Adoption, Acceptability, Acceptance
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The document discusses the distinction between acceptability and adoption of technology, particularly focusing on the Internet of Things (IoT). It emphasizes that while factors influencing acceptability are important for adoption, they are insufficient to guarantee continued use. The study aims to explore how different stakeholders perceive IoT-based smart home services to facilitate its commercialization.
![Evidence
• [IoT is considered important for] promoting economic development and
technological innovation. The purpose of this study is to find the key
factors influencing IoT adoptions… (Hsu and Yeh 2017: 1089).
• A recent report suggests that the global IoT market could potentially be
worth between $3.9 and $11.1 trillion by 2025 [38], while another report
predicts that the global IoT market is on track to hit $7.1 trillion in 2020.
[29]. Despite these potentially huge market values, little empirical
investigation has been conducted to determine which factors drive IoT
service adoption (Hsu and Lin 2018: 49).
• The objective of this study is to question individuals, businesses, and the
government regarding their potential acceptance of IoT (Internet of
Things)-based smart home service for this technology to reach
commercialisation (Kim et al. 2017: 1150).](https://image.slidesharecdn.com/acceptabilityadoptionacceptance-180717104605/85/Adoption-Acceptability-Acceptance-9-320.jpg)
Adoption, Acceptability, Acceptance
- 3. Acceptability • van de Poel I. (2016) A Coherentist View on the Relation Between Social Acceptance and Moral Acceptability of Technology. In: Franssen M., Vermaas P., Kroes P., Meijers A. (eds) Philosophy of Technology after the Empirical Turn. Philosophy of Engineering and Technology, vol 23. Springer: Cham. • A normative notion • Evaluative: what is good, desirable, or acceptable • Prescriptive – the way technology ought to be • A judgement: practical or moral • Pertaining to ethics • =/= from acceptance (a descriptive notion) Acceptability factors may be important for adoption but they are not sufficient to sustain it.
- 4. Adoption • Adoption – to explain, predict and improve the implementation of new technologies • Hands on
- 5. Acceptance of IoT (empirical) • Unified Theory of Acceptance and Use of Technology 2 • Venkatesh et al 2012 / Consumer Acceptance and Use of IT Degree of acceptance - a quantitative measure
- 6. And, Trust • Privacy • Security • Sustainability • Automation
- 7. Benefit attribute • who the technology is for • IoT can only be acceptable for the people, and for the environment they live in (it is the user to whom IoT ought to become acceptable in many ways) • IoT can only be adopted by the people for the benefit of the organisations with a quantitative and economic interest in its adoption
- 8. Evidence
- 9. Evidence • [IoT is considered important for] promoting economic development and technological innovation. The purpose of this study is to find the key factors influencing IoT adoptions… (Hsu and Yeh 2017: 1089). • A recent report suggests that the global IoT market could potentially be worth between $3.9 and $11.1 trillion by 2025 [38], while another report predicts that the global IoT market is on track to hit $7.1 trillion in 2020. [29]. Despite these potentially huge market values, little empirical investigation has been conducted to determine which factors drive IoT service adoption (Hsu and Lin 2018: 49). • The objective of this study is to question individuals, businesses, and the government regarding their potential acceptance of IoT (Internet of Things)-based smart home service for this technology to reach commercialisation (Kim et al. 2017: 1150).
- 10. Popular culture and adoption/acceptability • From A & A to A vs A • Struggle for power is found in the tension between acceptability and adoption • Acceptability - theoretically richer perspective than adoption • Adoption – an empirically-charged notion • ‘reflecting’ vs ‘Getting on’ • Detectorists – acceptability, rather than adoption • “that was about as far from my idea of a home as it can get” (18’.12”). • Popular culture – the people’s voice