	
  
Service	
  
Delivery	
  
Service	
  
Assurance	
  
Service	
  
Taxonomy	
  
©	
  2014	
  ServiceNow	
  All	
  Rights	
  Reserved	
   10	
  
Service	
  
Experience	
  
Service	
  
AnalyOcs	
  
Service	
  
Delivery	
  
Service	
  
Assurance	
  
Service	
  
Taxonomy	
  
Service	
  Taxonomy:	
  Defining	
  and	
  Classifying	
  Services	
  
REQUESTER	
   PROVIDER	
  
©	
  2014	
  ServiceNow	
  All	
  Rights	
  Reserved	
   11	
  
Service	
  Taxonomy:	
  Service	
  DescripOon	
  
©	
  2014	
  ServiceNow	
  All	
  Rights	
  Reserved	
   12	
  
Service	
  Taxonomy:	
  Service	
  DescripOon	
  
©	
  2014	
  ServiceNow	
  All	
  Rights	
  Reserved	
   13	
  
Service	
  Taxonomy:	
  Service	
  DescripOon	
  
©	
  2014	
  ServiceNow	
  All	
  Rights	
  Reserved	
   14	
  
Service	
  Taxonomy:	
  Service	
  Designer	
  
•  Create	
  new	
  services	
  from	
  
anywhere	
  
•  Audited	
  creaOon	
  process	
  
•  Decentralized	
  content	
  
administraOon	
  
©	
  2014	
  ServiceNow	
  All	
  Rights	
  Reserved	
   15	
  
Service	
  
Experience	
  
Service	
  
AnalyOcs	
  
Service	
  
Delivery	
  
Service	
  
Assurance	
  
Service	
  
Taxonomy	
  
Service	
  Experience:	
  Where	
  Taxonomy	
  Meets	
  Systems	
  
REQUESTER	
   PROVIDER	
  
©	
  2014	
  ServiceNow	
  All	
  Rights	
  Reserved	
   16	
  
©	
  2014	
  ServiceNow	
  All	
  Rights	
  Reserved	
   17	
  
©	
  2014	
  ServiceNow	
  All	
  Rights	
  Reserved	
   18	
  
©	
  2014	
  ServiceNow	
  All	
  Rights	
  Reserved	
   19	
  
©	
  2014	
  ServiceNow	
  All	
  Rights	
  Reserved	
   20	
  
©	
  2014	
  ServiceNow	
  All	
  Rights	
  Reserved	
   21	
  
Service	
  
Experience	
  
Service	
  
AnalyOcs	
  
Service	
  
Delivery	
  
Service	
  
Assurance	
  
Service	
  
Taxonomy	
  
Service	
  Delivery:	
  From	
  Workflow	
  to	
  OrchestraOon	
  
REQUESTER	
   PROVIDER	
  
©	
  2014	
  ServiceNow	
  All	
  Rights	
  Reserved	
   22	
  
Service	
  Delivery:	
  Demand	
  Management	
  
©	
  2014	
  ServiceNow	
  All	
  Rights	
  Reserved	
   23	
  
Service	
  Delivery:	
  Project	
  Timeline	
  
©	
  2014	
  ServiceNow	
  All	
  Rights	
  Reserved	
   24	
  
Service	
  Delivery:	
  Project	
  Timeline	
  
©	
  2014	
  ServiceNow	
  All	
  Rights	
  Reserved	
   25	
  
Service	
  Delivery:	
  Task	
  Boards	
  
©	
  2014	
  ServiceNow	
  All	
  Rights	
  Reserved	
   26	
  
Service	
  
Experience	
  
Service	
  
AnalyOcs	
  
Service	
  
Delivery	
  
Service	
  
Assurance	
  
Service	
  
Taxonomy	
  
Service	
  Assurance:	
  The	
  Fusion	
  of	
  Service	
  and	
  Systems	
  Management	
  
REQUESTER	
   PROVIDER	
  
©	
  2014	
  ServiceNow	
  All	
  Rights	
  Reserved	
   27	
  
Service	
  Assurance:	
  Event	
  Management	
  
©	
  2014	
  ServiceNow	
  All	
  Rights	
  Reserved	
   28	
  
Service	
  
Experience	
  
Service	
  
AnalyOcs	
  
Service	
  
Delivery	
  
Service	
  
Assurance	
  
Service	
  
Taxonomy	
  
Service	
  AnalyOcs:	
  From	
  Data	
  to	
  InformaOon	
  
REQUESTER	
   PROVIDER	
  
©	
  2014	
  ServiceNow	
  All	
  Rights	
  Reserved	
   29	
  
Service	
  AnalyOcs:	
  Performance	
  AnalyOcs	
  
©	
  2014	
  ServiceNow	
  All	
  Rights	
  Reserved	
   30	
  
REQUESTER	
   PROVIDER	
  
Service	
  
Experience	
  
Service	
  
AnalyOcs	
  
Service	
  
Delivery	
  
Service	
  
Assurance	
  
Service	
  
Taxonomy	
  
Enterprise
©	
  2014	
  ServiceNow	
  All	
  Rights	
  Reserved	
   31	
  
Resumé	
  
The	
  Service-­‐Oriented	
  Enterprise	
  
How	
  ServiceNow	
  can	
  support	
  customers	
  with	
  defining	
  a	
  service	
  
model,	
  provide	
  an	
  end	
  to	
  end	
  service	
  experience	
  and	
  assure	
  
service	
  delivery	
  and	
  analyBcs.	
  
©	
  2014	
  ServiceNow	
  All	
  Rights	
  Reserved	
   32	
  
Enterprise

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The Service-Oriented Enterprise with ServiceNow

  • 1. ©  2014  ServiceNow  All  Rights  Reserved   1   The  Service-­‐Oriented   Enterprise   Georg  Maureder   The  New  Age  of  Service  is  Now   Solu;on  Architect  EMEA  
  • 2. ©  2014  ServiceNow  All  Rights  Reserved   2   2,200+   Enterprise  Customers   2,100+   Employees     Major  Sites   San  Diego,  Silicon  Valley,  SeaGle,  Amsterdam,   London,  Sydney     ServiceNow  –  The  Enterprise  IT  Cloud  Company   *Expected  2014  Revenues   $13M   $28M   $64M   $128M   $244M   FY12  FY11  FY10  FY09  FY08   $424M   FY13   *$652M  to   $657M   FY14   $139M   Strong  Revenue  &  Growth   PlaTorm  Designed  to  Manage  Service   Rela;onships  in  the  Enterprise   Highly  Secure  and  Available  Enterprise  Cloud   SaaS  Business  Model   Enterprise  IT  Cloud  NYSE:  NOW   $478M   Trailing  12-­‐Month  Revenue  
  • 3. ©  2014  ServiceNow  All  Rights  Reserved   3   Service  InnovaOons:  Retail  
  • 4. ©  2014  ServiceNow  All  Rights  Reserved   4   Service  InnovaOons:  Personal  Banking  
  • 5. ©  2014  ServiceNow  All  Rights  Reserved   5   Service  InnovaOons:  EducaOon  
  • 6. ©  2014  ServiceNow  All  Rights  Reserved   6   Service  InnovaOons:  Restaurant  
  • 7. ©  2014  ServiceNow  All  Rights  Reserved   7   Back  to  IT…  
  • 8. ©  2014  ServiceNow  All  Rights  Reserved   8   The  Future  of  Enterprise  IT   IT  Cloud   Line-­‐of-­‐Business   Infrastructure   Applica;ons   ?  
  • 9. ©  2014  ServiceNow  All  Rights  Reserved   9   The  Service  Model  Defined   REQUESTER   PROVIDER   Five  pillars  of  enterprise  service  management   Service   Experience   Service   AnalyOcs   Service   Delivery   Service   Assurance   Service   Taxonomy  
  • 10. ©  2014  ServiceNow  All  Rights  Reserved   10   Service   Experience   Service   AnalyOcs   Service   Delivery   Service   Assurance   Service   Taxonomy   Service  Taxonomy:  Defining  and  Classifying  Services   REQUESTER   PROVIDER  
  • 11. ©  2014  ServiceNow  All  Rights  Reserved   11   Service  Taxonomy:  Service  DescripOon  
  • 12. ©  2014  ServiceNow  All  Rights  Reserved   12   Service  Taxonomy:  Service  DescripOon  
  • 13. ©  2014  ServiceNow  All  Rights  Reserved   13   Service  Taxonomy:  Service  DescripOon  
  • 14. ©  2014  ServiceNow  All  Rights  Reserved   14   Service  Taxonomy:  Service  Designer   •  Create  new  services  from   anywhere   •  Audited  creaOon  process   •  Decentralized  content   administraOon  
  • 15. ©  2014  ServiceNow  All  Rights  Reserved   15   Service   Experience   Service   AnalyOcs   Service   Delivery   Service   Assurance   Service   Taxonomy   Service  Experience:  Where  Taxonomy  Meets  Systems   REQUESTER   PROVIDER  
  • 16. ©  2014  ServiceNow  All  Rights  Reserved   16  
  • 17. ©  2014  ServiceNow  All  Rights  Reserved   17  
  • 18. ©  2014  ServiceNow  All  Rights  Reserved   18  
  • 19. ©  2014  ServiceNow  All  Rights  Reserved   19  
  • 20. ©  2014  ServiceNow  All  Rights  Reserved   20  
  • 21. ©  2014  ServiceNow  All  Rights  Reserved   21   Service   Experience   Service   AnalyOcs   Service   Delivery   Service   Assurance   Service   Taxonomy   Service  Delivery:  From  Workflow  to  OrchestraOon   REQUESTER   PROVIDER  
  • 22. ©  2014  ServiceNow  All  Rights  Reserved   22   Service  Delivery:  Demand  Management  
  • 23. ©  2014  ServiceNow  All  Rights  Reserved   23   Service  Delivery:  Project  Timeline  
  • 24. ©  2014  ServiceNow  All  Rights  Reserved   24   Service  Delivery:  Project  Timeline  
  • 25. ©  2014  ServiceNow  All  Rights  Reserved   25   Service  Delivery:  Task  Boards  
  • 26. ©  2014  ServiceNow  All  Rights  Reserved   26   Service   Experience   Service   AnalyOcs   Service   Delivery   Service   Assurance   Service   Taxonomy   Service  Assurance:  The  Fusion  of  Service  and  Systems  Management   REQUESTER   PROVIDER  
  • 27. ©  2014  ServiceNow  All  Rights  Reserved   27   Service  Assurance:  Event  Management  
  • 28. ©  2014  ServiceNow  All  Rights  Reserved   28   Service   Experience   Service   AnalyOcs   Service   Delivery   Service   Assurance   Service   Taxonomy   Service  AnalyOcs:  From  Data  to  InformaOon   REQUESTER   PROVIDER  
  • 29. ©  2014  ServiceNow  All  Rights  Reserved   29   Service  AnalyOcs:  Performance  AnalyOcs  
  • 30. ©  2014  ServiceNow  All  Rights  Reserved   30   REQUESTER   PROVIDER   Service   Experience   Service   AnalyOcs   Service   Delivery   Service   Assurance   Service   Taxonomy   Enterprise
  • 31. ©  2014  ServiceNow  All  Rights  Reserved   31   Resumé   The  Service-­‐Oriented  Enterprise   How  ServiceNow  can  support  customers  with  defining  a  service   model,  provide  an  end  to  end  service  experience  and  assure   service  delivery  and  analyBcs.  
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