SlideShare a Scribd company logo
Mayor’s Summit on Race, Culture and Human Relations
Tallahassee, FL
September 25th 2010

Presented by:

Jason Reece
Senior Researcher
Director of the Opportunity Communities Program

The Kirwan Institute for the Study of Race & Ethnicity
The Ohio State University




                                                         1
Today’s Workshop (3 Parts)
   Introduction
     Learning from you…
     Why use Mapping?
   Opportunity Mapping and Advocacy
     What is it?
     What can it be used for?
     Outcomes?
   The Future – Democratizing Data
     Web Based & Interactive Opportunity Maps

                                                 2
Introduction
More about us….

Learning from you….

Why use mapping?




                      3
More about us…
   Multidisciplinary applied research
    institute
     Our mission is to expand opportunity
      for all, especially for our most
      marginalized communities
   Founded in 2003 by john powell
    (executive director)
     Opportunity Communities Program
      ○ Opening pathways to opportunity for
        marginalized communities through
        investments in people, places and
        supporting linkages
      ○ Disrupting systems of disadvantage
      ○ Opportunity mapping, Regional Equity,
        Neighborhood Revitalization,
        Opportunity Based Housing

                                                4
Learning from you…
   Why are you interested in mapping?
     What do you hope to learn in this workshop?


   Have you tried using mapping in your
    organizing and advocacy?
     Why did you use it?
     How was it helpful?
     What were the challenges?


   Are you interested in using mapping – but
    haven’t tried it yet?
     Why not? What are the impediments & obstacles?

                                                       5
Using Mapping For Advocacy:
    Space and Regional Equity
   Why are maps particularly effective in
    dealing with issues of equity?
     Regional, racial and social inequity often
      manifest as spatial inequity
     Maps are naturally the best tools to display this
      spatial phenomena

   Other disciplines and sectors are using
    multivariate mapping to problem solve
     Private industry
     NGO’s (Non Profit Sector)
      ○ Long history in the environmental field
     Public sector
       ○   Local Government
       ○   Federal Government
              Recent interest in mapping by HUD for supporting
               sustainable communities




                                                                  6
Why Mapping?
Communications
   Why is a map an excellent
    visual tool to inform
    someone about an
    issue/problem or solution?

     Maps are incredibly efficient,
       compacting volumes of data
       into single pictures that can be
       understood at a glance

       ○   One map may contain tens of
           thousands of pieces of
           information than can be
           understood in seconds

     A good map can enable you to
       tell a story or solve a problem
       ○   Research has shown that
           people can solve problems
           faster with map based
           information, than by looking at
           charts, tables or graphs




                                             7
GIS/Mapping = Powerful Analysis

   The power of GIS
     Overlays of data/information

      ○ Depth of analysis – because of its
        storage and overlay capabilities, GIS
        allows analysis which would be difficult
        or impossible without GIS technology

      ○ Interaction of variables: GIS allows for
        extensive exploration of the interaction
        between various factors, primarily the
        focusing on correlation and
        relationships (spatial)



                                                   8
Think of Mapping as a Tool:
It can be used for positive or negative purposes.

E.g. Mapping for Inequity – Redlining to support
institutionalized disinvestment
How can we use this tool and
effectively use maps to advocate for
equity?




                                                    9
Opportunity
Mapping & Advocacy
What is it?

What can it be used for?

Outcomes?




                           10
#1 - Opportunity Matters: Space, Place, and
Life Outcomes
 “Opportunity” is a situation or condition that places individuals in a position
  to be more likely to succeed or excel.
 Opportunity structures are critical to opening pathways to success:
    High-quality education
    Healthy and safe environment
    Stable housing
    Sustainable employment
    Political empowerment
    Outlets for wealth-building
    Positive social networks




                                                                                    11
# 2 - Systems Thinking: We are all situated
              within “opportunity structures”

                                     Physical

             Social                                            Cultural

                                      Outcomes
                                          &
                                      Behaviors


These structures interact in ways that produce racialized outcomes for different groups, but also
in ways that influence identity
                                                                                                    12
# 3 – Place, Race and Opportunity Structures:
      Neighborhoods & Access to Opportunity
   Five decades of research
    indicate that your environment
    has a profound impact on your
    access to opportunity and
    likelihood of success

   High poverty areas with poor
    employment, underperforming
    schools, distressed housing
    and public health/safety risks
    depress life outcomes
     A system of disadvantage
     Many manifestations
       ○ Urban, rural, suburban


   People of color are far more
    likely to live in opportunity
    deprived neighborhoods and
    communities

                                                      13
                                                           13
# 4 – Structural – Fueled Interaction Between Structures
  Our understanding of opportunity has shifted with
  time….from a one- dimensional understanding…
                       •   One variable can explain
                           why differential
                           outcomes.


…to a multi-dimensional understanding….
            •   Structural Inequality
                –   Example: a Bird in a cage.
                    Examining one bar cannot
                    explain why a bird cannot fly.
                    But multiple bars, arranged in
                    specific ways, reinforce each
                    other and trap the bird.

                                                             14
Neighborhoods and Systemic
                Disadvantage: Interactive




Source: Barbara Reskin. http://faculty.uwashington.edu/reskin/
                                                                 15
# 5 - Systems are dynamic and create feedback loops:
E.g. the cycle of school segregation


                  School       Lower Educational
                Segregation   Outcomes for Urban
                (Economic)      School Districts




                               Increased Flight
               Neighborhood
                                  of Affluent
                 (Housing)
                                Families from
                Segregation
                                 Urban Areas


                                                       16
Access to Opportunity &
Marginalized Groups




 Some people ride the “Up”   Others have to run up
    escalator to reach       the “Down” escalator
       opportunity           to get there
                                                     17
The Communities of Opportunity Model
and Fair Housing
   Everyone should have fair access to the
    critical opportunity structures needed to
    succeed in life.

   Low Opportunity neighborhoods limit the
    development of human capital

   A Community of Opportunity approach
    can develop pathways that result in
    increased social and economic health,
    benefiting everyone
     Looking at people, places and linkages
      ○ Linkages = building connections to areas of
         opportunity
      ○ Example: Opportunity based fair housing



                                                      18
People, Places and Linkages: Deliberate, coordinated, and
regional investments in people, places, and linkages
Mapping Opportunity: Why and How

   The Kirwan Institute has conducted
    “opportunity mapping” for states and
    metropolitan regions across the US
     Projects in at least a dozen states
        ○   Full State Analysis: MA, CT, OH, FL
        ○   Regions: Seattle, San Francisco, Chicago, Atlanta,
            Baltimore, Washington D.C., Detroit, Austin,
            Sacramento, Los Angeles, New York, Houston, New
            Orleans



   Why identify the “State of Opportunity”
       How are low-income groups situated in the State?
       How are racial and ethnic groups situated?
       How does housing intersect with race, class and
        opportunity
       What can be done to improve the opportunity
        landscape?



                                                                 20
Mapping Communities of Opportunity:
Methods and Indicators
    How do you map opportunity?
      Data representing community conditions was gathered for
       neighborhood (census tracts) across the state or region
        ○ Data for all indicators of community conditions was aggregated
          to the Census Tract level and analyzed to create a
          comprehensive opportunity index for the census tracts
          (neighborhoods) throughout the state or region
      The opportunity index is then mapped and census tracts are
       broken into quintiles based on their opportunity score
        ○ Very Low, Low, Moderate, High, Very High




                                                                           21
Sample Indicators: From Recent King
County Opportunity Mapping Analysis
Education
                                                Housing & Neighborhood
   Student poverty rates                       Health
   Reading/Math test scores                    Home ownership rates
   Adult educational attainment                Crime incidence
   Teacher qualifications                      Vacancy rates
   Graduation rate                             Home value appreciation
                                                Neighborhood poverty rates
                                                Population change
ECONOMIC HEALTH                                 Proximity to parks/open space
   Proximity to employment                     Proximity to toxic waste release sites
   Commute times
   Job growth trends
   Business start trends
   Unemployment rate              All indicators grounded in social science research
   Public assistance rate         literature, also indicators can be more narrowly
                                   tailored to meet the needs of particular populations
                                   (e.g. public housing residents).
                                                                                          22
Creating the Composite Opportunity Map



                                                Final
Education       Economic       Housing &
                                             Opportunity
Opportunity     Opportunity   Neighborhood
                                  Score        Score
  Score           Score
                                               (Map)




                                                           23
Example of an Opportunity Map:
          Detroit MI
(Dark Areas = Most Opportunity
      Rich Communities)
(Light Areas = Most Opportunity
        Deprived Areas)




                                  24
MA Legal Services and
    Opportunity Communities

   Background on this project
      Originated from effort to incorporate
       mapping analysis into legal services
   Partners
      Massachusetts Law Reform Institute,
       MA Legal Assistance Corp (foundation)
       and other Legal Services Entities
      Year long process of meeting with
       stakeholders to understand mapping
       needs and issues
      Training with service providers &
       agencies (using mapping for
       programming)



                                               25
Comprehensive Opportunity Map: Greater Boston




                                                26
27
28
29
Applications and Impact
   Program design and use within legal services
     New programming – proposed “Adopt A Zip Code”
      program
     Use in exploring client concerns/challenges
   State level program design (public sector)
     New $5 million state affordable housing program,
      targeted to high opportunity communities (see press
      release)
     Targeting of $21 million in NSP funds to low opportunity
      communities by the MA Department of Housing and
      Community Development
   Implementation still unfolding

                                                                 30
31
Other Project Impacts: CT
   Connecticut
     “The mapping is guiding our next round of
     fair housing testing…our mapping report has
     been identified by the CT Department of
     Economic and Community Development as
     one of the three central principles that will
     guide its planning over the next five years.”
      ○ Erin Boggs, CT Fair Housing Center




                                                     32
Analysis and Communications
Other Projects Impacts &
Activities
 Connecticut
       State embraces model as a strategic planning principal
   Baltimore
     Remedial proposal in Thompson v. HUD
   Chicago (Leadership Council for Metropolitan Open Communities)
     Use in advising voucher holders in neighborhood selection
   Austin
     Use in evaluating city’s affordable housing investments
   Related Project: Washington County, OR
     Advised on opportunity map created by the County included in recent
        consolidated plan for County
        ○ Exploring application in planning activities for the broader Portland region
   Child Development
     Jacksonville, FL & the Duvall County children’s commission
   Evaluation of stimulus/NSP activities
     Florida
   Minnesota
     Utilized framework to help faith based community organizers educate and
        frame an advocacy agenda

                                                                                         34
Opportunity Mapping
   A study of the opportunity status of
    four regions in Florida
     Miami
     Tampa
     Orlando
     Jacksonville
   Preparatory analysis for ARRA
    resource allocation research and
    advocacy efforts
     What places and have the greatest
      need for investment?
     What people and have the greatest
      need for investment?
     What elements of success need the
      most investment?
       ○ Education, Housing, Transportation,
         Employment, etc.?
Mapping
Opportunity
   Education
       Math & Reading Scores
       Graduation Rates
       Student Poverty
       Teacher Qualifications
       Educational Attainment
   Economics & Mobility
       Jobs & Job Change
       % on Public Assistance
       Unemployment Rates
       Mean Commute Time
       Business Vacancy Rates
   Housing & Neighborhoods
       Home Ownership Rates
       Residential Vacancy Rates
       Median Home Values
       Poverty Rates
       Proximity to Hazardous Sites
Visualizing the Opportunity Model
Opportunity & Subsidized
                           Miami
Housing
Jacksonville
Opportunity & Foreclosure
 Jacksonville




                            Orlando
Moving Forward - Strategies
   What is this information/approach useful for?
     Diagnostics and targeted investments
     Identifying areas of opportunity and challenges
      ○ Opportunities
         Opportunities for investment
            - Targeting services better, targeting programs
      ○ Challenges
     Looking at broader policy issues and concern
     Communications – using maps to illustrate areas of concern,
      areas of opportunity, broader community discussions
   A powerful tool to help produce a collaborative process
    around opportunity isolation among diverse
    stakeholders
Moving Forward - Strategies
   Spend time identifying areas of concern/need prior to
    mapping
     Targeted inquiries and analysis (areas of concern, areas of
      opportunities for progress)
     Diagnostics (programs, investments etc.)
   Consider mapping to help address broader challenges
     Planning and strategy, communications, public discourse,
      advocacy – outreach, stakeholder, informing program design
      ○ Comprehensive opportunity maps more useful in this role
   Be aware of data challenges
     Access to data sometimes a limiting factor
Want to Learn More?
Resources & Reference Materials
   Mapping for Social Justice
     The Kirwan Institute Study:
      ○ Utilizing GIS to Support Advocacy and
         Social Justice
   More on Opportunity Mapping
     The Kirwan Institute Reports
      ○ Communities of Opportunity: A
         Framework for an Equitable &
         Sustainable Future
      ○ The Geography of Opportunity: A Review
         of Opportunity Mapping Research
         Initiatives
     All Available on-line at: kirwaninstitute.org

                                                      42
Want to Learn More?
Resources & Reference Materials
   Mapping & Advocacy – Two recent
    articles from Clearinghouse Review
     Jason Reece and Eric Schultheis. Poverty’s Place:
      The Use of Geographic Information Systems in
      Poverty Advocacy. Clearinghouse Review Journal of
      Poverty Law and Policy. January-February 2009.
     Maya Roy and Jason Reece. Poverty’s Place
      Revisited: Mapping for Justice & Democratizing Data
      to Combat Poverty. Clearinghouse Review Journal of
      Poverty Law and Policy. July/August 2010.

   To access, visit Clearinghouse
    Review at:
     www.povertylaw.org/clearinghouse-review


                                                            43
Web Based and Interactive Opportunity Maps

 http://www.kirwaninstitute.org/connect/king-county-wa-opportunity-mapping.html




                                                                                  44
www.KirwanInstitute.org

                          www.race-talk.org



                           KirwanInstitute
                                on:




                                              45

More Related Content

PDF
Opportunity Mapping: Using GIS for Social Equity, Racial Justice and Advocacy
PDF
Opportunity Mapping: Mapping the Geography of Opportunity to Support Fair Ho...
PDF
Mapping Opportunity for Advocacy and Social Justice
PPT
Regionalism and Regional Equity: Applications for the Detroit Region
PDF
“Race”-ing to Equity: A Toolkit and Tale of Two Cities
PDF
It's not what you think: How structural dynamics and implicit bias reproduce ...
PDF
Policy and Promise for Low Income People in America
Opportunity Mapping: Using GIS for Social Equity, Racial Justice and Advocacy
Opportunity Mapping: Mapping the Geography of Opportunity to Support Fair Ho...
Mapping Opportunity for Advocacy and Social Justice
Regionalism and Regional Equity: Applications for the Detroit Region
“Race”-ing to Equity: A Toolkit and Tale of Two Cities
It's not what you think: How structural dynamics and implicit bias reproduce ...
Policy and Promise for Low Income People in America

Viewers also liked (20)

PPTX
How to Engage the Media to Support Your Advocacy Activities
PPTX
Arizona advocacy
PDF
Budget Allocation Assessment for Water Resources Project in Thailand Using GI...
PPTX
1. srw csi business_meeting_aagw2010_05
PDF
This is not your grandmother's online map: Advancing your mission with GIS tools
PDF
Gis in-africa
PDF
[Day 2] Center Presentation: CIFOR
PDF
Mapping for Change: Seizing Opportunity and Confronting Challenges Using Maps...
PPSX
Neuralog Well Geodetics
PPTX
PPTX
GIS for Development - 18 06 2015
PDF
How to use GIS for Projects
DOCX
Advocacy and Intervention Methodology for Juveniles
PDF
Application of GIS in Post Flood Epidemics- A Case Study, Mumbai by Dr. Guru ...
PDF
Geo-Spatial Mapping Initiative – Africa and Asia
PDF
Advocacy Planning Model
PPTX
Essential Elements of Advocacy
How to Engage the Media to Support Your Advocacy Activities
Arizona advocacy
Budget Allocation Assessment for Water Resources Project in Thailand Using GI...
1. srw csi business_meeting_aagw2010_05
This is not your grandmother's online map: Advancing your mission with GIS tools
Gis in-africa
[Day 2] Center Presentation: CIFOR
Mapping for Change: Seizing Opportunity and Confronting Challenges Using Maps...
Neuralog Well Geodetics
GIS for Development - 18 06 2015
How to use GIS for Projects
Advocacy and Intervention Methodology for Juveniles
Application of GIS in Post Flood Epidemics- A Case Study, Mumbai by Dr. Guru ...
Geo-Spatial Mapping Initiative – Africa and Asia
Advocacy Planning Model
Essential Elements of Advocacy
Ad

Similar to Opportunity Mapping: Geographic Information System (GIS), Advocacy And Social Justice (20)

PDF
Opportunity Mapping: Using GIS for Social Equity, Racial Justice and Advocacy
PDF
Opportunity Mapping: Using GIS for Social Equity, Racial Justice and Advocacy
PDF
Opportunity Mapping: Using GIS for Social Equity, Racial Justice and Advocacy
PDF
Opportunity Mapping: Mapping the Geography of Opportunity for Public Interest...
PPT
King County Opportunity Mapping: Introduction and Preliminary Results
PPT
Neighborhood Opportunity Mapping for Regional Equity
PDF
The Geography of Opportunity: The Intersection of Space, Race and Systemic Di...
PDF
GIS Mapping in the Field of Social Equity and Advocacy
PPT
Mapping Communities of Opportunity in Massachusetts
PDF
Final report
PPT
Architecture of Structured Dialogic Design
PPT
Planning for the Commonwealth’s Economic Rebound
PDF
15 Minute Neighbourhoods - University of the Arts - Group 3
PPTX
Intercultural communication in a Global World
PDF
LRP Presentation - PLAI Conference 2021
PPTX
Soapbox IDEALAB Movement Makers: Evelyn Burnett & Mordecai Cargill, Cleveland...
PDF
Finding Meaning Across Boundaries
PPTX
Promoting Public Purpose in Community-Engaged Learning
PDF
Moving Toward A Transformative Dialogue on Race: Understanding the Importance...
Opportunity Mapping: Using GIS for Social Equity, Racial Justice and Advocacy
Opportunity Mapping: Using GIS for Social Equity, Racial Justice and Advocacy
Opportunity Mapping: Using GIS for Social Equity, Racial Justice and Advocacy
Opportunity Mapping: Mapping the Geography of Opportunity for Public Interest...
King County Opportunity Mapping: Introduction and Preliminary Results
Neighborhood Opportunity Mapping for Regional Equity
The Geography of Opportunity: The Intersection of Space, Race and Systemic Di...
GIS Mapping in the Field of Social Equity and Advocacy
Mapping Communities of Opportunity in Massachusetts
Final report
Architecture of Structured Dialogic Design
Planning for the Commonwealth’s Economic Rebound
15 Minute Neighbourhoods - University of the Arts - Group 3
Intercultural communication in a Global World
LRP Presentation - PLAI Conference 2021
Soapbox IDEALAB Movement Makers: Evelyn Burnett & Mordecai Cargill, Cleveland...
Finding Meaning Across Boundaries
Promoting Public Purpose in Community-Engaged Learning
Moving Toward A Transformative Dialogue on Race: Understanding the Importance...
Ad

More from Kirwan Institute for the Study of Race and Ethnicity (20)

PDF
Does Place Really Matter? Broadband Availability, Race and Income
PDF
Diversity Strategies for Successful Schools: Final Recommendations
PDF
Desegregation Goes North: Getting Around Brown
PDF
(Why) Are African Americans and Latinos underrepresented among UI beneficiari...
PDF
Equal Opportunity and Access to Higher Education in Ohio
PDF
PDF
Community Engagement Roundtable Sisters of Charity Foundation of Cleveland
PDF
Capitalism, Race, and the Struggle for Equality
PDF
Structural Change: Confronting Race and Class
PDF
Structural Racialization and the Geography of Opportunity
PPTX
Help Wanted: Creating Equal Opportunities for Minorities
PDF
Racial Equity Impacts of the Economic Recovery
PDF
African American Leadership Forum of Greater Seattle
PDF
Thinking Through Diversity in the 21st Century: A Situational Approach
PDF
Black Male Achievement: Talking Stock, Moving Forward
PDF
Challenging Racialized Structures and Moving Toward Social Justice
PDF
PDF
Visualizing Opportunity: Using Opportunity Mapping to Promote Equity, Engagem...
PDF
The Need to Change the Way We Talk, Think, and Act on Race
Does Place Really Matter? Broadband Availability, Race and Income
Diversity Strategies for Successful Schools: Final Recommendations
Desegregation Goes North: Getting Around Brown
(Why) Are African Americans and Latinos underrepresented among UI beneficiari...
Equal Opportunity and Access to Higher Education in Ohio
Community Engagement Roundtable Sisters of Charity Foundation of Cleveland
Capitalism, Race, and the Struggle for Equality
Structural Change: Confronting Race and Class
Structural Racialization and the Geography of Opportunity
Help Wanted: Creating Equal Opportunities for Minorities
Racial Equity Impacts of the Economic Recovery
African American Leadership Forum of Greater Seattle
Thinking Through Diversity in the 21st Century: A Situational Approach
Black Male Achievement: Talking Stock, Moving Forward
Challenging Racialized Structures and Moving Toward Social Justice
Visualizing Opportunity: Using Opportunity Mapping to Promote Equity, Engagem...
The Need to Change the Way We Talk, Think, and Act on Race

Recently uploaded (20)

PDF
ENT215_Completing-a-large-scale-migration-and-modernization-with-AWS.pdf
PDF
Enhancing emotion recognition model for a student engagement use case through...
PDF
Mushroom cultivation and it's methods.pdf
PDF
Building Integrated photovoltaic BIPV_UPV.pdf
PPTX
Digital-Transformation-Roadmap-for-Companies.pptx
PDF
Transform Your ITIL® 4 & ITSM Strategy with AI in 2025.pdf
PDF
Video forgery: An extensive analysis of inter-and intra-frame manipulation al...
PDF
From MVP to Full-Scale Product A Startup’s Software Journey.pdf
PDF
A comparative study of natural language inference in Swahili using monolingua...
PDF
Encapsulation_ Review paper, used for researhc scholars
PDF
DP Operators-handbook-extract for the Mautical Institute
PDF
Agricultural_Statistics_at_a_Glance_2022_0.pdf
PDF
WOOl fibre morphology and structure.pdf for textiles
PDF
project resource management chapter-09.pdf
PPTX
OMC Textile Division Presentation 2021.pptx
PDF
NewMind AI Weekly Chronicles - August'25-Week II
PDF
Microsoft Solutions Partner Drive Digital Transformation with D365.pdf
PDF
MIND Revenue Release Quarter 2 2025 Press Release
PDF
1 - Historical Antecedents, Social Consideration.pdf
PDF
Assigned Numbers - 2025 - Bluetooth® Document
ENT215_Completing-a-large-scale-migration-and-modernization-with-AWS.pdf
Enhancing emotion recognition model for a student engagement use case through...
Mushroom cultivation and it's methods.pdf
Building Integrated photovoltaic BIPV_UPV.pdf
Digital-Transformation-Roadmap-for-Companies.pptx
Transform Your ITIL® 4 & ITSM Strategy with AI in 2025.pdf
Video forgery: An extensive analysis of inter-and intra-frame manipulation al...
From MVP to Full-Scale Product A Startup’s Software Journey.pdf
A comparative study of natural language inference in Swahili using monolingua...
Encapsulation_ Review paper, used for researhc scholars
DP Operators-handbook-extract for the Mautical Institute
Agricultural_Statistics_at_a_Glance_2022_0.pdf
WOOl fibre morphology and structure.pdf for textiles
project resource management chapter-09.pdf
OMC Textile Division Presentation 2021.pptx
NewMind AI Weekly Chronicles - August'25-Week II
Microsoft Solutions Partner Drive Digital Transformation with D365.pdf
MIND Revenue Release Quarter 2 2025 Press Release
1 - Historical Antecedents, Social Consideration.pdf
Assigned Numbers - 2025 - Bluetooth® Document

Opportunity Mapping: Geographic Information System (GIS), Advocacy And Social Justice

  • 1. Mayor’s Summit on Race, Culture and Human Relations Tallahassee, FL September 25th 2010 Presented by: Jason Reece Senior Researcher Director of the Opportunity Communities Program The Kirwan Institute for the Study of Race & Ethnicity The Ohio State University 1
  • 2. Today’s Workshop (3 Parts)  Introduction  Learning from you…  Why use Mapping?  Opportunity Mapping and Advocacy  What is it?  What can it be used for?  Outcomes?  The Future – Democratizing Data  Web Based & Interactive Opportunity Maps 2
  • 3. Introduction More about us…. Learning from you…. Why use mapping? 3
  • 4. More about us…  Multidisciplinary applied research institute  Our mission is to expand opportunity for all, especially for our most marginalized communities  Founded in 2003 by john powell (executive director)  Opportunity Communities Program ○ Opening pathways to opportunity for marginalized communities through investments in people, places and supporting linkages ○ Disrupting systems of disadvantage ○ Opportunity mapping, Regional Equity, Neighborhood Revitalization, Opportunity Based Housing 4
  • 5. Learning from you…  Why are you interested in mapping?  What do you hope to learn in this workshop?  Have you tried using mapping in your organizing and advocacy?  Why did you use it?  How was it helpful?  What were the challenges?  Are you interested in using mapping – but haven’t tried it yet?  Why not? What are the impediments & obstacles? 5
  • 6. Using Mapping For Advocacy: Space and Regional Equity  Why are maps particularly effective in dealing with issues of equity?  Regional, racial and social inequity often manifest as spatial inequity  Maps are naturally the best tools to display this spatial phenomena  Other disciplines and sectors are using multivariate mapping to problem solve  Private industry  NGO’s (Non Profit Sector) ○ Long history in the environmental field  Public sector ○ Local Government ○ Federal Government  Recent interest in mapping by HUD for supporting sustainable communities 6
  • 7. Why Mapping? Communications  Why is a map an excellent visual tool to inform someone about an issue/problem or solution?  Maps are incredibly efficient, compacting volumes of data into single pictures that can be understood at a glance ○ One map may contain tens of thousands of pieces of information than can be understood in seconds  A good map can enable you to tell a story or solve a problem ○ Research has shown that people can solve problems faster with map based information, than by looking at charts, tables or graphs 7
  • 8. GIS/Mapping = Powerful Analysis  The power of GIS  Overlays of data/information ○ Depth of analysis – because of its storage and overlay capabilities, GIS allows analysis which would be difficult or impossible without GIS technology ○ Interaction of variables: GIS allows for extensive exploration of the interaction between various factors, primarily the focusing on correlation and relationships (spatial) 8
  • 9. Think of Mapping as a Tool: It can be used for positive or negative purposes. E.g. Mapping for Inequity – Redlining to support institutionalized disinvestment How can we use this tool and effectively use maps to advocate for equity? 9
  • 10. Opportunity Mapping & Advocacy What is it? What can it be used for? Outcomes? 10
  • 11. #1 - Opportunity Matters: Space, Place, and Life Outcomes  “Opportunity” is a situation or condition that places individuals in a position to be more likely to succeed or excel.  Opportunity structures are critical to opening pathways to success:  High-quality education  Healthy and safe environment  Stable housing  Sustainable employment  Political empowerment  Outlets for wealth-building  Positive social networks 11
  • 12. # 2 - Systems Thinking: We are all situated within “opportunity structures” Physical Social Cultural Outcomes & Behaviors These structures interact in ways that produce racialized outcomes for different groups, but also in ways that influence identity 12
  • 13. # 3 – Place, Race and Opportunity Structures: Neighborhoods & Access to Opportunity  Five decades of research indicate that your environment has a profound impact on your access to opportunity and likelihood of success  High poverty areas with poor employment, underperforming schools, distressed housing and public health/safety risks depress life outcomes  A system of disadvantage  Many manifestations ○ Urban, rural, suburban  People of color are far more likely to live in opportunity deprived neighborhoods and communities 13 13
  • 14. # 4 – Structural – Fueled Interaction Between Structures Our understanding of opportunity has shifted with time….from a one- dimensional understanding… • One variable can explain why differential outcomes. …to a multi-dimensional understanding…. • Structural Inequality – Example: a Bird in a cage. Examining one bar cannot explain why a bird cannot fly. But multiple bars, arranged in specific ways, reinforce each other and trap the bird. 14
  • 15. Neighborhoods and Systemic Disadvantage: Interactive Source: Barbara Reskin. http://faculty.uwashington.edu/reskin/ 15
  • 16. # 5 - Systems are dynamic and create feedback loops: E.g. the cycle of school segregation School Lower Educational Segregation Outcomes for Urban (Economic) School Districts Increased Flight Neighborhood of Affluent (Housing) Families from Segregation Urban Areas 16
  • 17. Access to Opportunity & Marginalized Groups Some people ride the “Up” Others have to run up escalator to reach the “Down” escalator opportunity to get there 17
  • 18. The Communities of Opportunity Model and Fair Housing  Everyone should have fair access to the critical opportunity structures needed to succeed in life.  Low Opportunity neighborhoods limit the development of human capital  A Community of Opportunity approach can develop pathways that result in increased social and economic health, benefiting everyone  Looking at people, places and linkages ○ Linkages = building connections to areas of opportunity ○ Example: Opportunity based fair housing 18
  • 19. People, Places and Linkages: Deliberate, coordinated, and regional investments in people, places, and linkages
  • 20. Mapping Opportunity: Why and How  The Kirwan Institute has conducted “opportunity mapping” for states and metropolitan regions across the US  Projects in at least a dozen states ○ Full State Analysis: MA, CT, OH, FL ○ Regions: Seattle, San Francisco, Chicago, Atlanta, Baltimore, Washington D.C., Detroit, Austin, Sacramento, Los Angeles, New York, Houston, New Orleans  Why identify the “State of Opportunity”  How are low-income groups situated in the State?  How are racial and ethnic groups situated?  How does housing intersect with race, class and opportunity  What can be done to improve the opportunity landscape? 20
  • 21. Mapping Communities of Opportunity: Methods and Indicators  How do you map opportunity?  Data representing community conditions was gathered for neighborhood (census tracts) across the state or region ○ Data for all indicators of community conditions was aggregated to the Census Tract level and analyzed to create a comprehensive opportunity index for the census tracts (neighborhoods) throughout the state or region  The opportunity index is then mapped and census tracts are broken into quintiles based on their opportunity score ○ Very Low, Low, Moderate, High, Very High 21
  • 22. Sample Indicators: From Recent King County Opportunity Mapping Analysis Education Housing & Neighborhood  Student poverty rates Health  Reading/Math test scores  Home ownership rates  Adult educational attainment  Crime incidence  Teacher qualifications  Vacancy rates  Graduation rate  Home value appreciation  Neighborhood poverty rates  Population change ECONOMIC HEALTH  Proximity to parks/open space  Proximity to employment  Proximity to toxic waste release sites  Commute times  Job growth trends  Business start trends  Unemployment rate All indicators grounded in social science research  Public assistance rate literature, also indicators can be more narrowly tailored to meet the needs of particular populations (e.g. public housing residents). 22
  • 23. Creating the Composite Opportunity Map Final Education Economic Housing & Opportunity Opportunity Opportunity Neighborhood Score Score Score Score (Map) 23
  • 24. Example of an Opportunity Map: Detroit MI (Dark Areas = Most Opportunity Rich Communities) (Light Areas = Most Opportunity Deprived Areas) 24
  • 25. MA Legal Services and Opportunity Communities  Background on this project  Originated from effort to incorporate mapping analysis into legal services  Partners  Massachusetts Law Reform Institute, MA Legal Assistance Corp (foundation) and other Legal Services Entities  Year long process of meeting with stakeholders to understand mapping needs and issues  Training with service providers & agencies (using mapping for programming) 25
  • 26. Comprehensive Opportunity Map: Greater Boston 26
  • 27. 27
  • 28. 28
  • 29. 29
  • 30. Applications and Impact  Program design and use within legal services  New programming – proposed “Adopt A Zip Code” program  Use in exploring client concerns/challenges  State level program design (public sector)  New $5 million state affordable housing program, targeted to high opportunity communities (see press release)  Targeting of $21 million in NSP funds to low opportunity communities by the MA Department of Housing and Community Development  Implementation still unfolding 30
  • 31. 31
  • 32. Other Project Impacts: CT  Connecticut  “The mapping is guiding our next round of fair housing testing…our mapping report has been identified by the CT Department of Economic and Community Development as one of the three central principles that will guide its planning over the next five years.” ○ Erin Boggs, CT Fair Housing Center 32
  • 34. Other Projects Impacts & Activities  Connecticut  State embraces model as a strategic planning principal  Baltimore  Remedial proposal in Thompson v. HUD  Chicago (Leadership Council for Metropolitan Open Communities)  Use in advising voucher holders in neighborhood selection  Austin  Use in evaluating city’s affordable housing investments  Related Project: Washington County, OR  Advised on opportunity map created by the County included in recent consolidated plan for County ○ Exploring application in planning activities for the broader Portland region  Child Development  Jacksonville, FL & the Duvall County children’s commission  Evaluation of stimulus/NSP activities  Florida  Minnesota  Utilized framework to help faith based community organizers educate and frame an advocacy agenda 34
  • 35. Opportunity Mapping  A study of the opportunity status of four regions in Florida  Miami  Tampa  Orlando  Jacksonville  Preparatory analysis for ARRA resource allocation research and advocacy efforts  What places and have the greatest need for investment?  What people and have the greatest need for investment?  What elements of success need the most investment? ○ Education, Housing, Transportation, Employment, etc.?
  • 36. Mapping Opportunity  Education  Math & Reading Scores  Graduation Rates  Student Poverty  Teacher Qualifications  Educational Attainment  Economics & Mobility  Jobs & Job Change  % on Public Assistance  Unemployment Rates  Mean Commute Time  Business Vacancy Rates  Housing & Neighborhoods  Home Ownership Rates  Residential Vacancy Rates  Median Home Values  Poverty Rates  Proximity to Hazardous Sites
  • 38. Opportunity & Subsidized Miami Housing Jacksonville
  • 39. Opportunity & Foreclosure Jacksonville Orlando
  • 40. Moving Forward - Strategies  What is this information/approach useful for?  Diagnostics and targeted investments  Identifying areas of opportunity and challenges ○ Opportunities  Opportunities for investment - Targeting services better, targeting programs ○ Challenges  Looking at broader policy issues and concern  Communications – using maps to illustrate areas of concern, areas of opportunity, broader community discussions  A powerful tool to help produce a collaborative process around opportunity isolation among diverse stakeholders
  • 41. Moving Forward - Strategies  Spend time identifying areas of concern/need prior to mapping  Targeted inquiries and analysis (areas of concern, areas of opportunities for progress)  Diagnostics (programs, investments etc.)  Consider mapping to help address broader challenges  Planning and strategy, communications, public discourse, advocacy – outreach, stakeholder, informing program design ○ Comprehensive opportunity maps more useful in this role  Be aware of data challenges  Access to data sometimes a limiting factor
  • 42. Want to Learn More? Resources & Reference Materials  Mapping for Social Justice  The Kirwan Institute Study: ○ Utilizing GIS to Support Advocacy and Social Justice  More on Opportunity Mapping  The Kirwan Institute Reports ○ Communities of Opportunity: A Framework for an Equitable & Sustainable Future ○ The Geography of Opportunity: A Review of Opportunity Mapping Research Initiatives  All Available on-line at: kirwaninstitute.org 42
  • 43. Want to Learn More? Resources & Reference Materials  Mapping & Advocacy – Two recent articles from Clearinghouse Review  Jason Reece and Eric Schultheis. Poverty’s Place: The Use of Geographic Information Systems in Poverty Advocacy. Clearinghouse Review Journal of Poverty Law and Policy. January-February 2009.  Maya Roy and Jason Reece. Poverty’s Place Revisited: Mapping for Justice & Democratizing Data to Combat Poverty. Clearinghouse Review Journal of Poverty Law and Policy. July/August 2010.  To access, visit Clearinghouse Review at:  www.povertylaw.org/clearinghouse-review 43
  • 44. Web Based and Interactive Opportunity Maps http://www.kirwaninstitute.org/connect/king-county-wa-opportunity-mapping.html 44
  • 45. www.KirwanInstitute.org www.race-talk.org KirwanInstitute on: 45