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Optimizing Data Centre Networking for Energy-Efficient DatacentersNovember 2009
Key PointsDatacenter networking energy consumption and efficiencyVirtualization-aware networkingConverged datacenter switching fabrics on to 10 Gigabit Ethernet7-Dec-09www.bladenetwork.net2
BLADE BackgroundProductsSwitches for Blade ServersTop-of-Rack switchesVirtualization & managementAchievements7M datacenter ports shipped 16,000+ switches at one customer54% unit growth in 200850+% blade switch market shareFirsts1st CEE, Layer 2-3 & Layer 2-7 for blades1st 10G for blade servers1st to provide blade network virtualization1st Green Networking companyCustomersOver 300 of the Fortune 500; 9000+ customers worldwide26+ industriesKey partnerships:FactsIndependent, private company since February 2006Santa Clara, CA HeadquartersOffices in Canada, Europe, Middle East, Japan, China, KoreaAccording to the Dell’Oro group, BLADE holds 5th place for the fix 1 Gigabit Ethernet market share and 3rd for 10 Gigabit Ethernet7-Dec-09www.bladenetwork.net3
Growing Pressures on DatacentersBusier serversVirtualizationMulticore CPUsMultiple fabricsMore serversConsolidationScale-outWeb 2.0ClusteringVanishing resourcesShrinking IT budgetsPower & cooling squeezeManagement complexity4www.bladenetwork.net7-Dec-09
Ethernet is the FuturePortsAvg $/PortPerformance (Bandwidth & Latency)10Gb non-blocking, line-rate bandwidth with 595 Million Packets/secLatency as low as .36µs for fast response time40Gb & 100Gb are on the horizonManagementUniversal Ethernet standardSingle converged fabric for data and storage (using iSCSI, NAS or FCoE)Interoperates seamlessly SavingsSwitch <$500/10Gb port and fallingFewer cables than with multiple gigabit linksFewer ports = fewer components = less power & coolingFastest growing fabricBy 2011, 10Gb will account for over 20% of the LAN switch revenue (IDC)Source: Dell’Oro Ethernet Forecast Summary, February 20095www.bladenetwork.net7-Dec-09
Key PointsDatacenter networking energy consumption and efficiencyVirtualization-aware networkingConverged datacenter switching fabrics on to 10 Gigabit Ethernet7-Dec-09www.bladenetwork.net6
Reduce the Network Power Consumptionwww.bladenetwork.net12% of datacenter energy is used for networking equipmentFor every watt IT consumes, 3 watts are required to operate the datacenterBLADE has energy efficiency in its DNA77-Dec-097
Top-of-Rack: Case Study7-Dec-09www.bladenetwork.net8Two switch per rack deployed in five racks (Total of ten G8124)Operating 24/7/365 during 3 yearsBLADE G8124 consumes 47% less energy than a leading competitor, this means:$20,000 less on your energy bill50,000 kg CO2 less in the atmosphereRequires 3,321 trees to offsetEquivalent of 5 cars off the road!
Lowering Power Consumption Conventional Data Center Switching Equipment75 Watts per 10G port3 Watts per 10G port300 WattsCisco WS-X6704-10GE295.26 Wattswww.cisco.com/powercalculator60 Watts“While external chassis-based switches from leading vendors like Cisco are commonplace in enterprise networks, these solutions do not always perform at wire speed and do not always offer low latency. At twice the throughput, and with nine times less latency than the Catalyst 6509, we expect the BLADE product will garner serious consideration by any enterprise considering blade server deployments.”- Kevin Tolly,The Tolly Group80% lower power consumption7-Dec-099www.bladenetwork.net
Blade Server Networking: Case Study7-Dec-09www.bladenetwork.net1025 Datacenter world wide, 18 rows filled with blade servers with pass-through modulesNetworking energy cost is $20,000 per rowReplace the pass-through modules by BLADE embedded blade server switch:Reduce power by 50%Uses 75% less cablesSaved 37 Million kWh20 Million kg CO2 less in the atmosphereRequires 2,5 Million trees to offsetEquivalent of 3,700 cars off the road!
Energy Efficiency7-Dec-09www.bladenetwork.net11Air flow is important for datacenter networkingPower conserving designBuilt to operate at room temperature or higher
Airflow to Match Servers and StorageServerServerServerServerServerServerServerServerTraditional SwitchBLADE RackSwitchSide Cooled SwitchBLADE RackSwitchStorage DeviceStorage DeviceStorage DeviceStorage DeviceStorage DeviceStorage DeviceStorage DeviceStorage DeviceStorage DeviceStorage DeviceMost switches pull hot air from server exhaust creating “hot loops”
More heat drives up cooling costs, and increases chance of failure for all components in the rackUsing BLADERackSwitchUsing general-purpose switchCold AisleHot AisleCold Aisle74°90°73°85°72°95°Hot Loops71°83°70°72°70°70°70°Side ViewHot/Cold Aisle7-Dec-09www.bladenetwork.net12
Key PointsDatacenter networking energy consumption and efficiencyVirtualization-aware networkingConverged datacenter switching fabrics on to 10 Gigabit Ethernet7-Dec-09www.bladenetwork.net13
Server Virtualization Is Commonplace – but Dynamic Migration is not!Up to 90% of datacenters are using server virtualizationGaining better utilization, efficiency, power savingsScaling up without financial impact of adding serversFreeing applications from physical hardware limitationsBut few customers are enabling VM’s to be dynamically created or movedStatic VM deploymentDynamic VM deploymentSource: IDC 200814BLADE Network Technologies  |  Confidential7-Dec-09
Introducing VMreadyVMready is switch-resident software – no stealing cycles from serversVMready automates network settings for VM movementEnsures network settings migrate with the VMVMready is openWorks with all leading VM providersVMware VMotion, Xen XenMotion, Microsoft Hyper-v Live Migration, Sun, Oracle, etc.Standards-based – avoiding expensive vendor lock-insInterfaces to management platformsExport data on VM usage for accounting, change management, etc.SmartConnect™ SwitchVMready™VM1VideoVM2VMready keeps VMs connected and protected as they moveVM3VM1WebVM1VM6BackupVM3VM27-Dec-0915BLADE Network Technologies  |  Confidential
VMready in ActionVMready SwitchVLAN idQOSACL VLAN idQOSACL EthernetEthernetVMotionVM 4VM 3VM 1VM 3VM 5 VM 2 Server BServer A Specific Virtual Machine (VM) network characteristics are associated with the switch “virtual” port
VMready detects a Vmotion process and “moves” the network characteristics of the VM to the new physical switch port7-Dec-0916BLADE Network Technologies  |  Confidential
Key PointsDatacenter networking energy consumption and efficiencyVirtualization-aware networkingConverged datacenter switching fabrics on to 10 Gigabit Ethernet7-Dec-09www.bladenetwork.net17
Ultra-Fast Converged NetworksUltra low, deterministic latency10x faster than conventional switches, as low as 360nsNon-blocking, line-rate architectureIdeal for high-speed trading networks and HPC applicationsConverged Data Center Fabric Loss-less fabric optimized for iSCSI, NAS and FCoE (CEE)IBM & BLADE announced the first FCoE Ready switch for the BladeCenter in June 20097-Dec-09www.bladenetwork.net18
Converged Switching Fabrics7-Dec-09www.bladenetwork.net19Several discreet networks are connecting toan individual server
Cable management issues, rack space, air flow obstruction, etc.Converged Switching Fabrics : Case Study7-Dec-09www.bladenetwork.net20100 new servers for a server virtualization project with six Gigabit Ethernet and two fiber channel connectionsReplaced by BLADE 10 Gigabit Ethernet converged switches:35% CAPEX reduction4x less rack spaceRequires 6x less energy114,169 kg CO2 less in the atmosphereRequires 14,309 trees to offsetEquivalent of 21 cars off the road!
Convergence on 10GbEEthernetSAN, LAN, and Cluster traffic will converge on 10G EthernetLossless with Converged Enhanced Ethernet (CEE)Fibre Channel over Ethernet (FCoE)Low latency for high-performance clusters (HPC)Low power due to fewer componentsLow cost – reduce adapters, cabling & management SANFibre ChannelEthernetLANFCoE Traffic HPC ClusterRackSwitchG8124InfiniBand7-Dec-09www.bladenetwork.net21
FCoE or IP Storage?Fiber Channel over Ethernet (FCoE) is arriving:FCoE will enable fabric consolidation while preserving 	investment in FC storage and management toolsPre-standard products are shipping today
Requires lossless CEE capable switches > BLADE is an early leader
IP Storage is a mature technology:
IP Storage works well today with wide vendor support
No new Ethernet switches required
Bottom line servers need to be connected with a single wire, you choose the right protocol22www.bladenetwork.net7-Dec-09
10G Ethernet iSCSI vs. Fibre ChannelSource: http://www.blade.org/docs/wp/10GbE_Blade_Performance_Final.pdf 23www.bladenetwork.net7-Dec-09
The Need for a Better Network Design7-Dec-09BLADE Network Technologies Confidential24Hierarchical design is best suited for enterprise —not the datacenter
Complex and expensive to implement and maintain
Various discreet equipment consume a lot of energy and generate a lot of heat
Compromise scalability due to the added latency of the various componentsCoreDistributionAccess
7-Dec-09Rackonomics: Racks are the Base UnitsThe Replicated Rack is the New Data Center!25BLADE Network Technologies  |  Confidential

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Green Networking With Blade

  • 1. Optimizing Data Centre Networking for Energy-Efficient DatacentersNovember 2009
  • 2. Key PointsDatacenter networking energy consumption and efficiencyVirtualization-aware networkingConverged datacenter switching fabrics on to 10 Gigabit Ethernet7-Dec-09www.bladenetwork.net2
  • 3. BLADE BackgroundProductsSwitches for Blade ServersTop-of-Rack switchesVirtualization & managementAchievements7M datacenter ports shipped 16,000+ switches at one customer54% unit growth in 200850+% blade switch market shareFirsts1st CEE, Layer 2-3 & Layer 2-7 for blades1st 10G for blade servers1st to provide blade network virtualization1st Green Networking companyCustomersOver 300 of the Fortune 500; 9000+ customers worldwide26+ industriesKey partnerships:FactsIndependent, private company since February 2006Santa Clara, CA HeadquartersOffices in Canada, Europe, Middle East, Japan, China, KoreaAccording to the Dell’Oro group, BLADE holds 5th place for the fix 1 Gigabit Ethernet market share and 3rd for 10 Gigabit Ethernet7-Dec-09www.bladenetwork.net3
  • 4. Growing Pressures on DatacentersBusier serversVirtualizationMulticore CPUsMultiple fabricsMore serversConsolidationScale-outWeb 2.0ClusteringVanishing resourcesShrinking IT budgetsPower & cooling squeezeManagement complexity4www.bladenetwork.net7-Dec-09
  • 5. Ethernet is the FuturePortsAvg $/PortPerformance (Bandwidth & Latency)10Gb non-blocking, line-rate bandwidth with 595 Million Packets/secLatency as low as .36µs for fast response time40Gb & 100Gb are on the horizonManagementUniversal Ethernet standardSingle converged fabric for data and storage (using iSCSI, NAS or FCoE)Interoperates seamlessly SavingsSwitch <$500/10Gb port and fallingFewer cables than with multiple gigabit linksFewer ports = fewer components = less power & coolingFastest growing fabricBy 2011, 10Gb will account for over 20% of the LAN switch revenue (IDC)Source: Dell’Oro Ethernet Forecast Summary, February 20095www.bladenetwork.net7-Dec-09
  • 6. Key PointsDatacenter networking energy consumption and efficiencyVirtualization-aware networkingConverged datacenter switching fabrics on to 10 Gigabit Ethernet7-Dec-09www.bladenetwork.net6
  • 7. Reduce the Network Power Consumptionwww.bladenetwork.net12% of datacenter energy is used for networking equipmentFor every watt IT consumes, 3 watts are required to operate the datacenterBLADE has energy efficiency in its DNA77-Dec-097
  • 8. Top-of-Rack: Case Study7-Dec-09www.bladenetwork.net8Two switch per rack deployed in five racks (Total of ten G8124)Operating 24/7/365 during 3 yearsBLADE G8124 consumes 47% less energy than a leading competitor, this means:$20,000 less on your energy bill50,000 kg CO2 less in the atmosphereRequires 3,321 trees to offsetEquivalent of 5 cars off the road!
  • 9. Lowering Power Consumption Conventional Data Center Switching Equipment75 Watts per 10G port3 Watts per 10G port300 WattsCisco WS-X6704-10GE295.26 Wattswww.cisco.com/powercalculator60 Watts“While external chassis-based switches from leading vendors like Cisco are commonplace in enterprise networks, these solutions do not always perform at wire speed and do not always offer low latency. At twice the throughput, and with nine times less latency than the Catalyst 6509, we expect the BLADE product will garner serious consideration by any enterprise considering blade server deployments.”- Kevin Tolly,The Tolly Group80% lower power consumption7-Dec-099www.bladenetwork.net
  • 10. Blade Server Networking: Case Study7-Dec-09www.bladenetwork.net1025 Datacenter world wide, 18 rows filled with blade servers with pass-through modulesNetworking energy cost is $20,000 per rowReplace the pass-through modules by BLADE embedded blade server switch:Reduce power by 50%Uses 75% less cablesSaved 37 Million kWh20 Million kg CO2 less in the atmosphereRequires 2,5 Million trees to offsetEquivalent of 3,700 cars off the road!
  • 11. Energy Efficiency7-Dec-09www.bladenetwork.net11Air flow is important for datacenter networkingPower conserving designBuilt to operate at room temperature or higher
  • 12. Airflow to Match Servers and StorageServerServerServerServerServerServerServerServerTraditional SwitchBLADE RackSwitchSide Cooled SwitchBLADE RackSwitchStorage DeviceStorage DeviceStorage DeviceStorage DeviceStorage DeviceStorage DeviceStorage DeviceStorage DeviceStorage DeviceStorage DeviceMost switches pull hot air from server exhaust creating “hot loops”
  • 13. More heat drives up cooling costs, and increases chance of failure for all components in the rackUsing BLADERackSwitchUsing general-purpose switchCold AisleHot AisleCold Aisle74°90°73°85°72°95°Hot Loops71°83°70°72°70°70°70°Side ViewHot/Cold Aisle7-Dec-09www.bladenetwork.net12
  • 14. Key PointsDatacenter networking energy consumption and efficiencyVirtualization-aware networkingConverged datacenter switching fabrics on to 10 Gigabit Ethernet7-Dec-09www.bladenetwork.net13
  • 15. Server Virtualization Is Commonplace – but Dynamic Migration is not!Up to 90% of datacenters are using server virtualizationGaining better utilization, efficiency, power savingsScaling up without financial impact of adding serversFreeing applications from physical hardware limitationsBut few customers are enabling VM’s to be dynamically created or movedStatic VM deploymentDynamic VM deploymentSource: IDC 200814BLADE Network Technologies | Confidential7-Dec-09
  • 16. Introducing VMreadyVMready is switch-resident software – no stealing cycles from serversVMready automates network settings for VM movementEnsures network settings migrate with the VMVMready is openWorks with all leading VM providersVMware VMotion, Xen XenMotion, Microsoft Hyper-v Live Migration, Sun, Oracle, etc.Standards-based – avoiding expensive vendor lock-insInterfaces to management platformsExport data on VM usage for accounting, change management, etc.SmartConnect™ SwitchVMready™VM1VideoVM2VMready keeps VMs connected and protected as they moveVM3VM1WebVM1VM6BackupVM3VM27-Dec-0915BLADE Network Technologies | Confidential
  • 17. VMready in ActionVMready SwitchVLAN idQOSACL VLAN idQOSACL EthernetEthernetVMotionVM 4VM 3VM 1VM 3VM 5 VM 2 Server BServer A Specific Virtual Machine (VM) network characteristics are associated with the switch “virtual” port
  • 18. VMready detects a Vmotion process and “moves” the network characteristics of the VM to the new physical switch port7-Dec-0916BLADE Network Technologies | Confidential
  • 19. Key PointsDatacenter networking energy consumption and efficiencyVirtualization-aware networkingConverged datacenter switching fabrics on to 10 Gigabit Ethernet7-Dec-09www.bladenetwork.net17
  • 20. Ultra-Fast Converged NetworksUltra low, deterministic latency10x faster than conventional switches, as low as 360nsNon-blocking, line-rate architectureIdeal for high-speed trading networks and HPC applicationsConverged Data Center Fabric Loss-less fabric optimized for iSCSI, NAS and FCoE (CEE)IBM & BLADE announced the first FCoE Ready switch for the BladeCenter in June 20097-Dec-09www.bladenetwork.net18
  • 21. Converged Switching Fabrics7-Dec-09www.bladenetwork.net19Several discreet networks are connecting toan individual server
  • 22. Cable management issues, rack space, air flow obstruction, etc.Converged Switching Fabrics : Case Study7-Dec-09www.bladenetwork.net20100 new servers for a server virtualization project with six Gigabit Ethernet and two fiber channel connectionsReplaced by BLADE 10 Gigabit Ethernet converged switches:35% CAPEX reduction4x less rack spaceRequires 6x less energy114,169 kg CO2 less in the atmosphereRequires 14,309 trees to offsetEquivalent of 21 cars off the road!
  • 23. Convergence on 10GbEEthernetSAN, LAN, and Cluster traffic will converge on 10G EthernetLossless with Converged Enhanced Ethernet (CEE)Fibre Channel over Ethernet (FCoE)Low latency for high-performance clusters (HPC)Low power due to fewer componentsLow cost – reduce adapters, cabling & management SANFibre ChannelEthernetLANFCoE Traffic HPC ClusterRackSwitchG8124InfiniBand7-Dec-09www.bladenetwork.net21
  • 24. FCoE or IP Storage?Fiber Channel over Ethernet (FCoE) is arriving:FCoE will enable fabric consolidation while preserving investment in FC storage and management toolsPre-standard products are shipping today
  • 25. Requires lossless CEE capable switches > BLADE is an early leader
  • 26. IP Storage is a mature technology:
  • 27. IP Storage works well today with wide vendor support
  • 28. No new Ethernet switches required
  • 29. Bottom line servers need to be connected with a single wire, you choose the right protocol22www.bladenetwork.net7-Dec-09
  • 30. 10G Ethernet iSCSI vs. Fibre ChannelSource: http://www.blade.org/docs/wp/10GbE_Blade_Performance_Final.pdf 23www.bladenetwork.net7-Dec-09
  • 31. The Need for a Better Network Design7-Dec-09BLADE Network Technologies Confidential24Hierarchical design is best suited for enterprise —not the datacenter
  • 32. Complex and expensive to implement and maintain
  • 33. Various discreet equipment consume a lot of energy and generate a lot of heat
  • 34. Compromise scalability due to the added latency of the various componentsCoreDistributionAccess
  • 35. 7-Dec-09Rackonomics: Racks are the Base UnitsThe Replicated Rack is the New Data Center!25BLADE Network Technologies | Confidential
  • 36. Simplified Scalability: SmartConnectSmartConnect™ Switch VirtualizationShare I/O across a blade chassis or rackDecouple scaling of CPU, I/O and storageServer-centric for server administratorsCreate Virtual Switch Group (VSG)Assign Network config & servers to VSGServers can be moved, replaced and added and the proper Network config will always be appliedSimplified configuration interface (No Network PhD required)Web trafficVideo trafficBackup traffic7-Dec-0926BLADE Network Technologies | Confidential
  • 37. Putting it All TogetherVirtual, Cooler, Easier NetworkingDatacenterNetworkBLADE RackSwitchVirtualization SoftwareSmartConnect™ with VMready™BLADEHarmony™ ManagerBLADE Switches for HP, IBM, NEC, Verari 27www.bladenetwork.net7-Dec-09
  • 38. BLADE Embedded Product OverviewSoftwareHardwareIBMServer Connectivity Module
  • 40. Layer 2-7 Application Switch Module
  • 41. GE Layer 2/3 switch (Copper & Fiber)
  • 44. All 10G Layer 2/3 switch
  • 45. RackSwitch 8000 (iDataPlex & Cluster 1350)
  • 46. RackSwitch 8100/8124 (iDataPlex & Cluster 1350)HPGE Layer 2/3 switch (Copper & Fiber) for p-Class
  • 47. GE Layer 2 switch (Copper) for c-Class
  • 48. GE Layer 2/3 switch (Dual Mode Copper/Fiber) for c-Class
  • 49. GE-down/GE & 10G-uplink Layer 2/3 switch for c-Class
  • 50. All 10G Layer 2/3 switch for c-ClassNECGE Layer 2 switch (Copper)
  • 51. GE Layer 2/3 switch (Dual Mode: Copper/Fiber)
  • 52. All 10G Layer 2/3 switch
  • 56. IBM Open Fabric Manager with BNT Virtual Switch Extensions
  • 58. SmartPanel™ (Simplified switch software)28www.bladenetwork.net7-Dec-09
  • 59. BLADE RackSwitchRackSwitch G8000RackSwitch G8100RackSwitch G8124Greater PerformanceApplications and user experience improvement.Ultra-low LatencyGreen TechnologyLowest cost of operation & airflow respecting cold/hot aisle design.Energy EfficiencyFeatures set design for server connectivity, not backbone or wiring closet.Best “Edge” TechnologyServer Connectivity Focus29www.bladenetwork.net7-Dec-09
  • 60. Switches Designed for the Data Center30www.bladenetwork.net7-Dec-09
  • 61. RackSwitch Family Ethernet SwitchesTop Of Rack – 1U SwitchesRackSwitch G810010G Low Latency SwitchRackSwitch G80001/10G Ethernet Switch24 ports, 10 Gigabit Ethernet20 ports CX4 – the proven lowest latency
  • 62. 4 ports SFP+ for uplinks (10/1G)
  • 64. Patented CX4 cable retainer solves cable issues48 ports, Gigabit Ethernet with 10G Uplinks44 ports 1G, RJ-45 copper
  • 66. 4 ports 10G, CX4 or SFP+ for uplinksBLADE Top of Rack Switches Designed for Data CenterFront-to-Back Airflow
  • 67. Variable Speed Fans – automatically reduce power draw
  • 68. Built-in redundant power supplies and fan units
  • 69. Data Center Class Switching ASIC
  • 70. Front Facing Uplink PortsLeading Price PerformanceZero dropped packets in full mesh testing
  • 72. Aggressive Pricing Mature IP – leveraging our experience:>200,000 BLADE Switches currently operating in Cisco-powered datacenters
  • 73. 100% successful Tolly Switch Interop on closely related BLADE switches
  • 74. Cisco-like CLIRackSwitch G812410G SFP+ Switch24 ports, 10 Gigabit Ethernet24 ports SFP+ for uplinks (10/1G)
  • 75. Low latency – sub 700 nsec31www.bladenetwork.net7-Dec-09
  • 76. Certified InteroperabilityCertified interoperability with Cisco CatalystConfigurable using “Cisco-Like” CLI commands – no re-training needed1000s of BLADE switches interop with Cisco everydayhttp://www.bladenetwork.net/userfiles/file/PDFs/Tolly209116BladeRackSwitchInteroperability.pdf32www.bladenetwork.net7-Dec-09
  • 77. BLADE’s RackSwitch Outperforms CiscoBLADE versus Cisco 4900:
  • 80. 3x greater energy efficiency
  • 81. 6x better price/performance ratiohttp://www.bladenetwork.net/userfiles/file/PDFs/Tolly209115BladeG8124Performance.pdf33www.bladenetwork.net7-Dec-09
  • 82. Key PointsBLADE reduce over 50% of the networking energy consumed in your datacentersCarefully design with power efficiencyConverge several networks over 10 Gigabit EthernetOutperform any other Ethernet switch on the market on:LatencyThroughputPower consumptionResiliencyPrice7-Dec-0934www.bladenetwork.net
  • 83. Thank YouPlease visit www.bladenetwork.netFollow us on @BLADENetworkwww.bladenetwork.net

Editor's Notes

  • #15: Estimate street price in 2008 by Forrester research group
  • #24: The throughput comparison was done using Oracle as the Database.
  • #34: Tolly #209115, “BLADE Network Technologies RackSwitch G8100 Series: Competitive Performance Evaluation versus Cisco Catalyst 4900M Switch,” May 2009Tolly #209116, “BLADE Network Technologies: RackSwitch G8000, G8100, and G8124 Functionality Certification and Cisco Catalyst Interoperability Evaluation,” May 2009