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Analytics
Content
How to use Analytics for smarter
content decisions
How to use Analytics for smarter
content decisions
In  diigital world ,you really don't need
to make guesses about which
marketing tactics result in brand success
or failure
Data from customer is  limitless,you
should only follow the interaction
with your brand
But how to figure out which data
to use and interpret to inform your
future content ?
CON10T@Shirjeel
5 Handpicked ideas
to create remakabale
content from you
analytics insights
Look into
spot 11 to 20
Digging into your website analytics to
find the keyword for which you rank on
page two(spot 11-20).If those keywords
aling with your goals,they're the great
place to invest your effort & track the
result
What people are searching to
find your site(search impression
and to land on your site(search
clicks).So you can developed a
fresh content and flesh out
existing content based on
keywords showing high
impressions but low clicks.
Listen to the
searchers
Go for 100
With more than 100
articles published,you
get great insight into
what kind of coontent
appeals to your
audience,which topic
is evergreen & where
to step up.
Check your
visitors
It is one of the most underutilized
sources of content.The search bar
queriesfrom your website.Mine all
your searches fromyour site and
make more robust content for each
one
Improve
what you
have
If you have library of
content,it's good to put your
efforts to improving those
content,instead of only
creating new
CON10T @
Shirjeel

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5 secrets to generate content ideas from analytics insight in 2020

  • 1. Analytics Content How to use Analytics for smarter content decisions How to use Analytics for smarter content decisions
  • 2. In  diigital world ,you really don't need to make guesses about which marketing tactics result in brand success or failure Data from customer is  limitless,you should only follow the interaction with your brand But how to figure out which data to use and interpret to inform your future content ?
  • 3. CON10T@Shirjeel 5 Handpicked ideas to create remakabale content from you analytics insights
  • 4. Look into spot 11 to 20 Digging into your website analytics to find the keyword for which you rank on page two(spot 11-20).If those keywords aling with your goals,they're the great place to invest your effort & track the result
  • 5. What people are searching to find your site(search impression and to land on your site(search clicks).So you can developed a fresh content and flesh out existing content based on keywords showing high impressions but low clicks. Listen to the searchers
  • 6. Go for 100 With more than 100 articles published,you get great insight into what kind of coontent appeals to your audience,which topic is evergreen & where to step up.
  • 7. Check your visitors It is one of the most underutilized sources of content.The search bar queriesfrom your website.Mine all your searches fromyour site and make more robust content for each one
  • 8. Improve what you have If you have library of content,it's good to put your efforts to improving those content,instead of only creating new