Evaluation
By Dan Field
1. In what ways does you media product use,
develop or challenge forms and conventions
of real media products?
 My website maintained many of the conventions in which the real charity
websites had. These features included navigation bars and buttons for the
user to easily navigate around the website and makes it more accessible for
users in general allowing more people to use it and various age groups.
Another key convention in which I applied to my product is that of making the
video the focus point on the homepage of the website, I did this to draw the
viewer’s attention to my homepage and make the page more interactive.
Who would be the audience for your
media product?
 Originally I decided to focus my charity to target the age group of 50+ as not
only do they have a more disposable income but they are more likely to relate
to the project and have more time on the hands generally to actually view it.
Also similar charities such as the National Trust is found to be more popular
with people that are above the age of 50
How did you attract/address your
audience?
 The target audience was 18+, but with a key focus on the age group of 50+ as
they will have more disposable income and are more likely to relate to the
cause of the charity.
 I have taken this into account by making the website simple to use with an
easily accessible navigation bar. The text in which I used for the website was
fairly large with the smallest font size being 20. This helps make it easier for
the audience to read and won’t deter them from the webpage as they will be
able to read it.
What have you learnt about technologies
from the process of constructing this product
?
 Over the whole project I have used numerous technologies to get me to the
final result such as:
 Blogger- By learning how to create a blog and set the layout in a appropriate
way.
 Prezi and PowerPoint- I have used both of these to show the various ways in
which I am able to present the data in which I have created and gathered.
Added to this is the programmes slide share and scribd in which I have used to
help me upload the finished data onto Blogger.
 Wix- Through Wix I have learnt how to design an effective web page that
meets all the codes and conventions in which a web page should include. I
have also learnt how to create navigation buttons and a working navigation
bar.
Looking back at your preliminary task,
what do you feel you have learnt in the
progression from it to the full product?
 Looking at the main task compared to my preliminary I feel I have progressed
quite far. The preliminary was based on a school in which already existed in
comparison the main task the idea was completely original and did not
closely follow a similar web page. I also feel that the type of photographs
have had to progress in which I have taken as they were still images in the
preliminary whereas in my main task a lot of the photographs in which I had
taken consisted of animals and required more shots to get the right picture
that I wanted.
 Also I feel that I have learnt how much more difficult it was to go from a
more simple website like that of the preliminary to an original webpage in
which I had created myself.
What type of media institution might
distribute your media product and why ?
 Many of the charities in which I looked at had their own distribution
companies in which they used. However I feel that a large outlet such as Sky
would be good as they have the Sky Rainforest alliance which they help to
protect endangered Rainforests with. They also work closely with the charity
WWF on this. So I think that if this product was to be distributed they would
be ideal as they have a wide consumer base and have worked on similar
projects like mine in the past.

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Dans evaluation

  • 2. 1. In what ways does you media product use, develop or challenge forms and conventions of real media products?  My website maintained many of the conventions in which the real charity websites had. These features included navigation bars and buttons for the user to easily navigate around the website and makes it more accessible for users in general allowing more people to use it and various age groups. Another key convention in which I applied to my product is that of making the video the focus point on the homepage of the website, I did this to draw the viewer’s attention to my homepage and make the page more interactive.
  • 3. Who would be the audience for your media product?  Originally I decided to focus my charity to target the age group of 50+ as not only do they have a more disposable income but they are more likely to relate to the project and have more time on the hands generally to actually view it. Also similar charities such as the National Trust is found to be more popular with people that are above the age of 50
  • 4. How did you attract/address your audience?  The target audience was 18+, but with a key focus on the age group of 50+ as they will have more disposable income and are more likely to relate to the cause of the charity.  I have taken this into account by making the website simple to use with an easily accessible navigation bar. The text in which I used for the website was fairly large with the smallest font size being 20. This helps make it easier for the audience to read and won’t deter them from the webpage as they will be able to read it.
  • 5. What have you learnt about technologies from the process of constructing this product ?  Over the whole project I have used numerous technologies to get me to the final result such as:  Blogger- By learning how to create a blog and set the layout in a appropriate way.  Prezi and PowerPoint- I have used both of these to show the various ways in which I am able to present the data in which I have created and gathered. Added to this is the programmes slide share and scribd in which I have used to help me upload the finished data onto Blogger.  Wix- Through Wix I have learnt how to design an effective web page that meets all the codes and conventions in which a web page should include. I have also learnt how to create navigation buttons and a working navigation bar.
  • 6. Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?  Looking at the main task compared to my preliminary I feel I have progressed quite far. The preliminary was based on a school in which already existed in comparison the main task the idea was completely original and did not closely follow a similar web page. I also feel that the type of photographs have had to progress in which I have taken as they were still images in the preliminary whereas in my main task a lot of the photographs in which I had taken consisted of animals and required more shots to get the right picture that I wanted.  Also I feel that I have learnt how much more difficult it was to go from a more simple website like that of the preliminary to an original webpage in which I had created myself.
  • 7. What type of media institution might distribute your media product and why ?  Many of the charities in which I looked at had their own distribution companies in which they used. However I feel that a large outlet such as Sky would be good as they have the Sky Rainforest alliance which they help to protect endangered Rainforests with. They also work closely with the charity WWF on this. So I think that if this product was to be distributed they would be ideal as they have a wide consumer base and have worked on similar projects like mine in the past.