Social Networkingin Todays Economy
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The document describes the services offered by ReachOUT Communications Corporation (ROCC) to help businesses effectively utilize social media and online marketing techniques. ROCC provides a full suite of services including video production, social media management on platforms like YouTube, LinkedIn and Facebook, blogging, podcasting, email marketing and more. It provides examples of how these services have helped existing clients reach their target audiences in an affordable way.
Social Networkingin Todays Economy
- 1. www. ReachOutCom.com (Under Construction) www. Reach Out Com.com
- 2. Are you looking for effective ways to reach customers? In today’s economic climate, we know businesses are looking for the most effective ways to reach their customers. At ReachOUT Communications Corporation (ROCC), we are dedicated to our unique and exciting Micro Marketing Connections (MMC) strategy. The internet is an obvious tool for inexpensive marketing—however, knowing how to use it and where to use it effectively is what makes us different, and successful! We offer our clients a one-stop-shopping experience for all your MMC needs quality video commercial production creation and management of your social networking sites effective market positioning custom web design and branding more precise way of connecting with your target market gathering feedback from your professional universe
- 3. Why is Social Networking important to a business’ and executives? Businesses today need new and effective ways to find customers needing their products and services in an inexpensive way. Executives are aware of the great success of Social Network sites, but they lack the time and expertise to effectually utilize them. Business are quickly moving in this direction: Some very large companies are now utilizing FaceBook and Linkedin More website are simply pointing people to their FaceBook or LinkedIn sites. A website is a one-way communication tool not effective in generating customers. It may be helpful for potential customers to find out additional information, but social networking immediately begins establishing relationships Britney Spears recently advertised for a Harvard Grad to manage only her FaceBook and Twitter accounts PR Groups are aggressively utilizing these tools for all of their clients Barack Obama successfully utilized Social Networking during his campaign and changed politics in the process
- 4. How does ROCC complete Micro Marketing for our customers? At ReachOUT Communications (ROCC), our unique mix of MMC techniques and distribution channels include active management through: YouTube.com: web video network LinkedIn.com: business professionals’ networking website Facebook.com: social networking website Twitter: Frequent and brief updates Blogging: web communication technique similar to journaling Podcasting: syndicated media broadcasting (audio/video) via web eNewsletter: subscription-based broadcast email newsletters SEO: search engine optimization, ensuring more find-ability Wiki: collaborative website where users can contribute or modify distributed information ReachOUT.tv: weekly cable & internet television show in 3.7 M homes
- 5. What is the right Social Networking mix for you? A mix of social networking tools being used in tandem will yield the most results and hold the greatest benefit ROCC suggests utilizing a mix of these launched at the same time to cross pollinate and generate more interest The final decision is a cost reward based decision, but ROCC has packages at different price points available for review. In addition, these packages allow us customers to move up the value chain as they experience the associate rewards of this approach
- 6. How would YouTube.com work for you? YouTube is a video sharing website where users upload, view and share video clips. It has become a popular past-time to search and share this website for information as well as entertainment. Accounts of registered users are called "channels". At ReachOUT Communications, our cutting-edge technological resources allows us to Produce and publish commercials for our clients Posted these videos on: YouTube.com, our client’s website, related blogs, ReachOUT.tv’s website and other specifically targeted areas to reach out to your desired audience We create and manage our clients’ YouTube channel; posting more and newer video content as well as adding related metadata to help boost your Search Engine Optimization (SEO) and find-ability.
- 7. How would LinkedIn.com work for you? Launched in May 2003, LinkedIn.com, is one of the top business professionals’ networking website. With more than 30 million registered users and spanning 150 industries globally. LinkedIn.com allows registered users to make “Connections” with people they know and trust in business. Invitations to Connect can be sent to other registered users as well as those not yet registered. Recommendations are also a useful function on LinkedIn. Help your business grow with LinkedIn.com Increase your B2B operations and B2C connections Product/Service exposure through updates to your professional community Find quality vendors through Recommendations We create and manage our clients’ LinkedIn.com account; posting relevant content, adding and requesting important Connections, and more.
- 8. How would FaceBook work for you? Similar to LinkedIn.com, FaceBook.com is a networking website that allows registered users to make connections; in a social environment, known as “Friends”. (We do not suggesting MySpace, as a MMC alternative) FaceBook.com has unique features including applications and targeted ad space. FaceBook.com users have the ability to add friends, send messages, update their personal profiles, notify friends of upcoming events, or current circumstances, and more. Help your business grow with FaceBook.com Create & market products and services through precisely marketed ad tools Generate awareness Communicate with your target market and your peers Gather information through your connections’ events and interests ROCC creates and manage our clients’ FaceBook.com accounts; connecting and loading pre-defined “friends” posting relevant content, status updates, posting videos, photos, links, adding and requesting Friends, in addition to joining and actively participating in groups.
- 9. How would Blogging work for you? Personal online journals, originally called Web Logs (shortened to Blogs), were ways for individuals to share their thoughts, views, happenings and photos with others via the web. Some Blogs allow visitors to comment on the (journal) entries; engaging the author and his audience direct communication. Blogging can be an effective marketing tool for a business, too! Tell your audience about upcoming events New product releases What’s the inside scoop? ROCC will help you create a website that incorporates blogging about your products, services, and company news; opening the lines of communication between you and your audience of potential clients—building a community that revolves around common interests. ROCC will help you to incorporate metadata into your blogs to help boost your SEO and find-ability.
- 10. How would PodCasting work for you? Podcasting is a series of audio or video files distributed over the internet through syndicated downloads and web feeds to portable media players and personal computers. Though the same content may be made available by direct download or streaming through the web; it is distinguished by its ability to be downloaded automatically through subscriptions when new content is added. ROCC can help you create a podcast to help your business keep in touch with its most interested contacts. Through our technological resources, we can produce, post and syndicate your message.
- 11. How would eNewsletters work for you? An eNewsletter is a newsletter regularly distributed publication to its e-mail subscribers. Many businesses publish newsletters to provide information like discounts, new products, upcoming events, and company news, to their members, customers and/or employees. ROCC can help you to develop and distribute newsletters to help you keep in touch with your audience. This will also help increase your company, its products/services exposure with the (self-declared) interested community.
- 12. What is a Wiki? Wikis are websites designed to enable visitors to contribute or modify shared content. They are often used to power community websites. In business, they provide intranet and knowledge management systems, as well as help to manage internal projects. One of the most commonly known wikis is Wikepedia.com, an online, collaborative encyclopedia-like collection of information.
- 13. Existing Social Networking Clients Examples of commercials for existing clients: Metabothin - Herbal Weight Loss product : www.youtube.com/watch?v=1bT-6MSBk4A MySurfAlert – Protection for children from online predators: www.youtube.com/watch?v=CudgYR2EL4Q BlackBird – Web Browser for African Americans : www.youtube.com/watch?v=C3wLPZIZizg&feature= channel_page Geothermal Heating and Cooling Solutions: www.youtube.com/watch?v=aD7_XZvTovM Bob Bennett – Author: www.youtube.com/watch?v=oPRhNeOqDAU Call+Response – Documentary on the modern slave trade: www.youtube.com/watch?v=xKtv80qzkqk My Brother’s Keeper - Script Reading for movie: www.youtube.com/watch?v=DaRQ19kpLqQ
- 14. ReachOUT.org, Inc. ( www.ReachOUT.tv ) is the non-profit ‘sister’ Company to ROCC ReachOUT.org, Inc., owner and operator of the ReachOUT.tv show ( www.MustSeeTV.org ) is show in 3.7 Million Cable Homes weekly, in addition to being available via podcasts on the internet. Sponsorship time is available on the cable network and commercial space is available on the web version of or TV show. He is not far from us