Bringing Shadow IT into the Light with a Centralized IT Cloud Migration Strategy
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The document summarizes a presentation on bringing shadow IT into the light with a centralized cloud migration strategy. Nava Levy of cVidya Networks discussed accepting consumerization trends and embracing cloud technologies while managing risks. Chris Lewis of IDC talked about theoretical vs pragmatic CIO sourcing considerations. Steve Mannel of Salesforce.com covered pace layering, multi-tenant clouds, and citizen developers. A panel with Larry Snipes of Alaska Communications then discussed related topics.
Bringing Shadow IT into the Light with a Centralized IT Cloud Migration Strategy
- 1. Bringing Shadow IT into the Light with a Centralized IT Cloud Migration Strategy Reducing Operations Costs and IT Risks Chairperson: Nava Levy, VP SaaS /Cloud Solutions, cVidya Networks May 23, 2012
- 2. Introducing our Speakers Larry Steve Chris Nava Levy Snipes Mannel Lewis
- 3. Session Overview • Bringing shadow IT into the light with a centralized IT cloud migration strategy – Nava Levy, VP SaaS/Cloud Solutions, cVidya Networks • The theoretical vs. pragmatic considerations for CIO sourcing – Chris Lewis, GVP, Int’l Telecoms & Networking, IDC • Pace layering, multi-tenant clouds and citizen developers – Steve Mannel, Global Senior Director, Salesforce.com • Interactive Panel – Larry Snipes, Senior Manager Fraud & Revenue Assurance, Alaska Communications – Chris Lewis, IDC – Steve Mannel, Salesforce.com
- 4. Nava Levy, cVidya Networks With 18 years experience in developing new, innovative strategic directions, Nava Levy leads cVidya’s efforts in Cloud and Big Data. Before joining cVidya, Nava was the Head of SaaS/Cloud Computing Program at Amdocs and prior to this position played a key role in developing a new strategic direction for Amdocs which resulted in their becoming a leader in their domain, generating hundreds of millions dollars for the company. cVidya Networks is a global leader of analytics and BI solutions for revenue-intelligence or Telecom, Media Nava Levy and Entertainment service providers. The company’s Vice President, product portfolio helps service providers maximize SaaS/Cloud Solutions margins, improve customer experience and optimize ecosystem relationships through revenue assurance, fraud, risk, dealer and margin analytics. cVidyaCloud is its umbrella of On Demand revenue intelligence solutions. With over 150 customers cVidya has one of the largest installed bases of revenue-assurance and fraud-management implementations worldwide.
- 5. What is Shadow IT? “Shadow IT” is IT that wasn't sanctioned by your IT department.
- 6. Shadow IT and Cloud “For every cloud project you know about there “Today, business unit leaders could be 3 to 6 others you often purchase and implement don’t know about” cloud services without IT’s October 2011 involvement” May 2011 “By 2017, CMOs may have a bigger IT budget than CIOs do. It is time for CIOs to take the lead and reimagine their role.” November 2011
- 7. Shadow IT and Cloud - Key Challenges and Drivers Key Challenges Key Drivers • Compliance • TTM and agility • Security • OPEX vs. CAPEX • Waste • No need to install IT • Performance • Low or no commitment (integration, SLAs, etc.) • Innovation • Support • Training
- 8. Bringing Shadow IT into the Light Accept it: cosumerisation, mobilisation, SaaS and democratization of IT are here to stay Embrace it: become a champion of the cloud Manage the risk while balancing choice with control Adapt: re imagine the role of IT
- 9. Bringing Shadow IT into the Light Accept it: cosumerisation, mobilisation, SaaS and democratization of IT are here to stay Embrace it: become a champion of the cloud Manage the risk while balancing choice with control Adapt: re imagine the role of IT
- 10. Bringing Shadow IT into the Light Accept it: cosumerisation, mobilisation, SaaS and democratization of IT are here to stay Embrace it: become a champion of the cloud Manage the risk while balancing choice with control Adapt: re imagine the role of IT
- 11. Bringing Shadow IT into the Light Accept it: cosumerisation, mobilisation, SaaS and democratization of IT are here to stay Embrace it: become a champion of the cloud Manage the risk while balancing choice with control Adapt: re imagine the role of IT
- 12. Bringing Shadow IT into the Light Accept it: cosumerisation, mobilisation, SaaS and democratization of IT are here to stay Embrace it: become a champion of the cloud Manage the risk while balancing choice with control Adapt: re imagine the role of IT Adopting the approaches of Cloud Service Brokerage, Pace Layering and Cloud First Policy, are all good measures for ensuring your IT adapts
- 13. Examining Fed’s Cloud First Strategy Policy requires federal agencies to default to cloud-based solutions whenever a secure, reliable, cost-effective cloud option exists.
- 14. Examining Fed’s Cloud First Strategy - Results Policy requires federal agencies to default to cloud-based solutions whenever a secure, reliable, cost-effective cloud option exists.
- 15. THANK YOU!
- 16. Session Overview • Bringing shadow IT into the light with a centralized IT cloud migration strategy – Nava Levy, VP SaaS/Cloud Solutions, cVidya Networks • The theoretical vs. pragmatic considerations for CIO sourcing – Chris Lewis, GVP, Int’l Telecoms & Networking, IDC • Pace layering, multi-tenant clouds and citizen developers – Steve Mannel, Global Senior Director, Salesforce.com • Interactive Panel – Larry Snipes, Senior Manager Fraud & Revenue Assurance, Alaska Communications – Chris Lewis, IDC – Steve Mannel, Salesforce.com
- 17. Chris Lewis, IDC Chris Lewis has overall responsibility for IDC’s international telecoms and networking practices . He works across the telecoms services and equipment groups, working with clients around the world from all sides of the telecom and networking market. Lewis brings over 25 years of experience to the role. Most recently prior to IDC he was senior vice president at Ovum, where he was responsible for the company's global telecoms practice. Before joining Ovum he served 10 years with the Yankee Group and five years at Logica, and started his career with IDC in the early Chris Lewis 1980s, where he initiated IDC's first international Group Vice President, telecoms and networking research. International Telecoms & Networking IDC is driving its local, regional and global research and consulting programmes in telecoms & networking in conjunction with its software and IT practices to bring the world’s most comprehensive analysis of the emerging ICT marketplace.
- 18. The Theoretical vs. Pragmatic Considerations for CIO Sourcing Chris Lewis GVP, Intl. Telecoms and Networking Mobile: +44 7824 360 747 Copyright IDC. Reproduction is forbidden unless authorized. All rights reserved.
- 19. Third Platform for Industry Growth Social Big Data/ Business Analytics Trillions of “Things” Mobile Broadband Mobile Cloud Devices Services & Apps Billions Millions of Users of Apps 2011 LAN/ Client- Internet Server Hundreds of Millions PC Tens of Thousands of Users of Apps 1986 Millions Thousands of Users of Apps © IDC May-12
- 20. N-screen Consumption and Delivery Strategies Discrete Content & Services Per Device Blur 4 Stages of consumption • Each ‘screen’ is a window into content and applications; consumption will become seamless across them • Content consumption & billing go cross platform • Customer experience is fragmented but united • Service supports lifestyle © IDC May-12
- 21. Enterprise Mobility From the Inside and Outside Securing devices and mapping into the enterprise infrastructure to deliver service © IDC May-12
- 22. M2M, Internet of things: Don’t Forget the Toothbrush! © IDC May-12
- 23. Cloud and the Telco Dynamic permutation of devices, access services and applications management © IDC May-12
- 24. The Two Faces of Telco Trusted Poor Conservative customer Dependable service & focus Reliable away from Brand connectivity © IDC May-12
- 25. Telcos Need to Radically Transform and Invest Now Staff allocation benchmarks Investment allocation benchmarks System selection Organizational design Metrics, measurement, & ROI System implementation Role definition Analytics Data management Talent development Best practices Data governance Organizational alignment and interlock Process maturity Technology adoption Change management Agility Planning & Budgeting Lead Management Sales Operations Strategic planning Lead planning Strategy Investment planning Lead routing Productivity Marketing-mix planning Lead nurturing Automation Operations planning Lead scoring Annual budgeting Sales Management Sales Enablement Sales strategy Functional Operations Marketing content & asset lifecycle Investment & resource planning Marketing operations Sales operations governance Inside sales Market intelligence Sales enablement platform Product, solution, industry marketing Sales Methodologies Buyer Insights Communications Account planning Better leverage of vendor resources Field & channel marketing Opportunity management Shortening the buying cycle Campaign management Performance management Intelligence Digital marketing Buyer history Talent Management Social marketing Lead intelligence On-boarding Website content and development Share of wallet Training Advertising and branding Competitive intelligence Retention Influencer relations © IDC May-12
- 26. The Essential Equation: Costs Have to be Reduced While Expanding Market Relevance and Operational Excellence INDUSTRY Revenue BASED Infrastructure UC and collaboration rationalization NETWORK and lower cost of BASED delivery Telecom market Increase portfolio and service flexibility Infrastructure 2000 2015 © IDC May-12 26
- 27. Thank You • Chris Lewis • +44 7824 360 747 • clewis@idc.com • Twitter: chr1slew1s © IDC May-12
- 28. Session Overview • Bringing shadow IT into the light with a centralized IT cloud migration strategy – Nava Levy, VP SaaS/Cloud Solutions, cVidya Networks • The theoretical vs. pragmatic considerations for CIO sourcing – Chris Lewis, GVP, Int’l Telecoms & Networking, IDC • Pace layering, multi-tenant clouds and citizen developers – Steve Mannel, Global Senior Director, Salesforce.com • Interactive Panel – Larry Snipes, Senior Manager Fraud & Revenue Assurance, Alaska Communications – Chris Lewis, IDC – Steve Mannel, Salesforce.com
- 29. Steve Mannel, Salesforce.com Steve Mannel, media and communications global industry executive at salesforce.com, has been driving business and product development for leading technology companies for over sixteen years. In his current role, he coordinates global strategy and solutions development for the company’s media and communications industry vertical. Previously, Mannel held various business development roles at Sun Microsystems, Netscape Communications, America Online and IBM. Salesforce.com is the enterprise cloud computing company Steve Mannel that has transformed the way companies collaborate and Global Senior Director, Media & Communications communicate. Salesforce.com is leading the effort to bring Industries Cloud 2, the next paradigm for computing, to the enterprise by offering its customers the social collaboration, mobility and openness that are the hallmark of this new world. Salesforce.com manages customer information for over 92,000 customers including Allianz Commercial, Dell, Japan Post, Kaiser Permanente, KONE, and SunTrust Banks.
- 30. Pace Layering, Multi-tenant Clouds and Citizen Developers Steve Mannel Sr. Director, Media & Communications @mannel9 In/mannel
- 32. Consumerization of IT Is Creating New Headaches Personal devices in the workplace forcing IT to develop new security policies % organizations that support corporate applications on personal mobile devices 90% 46% Salesforce.com (user survey of 672 mobile users) • Gartner(2011): Top Predictions for IT Organizations and Users
- 33. Why is a new application strategy needed? Source: Gartner, Inc. “A New Application Strategy to Accelerate Innovation” March 1, 2012
- 34. What is Pace Layering? Source: Gartner, Inc. “Applying Pace Layering to Customer Centric Order Management Processes and Applications” July 14, 2011
- 35. Mature PaaS Platforms Help Flip IT’s Resources Business Analysts Biz Analysts IT Business Resources Governance & Innovation Governance & Change Change Management Management Infra Infrastructure Mgmt Management Business Analysts
- 36. Who are Citizen Developers ? If you know how to Lay Out Slides… If you can Draw a Flow Chart… If you can Build a Spread Sheet – Using Formulae – With Sorting – With Tables & Charts Then You Are A Business Developer
- 37. “Citizen Developers” – New Locus of Innovation Business Administrator Business Analyst Web Developer Professional User Developer Browser user Excel user Excel power user Basic DB knowledge SQL expertise Light HTML or JavaScript Java / .NET Analytics Administration & Customization Data model, workflow, UI Advanced business logic, Integration Declarative• Procedural Code Point and click• Multiple languages Meta Data Based• Developer target
- 39. Session Overview • Bringing shadow IT into the light with a centralized IT cloud migration strategy – Nava Levy, VP SaaS/Cloud Solutions, cVidya Networks • The theoretical vs. pragmatic considerations for CIO sourcing – Chris Lewis, GVP, Int’l Telecoms & Networking, IDC • Pace layering, multi-tenant clouds and citizen developers – Steve Mannel, Global Senior Director, Salesforce.com • Interactive Panel – Larry Snipes, Senior Manager Fraud & Revenue Assurance, Alaska Communications – Chris Lewis, IDC – Steve Mannel, Salesforce.com
- 40. Larry Snipes, Alaska Communications Larry has 15 years experience in telecommunication Billing, Revenue Assurance and Provisioning. With Alaska Communications Larry has held Senior Management Positions in Revenue Assurance/Fraud, Complex Ordering/Design and Carrier Access Billing. Prior to Alaska Communications Larry held Senior Management positions in Revenue Assurance at nationwide Internet Service Providers in Northern California where he started his telecommunication career as a Switch Billing Manager for Pacific Bell in 1996. Larry Snipes Senior Manager, Headquartered in Anchorage, Alaska Communications Revenue Assurance & today serves the fastest growing segment of users - data Fraud dependent consumers and enterprises - and leverages its legacy as a local telephone company to support its wireless and enterprise data network. The company's network coverage extends from the North Slope to the Southeast panhandle, complemented by data and voice roaming partnerships in the Lower 48 and Canada, enabling us to offer nationwide plans identical to those offered by the biggest brands in the industry.
- 41. Panel Discussion Larry Steve Chris Nava Levy Snipes Mannel Lewis
- 42. •IDC: clewis@idc.com •Salesforce.com: smannel@salesforce.com •Alaska Communications: larry.snipes@acsalaska.com •cVidya Networks: nava.levy@cvidya.com THANK YOU!