The document evaluates a media product created for a charity website. It discusses how the website used conventions from real charity websites like navigation bars and buttons. The target audience was identified as those aged 50+ who would be more likely to donate and engage with the cause. To address this audience, the website was designed to be simple to use with large, easy-to-read text. Through creating the website, the author learned how to use various technologies like Blogger, Prezi, and Wix. They felt the final product was more complex than the preliminary task and required more advanced photography skills. A suitable media institution to distribute the product would be Sky, as they have experience promoting similar conservation charities.