Connecting with Clients on Facebook
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The document provides a guide for businesses on how to connect with clients through Facebook, highlighting its extensive user base and influence on purchasing behavior. It outlines steps for creating a dedicated Facebook business page, managing content, and engaging with clients effectively. Key recommendations include setting up a professional profile, posting relevant content, and avoiding personal promotions.
Connecting with Clients on Facebook
- 1. Connecting with Clients By USA Benefits Group on Facebook
- 2. A QUESTION FOR YOU.
- 4. Facebook is the social media leader, and they have the numbers to prove it. 1.26 BILLION Facebook users 1.23B monthly active users 128M daily active users in the US Average time spent/visit What this means for Businesses… 40 Average likes per user Over 2 Billion connections between local businesses and people. 47% In an average week, of Americans say Facebook has a greater impact on their purchasing behavior than any other social network. there are more than 645 million views and over 13 million comments on local business Facebook Pages.
- 5. TIME TO GET !
- 6. Step 1
- 8. Do NOT promote your business through a personal Facebook profile
- 9. and besides…
- 10. Your clients don’t want to see this… (no matter how adorable it is)
- 11. And your family and friends don’t want to see this…
- 12. And your family and friends don’t want to see this… BUY NOW!
- 13. And your family and friends don’t want to see this… BUY NOW!
- 14. And your family and friends don’t want to see this… BUY NOW! GREAT PRICES! HURRY IN!
- 15. Start by going to http://www.facebook.com/page/ create
- 17. Select ‘Local Business’ Category: Health/Medical/Pharmacy Business or Place Name: Your Name Address City/State Zip Phone: How clients contact you
- 18. Set up your Page Type in “Insurance Agent” for the Category
- 19. Set up your Page Fill in the description
- 20. Set up your Page Add a link to your USABG website
- 21. Set up your Page Choose a smart username
- 22. Set up your Page If you have an actual office space for your clients, select ‘Yes.’ Otherwise, pick ‘No.’
- 23. Finishing Up Add your profile picture Add your Page to your favorites section
- 24. Step 2
- 25. Admin Panel -Edit Page Information
- 26. Admin Panel -Edit Page Information - Manage Admins
- 27. Admin Panel -Edit Page Information - Manage Admins - Invite & Share
- 28. Admin Panel -Edit Page Information - Manage Admins - Invite & Share - Promote Page
- 29. Admin Panel -Edit Page Information - Manage Admins - Invite & Share - Promote Page - Insights
- 30. Info & Posts - Name & Profile Picture
- 31. Info & Posts - Name & Profile Picture - About You
- 32. Info & Posts - Name & Profile Picture - About You - Timeline
- 33. Info & Posts - Name & Profile Picture - About You - Timeline - Invite Friends
- 34. Step 3
- 36. Update Your Information Category: Local Businesses: Health/Medical/Pharm acy
- 37. Update Your Information Category: Local Businesses: Health/Medical/Pharm acy Hours of Operation
- 38. Update Your Information Category: Local Businesses: Health/Medical/Pharm acy Hours of Operation Long Description
- 39. Update Your Information Category: Local Businesses: Health/Medical/Pharm acy Hours of Operation Long Description Email Address
- 40. Add a Cover Photo No promotions, coupons, or advertiseme nts Not primarily text Cannot infringe on anyone else’s
- 41. Add a Cover Photo No promotions, coupons, or advertiseme nts Not primarily text Cannot infringe on anyone else’s
- 43. Step 4
- 44. ‘What should I post and how often?’
- 56. Step 5
- 57. How do I get people to follow me?
- 72. LET’S RECAP.
- 73. BUILDING AND CONNECTING TO YOUR CLIENTS THROUGH FACEBOOK.
- 74. 1 GET A FACEBOOK BUSINESS PAGE 2 3 4 5 GET TO KNOW YOUR PAGE CUSTOMIZE YOUR PAGE POST CONTENT BUILD YOUR AUDIENCE
- 75. QUESTIONS?