Connect induction
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The Connect programme provides 15 hours of social media mentoring to help businesses. It includes creating a social media action plan, £20 in advertising credit, and phone/email support from an expert social media mentor. Participants are expected to fully engage in mentoring and allow photos for marketing. In return, mentors will provide tangible outputs like new content or social channels. The programme aims to help businesses use social media more effectively.
Connect induction
- 2. www.connectprogramme.com T: @DarylConway42 | e-mail: hello@wearedigitalni.com ABOUT Connect 15 Hours Mentoring Access to a Social Media consultant for 15 hours to make a positive impact on your business Social Media Action Plan Researched Action Plan to help realise the Social Media opportunities that exist £20 Advertising Credit £20 boost to help get the content created in front of the right people at the right time
- 3. www.connectprogramme.com T: @DarylConway42 | e-mail: hello@wearedigitalni.com Expert in Social Media Your mentor will have the knowledge and skills to help make a difference Phone, video and email support You can contact your mentor at any stage throughout the programme for help using phone, email or video calls. No hidden costs You will not be charged for the support you are being provided Deliver on actions Tangible outputs from your support i.e. content created or new social channels launched. Your Expectations
- 4. www.connectprogramme.com T: @DarylConway42 | e-mail: hello@wearedigitalni.com You take part Participate fully in the mentoring, engage with the process and start using Social Media more effectively. Photos / Videos From time to time we may want to take pictures or videos for our own marketing and social media purposes. Our Expectations
- 5. www.connectprogramme.com T: @DarylConway42 | e-mail: hello@wearedigitalni.com
- 6. www.connectprogramme.com T: @DarylConway42 | e-mail: hello@wearedigitalni.com
- 7. www.connectprogramme.com T: @DarylConway42 | e-mail: hello@wearedigitalni.com
- 8. Human Resources Source new talent through social networks and save recruitment costs by agencies by 20% in 2015
- 9. PR To build an engaged community fan base of up to 3,000 by Dec 2016
- 10. Sales Design offers to drive 10% sales increase through Facebook by March 2016.
- 11. Customer Service Set up dedicated Twitter account for all q and a on a new product
- 12. Business Intelligence Set up social media listening tool for PR team to capture all media mentions and report monthly from March 2016.
- 13. Internal Comms Use social collaboration tools to reduce time spent on administrative emails by 20% in 2015
- 17. www.connectprogramme.com T: @DarylConway42 | e-mail: hello@wearedigitalni.com We love to talk about ourselves 30%-40% of all human speech is devoted to talking about themselves, online that jumps to 80%. Self Presentation The most prominent way we tend on work on self presentation is through “things”. Why we Post
- 18. www.connectprogramme.com T: @DarylConway42 | e-mail: hello@wearedigitalni.com Self Presentation 68% of people say they share to give others a better sense of who they are and what they care about. Staying Connected 78% of people say they share because it helps them stay connected to people. 62% of people say they feel better about themselves when people react positively to what they post on social media Why we Share
- 19. www.connectprogramme.com T: @DarylConway42 | e-mail: hello@wearedigitalni.com Maintain Relationships 44% of Facebook users “like” content posted by friends at least once a day, and 29% do so several times a day. Reciprocity Effect We feel obliged to give back to people who have given to us, even in a small way. Why we Like
- 20. www.connectprogramme.com T: @DarylConway42 | e-mail: hello@wearedigitalni.com Shared Reality 85% of people say reading others responses on a topic helps us understand and process information and events. Shared Values Consumers said shared values were a much bigger driver for a relationship than lots of interaction with a brand. Why we Comment
- 21. www.connectprogramme.com T: @DarylConway42 | e-mail: hello@wearedigitalni.com Photo App List Snapseed Editing and enhancing images Word Swag Adding text overlays on images . Layout App Creating multiple images in one image. Camera + Taking pictures and adding filters and effects
- 22. www.connectprogramme.com T: @DarylConway42 | e-mail: hello@wearedigitalni.com
- 23. www.connectprogramme.com T: @DarylConway42 | e-mail: hello@wearedigitalni.com
- 24. www.connectprogramme.com T: @DarylConway42 | e-mail: hello@wearedigitalni.com
- 25. www.connectprogramme.com T: @DarylConway42 | e-mail: hello@wearedigitalni.com
- 26. www.connectprogramme.com T: @DarylConway42 | e-mail: hello@wearedigitalni.com Video App List iMovie Editing movies on your mobile device FILMic Pro Turning your mobile device into a mini HD camera Vid Lab Combining your images into a 30 second movie Periscope Live streaming video to periscope and twitter
- 27. www.connectprogramme.com T: @DarylConway42 | e-mail: hello@wearedigitalni.com